Critical Mention

DECEMBER 20, 2019

PR and marketing professionals have the opportunity to expand their organization’s brand reach by leveraging earned media coverage. Earned media is significant for businesses because it is unpaid content that is published by journalists, influencers, reviewers and organizations who have valuable thoughts and opinions about your brand. An increase in mentions and link shares, especially from reputable broadcast stations, reputable websites and high-profile social media accounts, can have an incre

Brand 103

Brand Branding How To Media 103

Konnect Agency

DECEMBER 20, 2019

Now that you know how to end the year right, let’s talk about PReparing for success in 2020… Who is ever really ready to go into a new year or in this case a new decade? No one. However, it’s coming! In our last post we shared tips about ending the year right by making a 2019 business checklist and checking it twice. Now let’s soar into 2020 like the PRos we are.

Agency 80

Agency Energy Training Blogging 80

PR for Anyone

DECEMBER 20, 2019

Hi everybody. It’s Christina Daves with this week’s Get Famous Friday PR Tip. This week I want to talk to you because I hear this all the time – people think, because they’re new in an industry, they can’t get publicity and that is so far from the truth. Remember media is 24/7/365. They need […].

How To 130

How To Industry Publicity Media 130

Cision

DECEMBER 20, 2019

You don't need 184 birds for Christmas. You do need some quality analytics.

Analytics 156

Analytics 156

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Steve Barrett on PR

DECEMBER 20, 2019

Reflections on a decade editing PRWeek US and covering the PR industry as the 2010s come to an end and the 2020s loom on the horizon.

Industry 79

Industry 79

HMA Public Relations

DECEMBER 20, 2019

Autumn thinks there is a time and a place for everything, especially when it comes to what you share in a commencement speech. Read more! The post Is there really a time and place for everything? appeared first on HMA Public Relations.

Publicity 42

Publicity 42

Muck Rack

DECEMBER 20, 2019

Case study from Memo: So you've measured your PR. Now what?

Case Study 61

Case Study Study Measurement 61

Tough Sledding

DECEMBER 20, 2019

Shortly after my “retirement” post, I took time to ponder my future and to arrange for Medicare coverage. As a retired guy, I certainly want to read more and travel extensively — and I’m doing that. But I know I can’t give up writing. So, I’m now officially offering my services through an enterprise I call “Stories by ToughSledding,” I bring to the table 40+ years of experience as a PR professional and storyteller, and I can help your company/orga

Storytelling 28

Storytelling Enterprise Travel Training 28