Tue.Jun 07, 2022

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Hashtags and Press Releases: How Do They Work Together? | Business Wire Blog

Business Wire

Number sign. Pound sign. Octothorpe. A hash. Hashtag. #. What is it? What is its purpose? And most importantly: how can you use it to increase your press release’s visibility?

Blogging 443
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How to successfully communicate PR results and make an impact?

The Resolution Blog

Modern PR can impact an organisation on many levels. A wider variety of stakeholders now take an interest in PR results than ever before, however there is often a fear among PR teams that once a report is sent, it might not be read! We ran this webinar to help you understand your PR report […]. The post How to successfully communicate PR results and make an impact?

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How to leverage real time marketing for your brand

Agility PR Solutions

In the ever-changing digital world, staying ahead of the curve is essential for brands looking to maintain a strong presence. One way to do this is through real time marketing or reacting to current events as they happen. UK marketers report a 26 percent increase in conversion rates from real-time marketing. By responding to current […]. The post How to leverage real time marketing for your brand appeared first on Agility PR Solutions.

Brand 157
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Do PR Companies Offer Social Media Services—And Should You, Too?

Prowly

As consumers spend more time each year on social media platforms, your potential clients are likely looking for PR agencies to offer relevant services, like social media management and monitoring. In fact, many of them have growing social media budgets they need to strategically address in their annual marketing plan. This is also likely true […].

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Can Businesses Meet Increasing Consumer Expectations?

According to 3BL and TriplePundit’s Consumer Insights & Sustainability Benchmark two-thirds of U.S. adults actively seek and follow sustainability issues. This leaves room for businesses to fill in the gaps currently seen between consumer expectations and corporate ESG communication. This research reveals what issues consumers care about and how businesses can tailor their communications to different segments of consumers.

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New research affirms the importance of personalization in a new era of customer engagement

Agility PR Solutions

As digital channels become the primary source of shopping efforts, consumer marketing is shifting to an anytime, anywhere approach, allowing customers access at their fingertips. New research from cross-channel marketing platform Cordial reveals how these changes are impacting customer engagement expectations. “When communicating with customers today, brands must break through endless noise to reach their […].

Brand 155

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After a Recent Three-Way Tie Up, Onclusive Acquires Critical Mention

Sword and the Script

Scale to compete with incumbents; Prowly adds media monitoring; Cision releases internal DE&I report; World’s First-Ever NFT Press Release. I took a business ethics course when I was studying for my MBA. One of the assignments was a peer-reviewed journal article that made the case against merger and acquisition (M&A) transactions. When I say “made the case” it was a detailed takedown of M&A with a long list of failed deals.

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Marketing tips for NFTs: Exploring the unique challenges and benefits

Agility PR Solutions

Nearly 50 percent of companies have started leveraging non-fungible tokens in their marketing efforts. In the last year, discussions about non-fungible tokens and the next iteration of the Web have started to become a lot more popular, which made many companies become more interested in those topics. A non-fungible token or an NFT is a […]. The post Marketing tips for NFTs: Exploring the unique challenges and benefits appeared first on Agility PR Solutions.

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A Chapter Map: Planning to Prepare for Future Crises

PRSay

Find more articles on crisis communications in the May 2022 issue of Strategies & Tactics. As an incoming local Chapter president, I had a lengthy list of tasks to prepare for the new year — update the Chapter website, confirm the January program, write my newsletter column and plan the next board meeting. Not on my list? Managing a Chapter crisis.

Crisis 78
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Hats Off to the Sponsors

HMA Public Relations

While special events rely heavily on sponsors for their financial success, ensuring that the sponsors get the exposure they want isn't always easy, especially when it comes to motorsports. Read more from Scott Hanson.

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Adapting to the Future: The Evolving Role of Crisis Management Firms in a Rapidly Changing World

As the Internet continues to grow and change, the role of Online Crisis Management firms is evolving. This article explores how these firms are adapting to the new topography of Online Crisis Management. Through interviews with industry experts and case studies, we uncover the key strategies and tactics that are driving success in this dynamic field.

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14 ways to save money with a PR agency, solocast with Jason Mudd

Axia PR

In this episode, Axia Public Relations’ Jason Mudd goes into depth about how to save money in the long run with a firm, budget your money depending on your needs, make crisis management cheaper, and increase your budget for PR. He even lists numerous resources that can help you save money on your PR. Tune into this episode to learn more ways to save money in PR.

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Coffee with a Journalist: Marlize van Romburgh, Crunchbase News

OnePitch

Our guest this week on Coffee with a Journalist is Marlize van Romburgh , the editor-in-chief for Crunchbase News. Marlize leads a team of journalists doing data-driven reporting on venture capital and private companies. During the episode, Marlize tells us about her start in business journalism, how the Crunchbase team sources data for their stories, the pitches that succeed with her and her team, and more. .

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‘No way back for Heard in Hollywood’: Amber Heard faces career ruin AND bankruptcy as she struggles to pay Johnny Depp $8m after losing bloody six-week court battle that has left her ‘too icky for a studio’

Mark My Words

Daily Mail. Amber Heard is facing career and financial ruin after losing a blockbuster defamation case to ex-husband Johnny Depp – which left her with an $8.35 million damages bill. . Experts have suggested that there is ‘no way back for Heard in Hollywood’ adding that the dramatic six-week court battle has left the actress, 36, ‘too icky for a studio’, raising questions about her future earnings. .

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How to Format a Press Release

PR Fuel

A journalist may have 50-100 press releases come across their desk every day. If you want your story to be covered, it’s important to have your press release formatted correctly, so it’s easy for journalists to read. But, writing a press release can be a little confusing if you’ve never done it before. This is because press releases format includes certain elements that are not included in other pieces.

How To 59
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What Consumers Are Saying About ESG – And What That Means for Your Business

A growing body of evidence shows that environmental, social and governance (ESG) initiatives are important to business growth. And it all relies on a simple fact: ESG issues matter to consumers. Consumers see businesses as crucial change agents and are willing to take their business to the competition if their current brand comes up short on ESG. In pursuit of identifying where such trends are today, 3BL Media and TriplePundit partnered with the research technology firm Glow to survey 3,648 U.S.