Sun.Apr 05, 2020

Helping, Lifting, and Working Remotely in Challenging Times

PR Expanded

Here’s the 2nd video in my “555” series to help 5 professionals incorporate FEEL into their communication, lift up 5 professionals who share excellent resources and to offer my 5 tips for working remotely in challenging times.

PR pulse: Americans bracing for coronavirus economic fallout

Agility PR Solutions

The life-altering fear and anxiety of COVID-19 is affecting us all, but many are equally worried about the world awaiting us on the other side of the pandemic.

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How to Build Strong Rapport with Your Customer Base

5W PR

Having a genuine interest in another person’s situation and empathizing with that person comes easily to most people. That’s the basis of building a strong rapport with customers for any company.

When we advertise in a crisis, do we lose our soul or find it?

Agility PR Solutions

Simon Sinek is overquoted in our industry, yet I can’t help but voice displeasure in how many “What” and “How” pieces I’ve seen from advertising publications. What to Do with Your Media Buy Now That Everyone’s Inside,” “How to Stay Productive When You Work from Home,” etc.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

Newsworthy: What makes a story worthy of the news?

5W PR

A newsworthy story generates massive pickup throughout the media. ‘Viral’ would be another word that can be used in place of newsworthy. In the field of Public Relations, there is one cardinal rule; whatever steps you take in creating spin or buzz, it has to be picked up by the press.

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More Trending

Journalists on the move – Week of April 6

Agility PR Solutions

Here you have it! The most notable journalist and media industry moves of the past week. USA AND CANADA Follow us on Twitter @Press_Moves News and Media Racine Journal Times: Michael Burke (@michael_t_burke) is retiring. Reuters: Eimi Yamamitsu (@eimiyamamitsu) has joined the editorial team.

2020 Retailer Playbook—the new challenges for marketers this year

Agility PR Solutions

With every passing year, the retail industry undergoes significant shifts—and retail marketing strategies have to pivot accordingly. What can retailers expect in the year ahead?