Fri.Jan 17, 2025

article thumbnail

Marketing on TikTok for Men: A Strategic Guide to Reaching the Male Audience

Ronn Torossian

Learn how to effectively market your brand to male audiences on TikTok, with strategies for authentic content, influencer partnerships & engagement tactics. The post Marketing on TikTok for Men: A Strategic Guide to Reaching the Male Audience appeared first on.

Marketing 195
article thumbnail

Destination Marketing in 2025: PR Tips to Drive Tourism

5W PR

In the ever-evolving landscape of travel, destination marketing has become increasingly sophisticated. To effectively attract visitors in 2025 and beyond, destinations must employ innovative public relations strategies by working with a travel PR agency that resonates with discerning travelers. Embrace Niche Travel and Targeted Audiences Gone are the days of broad, generic appeals.

Tourism 78
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Agentic AI: Are You Ready to Meet Your New Coworker?

Stern + Associates

Agentic AI is promised to be the next evolution of tech after generative AI, and companies like Microsoft are committing to making it a part of their core strategy but what does this term mean, and how can businesses responsibly leverage it for a competitive advantage? If youre interested in learning more about responsibly utilizing these AI tools that can make decisions and act on their own without human intervention, weve put together a primer from the globally renowned AI experts represented

Meeting 90
article thumbnail

Is Dry January Losing It’s Momentum?

Prohibition

According to a recent report in The Guardian, 28% of young adults in the UK do not drink alcohol at all. This demographic shift is part of a broader trend towards mindful and moderate drinkinga lifestyle that emphasises quality, health, and sustainability over quantity. For many younger consumers, the idea of a single ‘Dry January’ cleanse feels redundant when theyre already cutting back or eliminating alcohol year-round.

article thumbnail

Beyond the Blast: How to Pitch with Purpose and Build Lasting Media Relationships

Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader

Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.

article thumbnail

The secret to Hollywood’s greatest comebacks, from John Travolta to Demi Moore

Mark My Words

BBC Culture “The perfect Hollywood comeback is a carefully orchestrated symphony of narrative parallels and zeitgeist timing,” says Mark Borkowski, a PR expert and the author of The Fame Formula: How Hollywood’s Fixers, Fakers and Star Makers Created the Celebrity Industry. “A sidelined star like Demi Moore must step into a role that mirrors their offscreen arc.

More Trending

article thumbnail

The Mediaverse in 2025: And It’s Not All About AI

Flatiron Communications

Not Gonna Lie Podcaster Kylie (Mrs. Jason) Kelce In a recent post on resources for discovering podcasts, I noted that 2025 will be a year when those in the PR profession must reconcile the desire by clients for coverage in legacy media versus the potentially greater impact of a whole new cadre of earned media platforms. In the piece, I wrote: There is nothing like a prominent Wall Street Journal or New York Times feature, let alone a six-minute segment on NBC Today or PBS NewsHour.

article thumbnail

TikTok Refugees: What Does the Migration to RedNote Mean for Influencer Marketing?

Buchanan PR

This morning, the Supreme Court upheld a federal law requiring ByteDance to sell TikTok or shut it down in the U.S by this Sunday, January 19, 2025. So, unless President Biden or President-elect Trump throws a Hail Mary, its looking likely that the app will be banned by the end of the weekend. Right now, theres really no other app like TikTok. The communities created organically through the platform (shoutout #MomsOfTikTok) have made the app so attractive for everyday users.