Thu.Feb 25, 2021

The Growth of Intelligence and How It Is Vital

Ronn Torossian

Intelligence is so important to many sectors of society, particularly governments, law enforcement, and the military. So, too, is its value to business.

Crenshaw Promotes Team Members

ImPRessions - Crenshaw Communications

To kick off 2021, we are excited to announce two well deserved promotions. Caroline Yodice has been promoted to Senior Account Supervisor.

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10 Questions to Ask Before You Publish a New Blog Post

Cision

If you don’t have these must-haves checked off your list before publishing, a new blog post may not perform as well as you’d hoped. Don’t skip these steps! Media Blog

5 ways to make your social media content sparkle in 2021

PR Daily

Authenticity is a well-worn buzzword for communicators—but what does it look like in the current online landscape? If there is one guarantee about working in social media, it’s that change is inevitable.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

Why everybody loves M&Ms: a marketing success story of a brand mascot

Awario

In this blog post, we go through the history of the mascot, how M&M's uses it in advertising and social media strategy and how much buzz it generates online

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A Tech Service to Help You Find Your Golden Coverage Hit

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. By Brooklynn Loiselle, Account Coordinator If you were offered one golden egg or 100 normal eggs, which would you take?

A guide to more inclusive mentoring

PR Daily

A leadership expert shares tips on sparking and sustaining a meaningful relationship with someone who doesn’t look like you. Mentoring is one of those wonderful things that benefits everyone involved.

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Influencer marketing statistics you should know in 2021

Agility PR Solutions

During the past year, buyer journeys have shifted significantly because of a COVID-driven rush toward ecommerce.

By the numbers: Black History Month sees more mentions on social media

PR Daily

In data collected by the analytics platform Sprinklr, 2021 saw a big upswing in uses of Black History Month hashtags and messages than in 2021. The discussion of Black History Month this year has far surpassed social media mentions on platforms in 2020.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Legal Support: Where the Court of Law and Court of Public Opinion Coexist

Reputation Us

ReputationUs provides the strategy and communications support attorneys, law firms and their clients need to succeed. Our experienced litigation support team is skilled at: Helping attorneys prevail in court and their clients in the court of public opinion.

Goldman Sachs chief calls WFH an ‘aberration,’ Zoom adds closed captioning, and McKinsey ousts global managing partner

PR Daily

Also: Twitter interactions for biopharmaceutical companies rose 255% last year, The Ad Council releases COVID-19 vaccine campaign, organizational leadership insights, and more.

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UK Media Moves including VOGUE, The Times, Nation.Cymru and more

Cision

Juan Costa Paz appointed Global Creative Director at Vogue; David Brenchley now covering investments at The Times; Gareth Ceidiog Hughes appointed Editor of Nation.Cymru. Media Blog

Who should moderate the internet? 

Agility PR Solutions

Should any single entity be responsible for moderating the speech of billions of people worldwide—or for policing the internet?

How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

Working with subject matter experts to create thoughtful content

Muck Rack

Working with subject matter experts to create thoughtful content

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Customer relationship crisis: Sales leaders struggle to get a clear picture of their customers

Agility PR Solutions

Consumer behaviors and preferences are changing at an exponential rate, and fueled by lack of visibility into customer data, many companies are facing a customer relationship crisis, according to new research from sales, marketing and service platform SugarCRM.

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What Are Agency Partnerships? Why It May Be Smart as a Solo PR Pro to Work With an Agency

Solo PR Pro

The pandemic hit my business hard, creating a need to diversify and utilize new revenue channels. My mix has always included agency partnerships, but 2020 forced me to get creative and leverage those agency partnerships to stabilize my business.

PR Career Advice You Should Never Follow

Culpwrit

If you’re looking for work in the public relations industry, or you’re hoping to advance in your existing career, you’ll hear all sorts of advice about what you should do to land an interview or a job, what sector you should work in, and how you should grow your career.

Generating Leads with Facebook: A Guide for Businesses

In this Facebook guide for businesses, we’ll help you strategize with tips and techniques straight from our playbooks. We also let you in on the best practices for improving your lead gen campaigns, starting with a review of your performance metrics.

The Springsteen Superbowl Disaster – how to avoid an influencer marketing crisis

Prohibition

The Superbowl is a prestigious and renowned event for any brand to advertise at due to its popularity and large engaged audience. Jeep made headlines at the Superbowl by becoming the first brand to work with “the boss” Bruce Springsteen.

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Gary V: Most hated or most loved person in social media?

Communications Conversations

Gary V is a fascinating personality to me. For so many reasons. But mostly because of his position in the industry–he’s become one of THE lightning rods in our social media marketing world. People either absolutely LOVE him and share his quotes and content.

Is Arizona Hosting the Perfect Event?

HMA Public Relations

For more than 40 years, HMA Public Relations has prided itself on helping coordinate programming, media relations and/or digital communications programs for some of Arizona’s leading events, including the Fiesta Bowl, Arizona Gives Day, Violins of Hope, multiple Super Bowls, the Circle K Tempe Music Festival and so many more.

Public Relations for Video Games – How to do Gaming PR in 2021

Prowly

There are still plenty of people who don’t know how huge the video game industry is. On average, around ten gaming titles make as much or more as Hollywood’s #1 hit every year. In 2020, industry revenue reached nearly $180 billion.