Sun.Nov 15, 2020

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Why Should You Manage Your Press Contacts With a PR CRM?

Prowly

Over the years, Customer Relationship Management (CRM) software has seen wide adoption across sales, customer support, and marketing departments. For some reason, CRM tools for PR have only just started gaining traction. Like most PR practitioners, you might still be using good old Excel for press contact management. There’s nothing wrong with that, except… it […].

Software 211
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5 surefire steps to career success for rising PR pros

Agility PR Solutions

Whether you want to hire a PR rep or become one, you need to know what makes a practitioner successful. Here are a few things that every smart PR pro does: 1. Gain experience early Successful PR reps should get experience as soon as possible. If you study PR in college, that means getting an […]. The post 5 surefire steps to career success for rising PR pros appeared first on Agility PR Solutions.

Study 144
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The Ins & Outs of Book Writing

Karen Freberg

Writing is a big part of my life. I write A LOT for my work, but also personal life as well. Of course, writing comes in all shapes and sizes – but it has become one of the main skills necessary for my work as a professor. Whether it is writing research papers to tweets to popular press contributions – it changes each day. There are some types of writing where you can get a lot of advice and resources on – there are always a ton of webinars and special conference panel sessions

Writing 105
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90% of companies transformed their business in response to COVID

Agility PR Solutions

Most businesses are finding bright spots amid the gloom of the pandemic, new research from global staffing firm Robert Half shows. In a survey of more than 2,800 senior managers in the U.S., 9 in 10 respondents said their organization has improved operations or pursued new opportunities as a result of COVID-19. Those respondents were […]. The post 90% of companies transformed their business in response to COVID appeared first on Agility PR Solutions.

Company 111
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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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What’s Trending? (Part 1): Race and COVID-19 have been among the hottest topics on social media, but it also depends on who’s talking about it

NewsWhip

At the University of Michigan Center for Social Media Responsibility (CSMR), we publish and monitor a metric we call the Iffy Quotient —the fraction of the most popular URLs on Facebook and Twitter that come from “Iffy” sites that often publish misinformation. NewsWhip determines the most popular URLs each day, while NewsGuard provides us with website ratings, with Media Bias/Fact Check providing ratings for sites unrated by NewsGuard.

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5 considerations for hiring a product marketing manager

Agility PR Solutions

Who you hire to lead your product marketing team is a big decision. The right person can set the vision for the client experience, help build the products your organization will make and clearly define the technology that will become the backbone of all development. The wrong person can be a nightmare, cause mistrust between […]. The post 5 considerations for hiring a product marketing manager appeared first on Agility PR Solutions.