Tue.May 05, 2020

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40 Newsworthy Reasons to Write a Press Release

Cision

Not sure where to start with an idea for a press release? Consider these 40 ideas— the possibilities that exist within your own organization may surprise you.

Writing 348
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Public Relations Case Study

PR for Anyone

“It's possible to produce billions of views from free publicity.” Christina Daves (00:13-00:21) Have you always wanted to gain media exposure so you can provide value to your target audience? In this week’s episode, Christina Daves talks about a public relations case study during COVID-19. Part One of ‘Public Relations Case Study’ Christina has gained billions of views from free publicity and over a hundred million in sales.

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Trending Sources

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5 Tips for Producing Video Content During Social Distancing

PRSay

Throughout the coronavirus pandemic, content and PR professionals have become acutely aware of the spike in video creation over social media. As business leaders and communicators continue to comply with social distancing guidelines, they are uniquely challenged to produce new forms of content that can cut through the clutter and deliver engaging and effective messaging.

Video 197
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How to start “freelancing” during a pandemic

Communications Conversations

With unemployment levels rising and more companies big and small furloughing or laying off employees every week, I’m guessing some of these folks are considering the possibility of “freelancing.” I put that term in quotes because, personally, I despise it. I’ve never called myself a “freelancer” I think it cheapens the work I do.

How To 171
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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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UK Media Moves including the FT, The Week, Travel Bulletin and more!

Cision

Stephen Morris is now Banking Editor for the FT and David Thorpe is Special Projects Editor; Travel Bulletin has two new Online Editors; Joe Evans is made Acting Digital News Editor for The Week.

Travel 120

More Trending

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Media Moves at The Intercept & Law360, The Worcester Business Journal Hires Digital Reporter

Cision

Mara Hvistendahl has joined The Intercept, Law360 has hired Julia Arciga, and more.

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PR pros speak out on their biggest lockdown challenges

Agility PR Solutions

“Lack of motivation, clients pressing pause and a changing media landscape”—how coronavirus is hitting PR pros. We recently asked PR professionals to share how their careers were being affected by the coronavirus. Here are some of the responses we received. Thanks to everyone who got in touch. A changing media landscape “A lot of our […].

Media 96
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Keep Your Media Coverage Working Long After The Interview Ends

PR Insiders

In my last two PR Insiders, I shared with you tips for getting media opportunities – without being opportunistic – during the COVID-19 crisis, as well as tips for how to handle media interviews once you land them. This week, let’s look at the next step. At some point this challenging situation we are all […]. The post Keep Your Media Coverage Working Long After The Interview Ends appeared first on News & Experts.

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4 ways to make an outstanding first impression with your business

Agility PR Solutions

Whether you are starting a new business, or you want to kick-start your current brand with a great promotional push, you want to make sure that you portray the correct image. This could be to new suppliers or your potential customers, so you’ll need to ensure nothing is out of place—after all, you don’t want […]. The post 4 ways to make an outstanding first impression with your business appeared first on Agility PR Solutions.

Brand 78
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Helping clients navigate the COVID-19 crisis with empathy and education

Muck Rack

Helping clients navigate the COVID-19 crisis with empathy and education

Education 113
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Payment Processing Solutions for Solo PR Pros

Solo PR Pro

Written by Solo PR Pro Contributor, Michelle Kane, CEO, VoiceMatters , LLC. Solo PR Pros are always on the lookout for efficiencies in our work. Especially when it comes to getting paid. So, this information would be timely on its own, but while we’re in the COVID-19 pandemic this is a must-read. Many clients still pay by writing a check and sending it through the mail.

Banking 68
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Celebrating our Teachers

HMA Public Relations

It's Arizona Teacher Appreciation Day! The HMA team celebrates teachers today by thanking them for all they do both inside and outside of the classroom. #AZTeachersRock The post Celebrating our Teachers appeared first on HMA Public Relations.

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Drones in construction – designing for urban air mobility

Practical Law Construction

The use of unmanned aerial vehicles (UAVs) or drones, as they are more commonly known, as data collection platforms to service a diverse range of civilian and commercial uses is an area that has grown rapidly in recent years. This has been aided by a decrease in the cost and an increase in the reliability of the technology. It continues to be an area of extensive research and development.

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5WPR Consumer Culture Report 2024

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

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Email Marketing Failures and Lessons Learned

wiredPRworks

Could this be the worst marketing mistake I ever made? The Day I Wanted to Resign – from Everything Online. Well, you had the best intentions. When you make a mistake, you’re supposed to look back at why it happened. Right? For example, when I got a ticket because I was singing and thinking about how happy I was. There were no other cars. I did not come to a full stop.

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Is PR is sending more pitches during COVID-19? [PR Tech News]

Sword and the Script

Propel says PR is sending more pitches; Muck Rack adds podcast contacts and broadcast monitoring; several PR tech vendors publish survey results “Welcome to May. Or, maybe it’s March 77th. We’re not sure.” That’s how The Content Advisory opened up its newsletter on May 1 st. That seems about right for this strange new dimension we are living in.