ImPRessions - Crenshaw Communications

MARCH 27, 2020

In two short weeks our world has been turned upside down. And yet, even this crisis has its silver lining. It’s called Zoom. Remote conferencing is hardly a new concept. Thanks to technology, meetings have been held business-to-business across states, and yes, oceans, now for quite some time. They usually originate in conference rooms, assembled with one’s team, all seated together.

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Cision

MARCH 27, 2020

For the second in our webinar series, we brought in a new panel of PR experts to discuss COVID-19 comms best practices, including how to "read the room" and, most importantly, to lead with empathy.

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Ronn Torossian

MARCH 27, 2020

In the past, artists used to depend on word of mouth, as well as their legacy, as a way to market themselves. However, thanks to the internet, as well as social media platforms, the way that this industry works has dramatically changed. Due to the internet, the playing field for artists and their marketing campaigns […]. The post Public Relations Strategy to Boost Art Marketing appeared first on.

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The Proactive Report

MARCH 27, 2020

Coronavirus is having a significant effect on many businesses. Even healthcare practitioners are seeing their income drop because people will only come out for emergencies. In this situation, it’s natural to want to cut costs, but the mistake most businesses make is to cut marketing and PR spend. Now is the time to be more present and add as much value to your customers and followers as you can.

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Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Business Wire

MARCH 27, 2020

Times like this clearly demonstrate what a special industry this is -- All of our 110 Member agencies are coming together to share best practices. During our daily HR leader call and weekly one for COOs/CFOs, the mission is to put competition aside and help each other through this crisis.

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The Resolution Blog

MARCH 27, 2020

Facebook is nothing new to the world of PR and with so many brands using it, creating a PR campaign that sticks out against the noise yet resonates with your brand can be a challenge. Good ideas stand the test of time so we’ve gathered together some of our favourite examples of PR on Facebook […]. The post Get Inspired With These 5 Examples of Top Brands Using Facebook in PR appeared first on PR Resolution — by CoverageBook.

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PRSay

MARCH 27, 2020

The COVID-19 crisis looms large in our personal and professional lives. We are in the midst of a global pandemic while also finding new ways of managing teams and businesses. After two weeks of working from home, I’ve accepted that remote work will be the new norm for the foreseeable future for many of us. But for business leaders, the question now becomes: Are we prepared to manage this crisis?

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Communications Conversations

MARCH 27, 2020

Last week, in one of my client meetings, an interesting discussion came up–what social networks were surging and which were lagging? And, which were CHANGING? Apparently, we weren’t the only ones thinking about this. Matthew Kobach (director of social for the NYSE) led a similar discussion on Twitter (he’s a must-follow right now, btw, if you’re not already).

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Cision

MARCH 27, 2020

Kristin Lim joins The Modesto Bee, Erica Goode in leadership role at InsideClimate News, and more.

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Advertisement

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

Communications

5W PR

MARCH 27, 2020

The current trending tactic for marketing strategies is influencer marketing , which has started showing up in practically every strategy. However, there are big differences between influencers, and not just where it concerns the type of audience they have and the brands that they decide to work with. Today’s piece is on the wide spectrum of influencers, which varies depending on their level of popularity.

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Steve Barrett on PR

MARCH 27, 2020

Some of the individuals may be surprising, but true leaders are really stepping up to the plate in the fight against coronavirus – and they are doing it using authentic and empathetic communication.

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Prohibition

MARCH 27, 2020

At Prohibition, we pride ourselves on being at the forefront of trends that allow our clients to stand out as industry leaders. Podcasts have recently grabbed people’s attention and become an innovative way to share engaging content. They provide the perfect opportunity for brands to promote their expertise, discuss key trending industry topics and showcase their personality, unlike any other form of content.

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HMA Public Relations

MARCH 27, 2020

During times of public health crisis, it is best to consult the experts. If you are still unsure of what to do during these uncertain times, we've gathered a list of resources from The Arizona 100 to help you and your business navigate the COVID-19 crisis. The post Resources to navigate COVID-19 appeared first on HMA Public Relations.

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5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

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PeakMetrics Insights

MARCH 27, 2020

The digital landscape is ever-changing and with it, PR industry standards are rapidly evolving. Not only that but making a long-lasting impression is becoming more difficult with increased background noise and hard-to-impress audiences. We’ve sought out experts within the PR and communications industry to chat about the biggest difficulties they face.

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Konnect Agency

MARCH 27, 2020

Because there is only so much Netflix you can watch in one sitting, check out some other ways to pass the time as we head into the Weekend! Take a Tour of a Museum, Aquarium, or Zoo. Good Housekeeping has compiled the perfect list for checking out Museums, Zoos, Aquariums, and even Theme Parks from your living room. Learn a New Language on Duolingo or Take an Online Class to Learn a New Skill.

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PR for Anyone

MARCH 27, 2020

Hi everybody! It’s Christina Daves with this week's Get Famous Friday PR Tip. This week I want to talk about a drip campaign. Do you have a drip campaign so you are staying in front of your ideal journalist every single month? It's really important that you put something together. You're going to be pitching evergreen story ideas, which is part of your drip campaign.

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