Thu.Mar 07, 2019

5 PR lessons from ‘Game of Thrones’

PR Daily

As the final season of the hit HBO series arrives, communicators have plenty of plot twists and salient quotes to mull. Here are applicable PR truisms from the fantasy world of Westeros. Winter is not coming; winter is almost over, and with spring, the last season premiere of “Game of Thrones” is just around the corner. Based on the best-selling novels by George R.

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30 podcasts PR pros should listen to

Muck Rack

30 podcasts PR pros should listen to

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How blanket denials ruin your crisis response efforts

PR Daily

How you address devastating news can make the difference between being able to come back and being trapped in a cycle of scandal and backlash. Here’s how to avoid the trap. There’s a scene in the 1967 classic A Guide to the Married Man where Joey Bishop, caught in flagrante delicto with a mistress by his wife, simply denies that there is another woman in the room , so much so that she ends up believing him. The immoral moral of that scene? It works in shtick, but not in real life.

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Amazing Women in eCommerce—the most influential female-led brands

Agility PR Solutions

In recognition of International Women’s Day today, new research from integrated commerce marketing firm Yotpo reveals that half (49.4 percent) of female eCommerce shoppers in the U.S. and UK prefer to buy from brands that are founded, led, or run by women—and are predisposed to do business with brands whose ads show women of various […]. The post Amazing Women in eCommerce—the most influential female-led brands appeared first on Agility PR Solutions. Public Relations branding

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Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

Give yourself the gift of professional development—and free coffee

PR Daily

Become a Ragan Insider by March 31 and you’ll receive a $50 Starbucks gift card. We all want to win the lottery. We all want a private island. If you’re a communicator, chances are you want a bigger training budget—and the chances of that happening are about as likely as hitting the jackpot or buying that tropical hideaway. The truth is, though, you can still get all the training you need even on the shoestring budget you’ve been given.

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Facebook reveals plans to pivot to privacy-focused platforms

PR Daily

CEO Mark Zuckerberg announced plans to combine the company’s properties, including Instagram and WhatsApp, to deliver greater user security. Skeptics are, well, skeptical. After more than a year of scandal, Facebook wants a do-over. The company has announced sweeping changes to overhaul the social media juggernaut. The watch word, says CEO Mark Zuckerberg, is privacy.

5 Tips for Successfully Launching an Employee Communications App

PRSay

This post is brought to you by APPrise Mobile , a proud sponsor of PRSA. You did it! You convinced your executive team to purchase an app and go mobile with communications. Go ahead; pop the bubbly and celebrate — you deserve it. But, now that you have this amazing mobile communications platform, you need to think about the ways you are going to use it. Your app will only be as effective as the information you put there and the strategy you put in place to drive adoption and maintain it.

10 marketing lessons from Dr. Seuss

PR Daily

The iconic author has valuable takeaways, regardless of whether you’re creating content on a boat, with a goat, in the rain, on a train, in a box, with a fox, in a house, with a mouse…. (We’re We’re republishing this post in observance of Dr. Seuss’ birthday, which is March 2.). Content marketing and storytelling go together like green eggs and ham , so who better to take inspiration from than Dr. Seuss , one of the world’s greatest storytellers?

Why it’s imperative for PR firms to protect client data

Agility PR Solutions

The reputation of any business is hugely important—without a good reputation, sales will slow and potentially even stop, and trying to build up trust again is a time consuming (and expensive) thing to have to do. This is why many businesses choose to hire a PR company to help them maintain a good reputation and […]. The post Why it’s imperative for PR firms to protect client data appeared first on Agility PR Solutions. Public Relations crisis

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

5 things editors wish you knew about the content you’re pitching

PR Daily

To get your message out there, it’s essential to learn how editors select and sample content for their sites. Here’s what we learned when we asked them what they look for. This article originally appeared on PR Daily in March of 2018. Editors want your content—and they want a great pitch. Every company has its own unique marketing and PR needs—but if you’re in the field, you know that pitching content and working alongside your media contacts at publications are important across the board.

ICYMI: Bulldog’s Top 10 posts for February

Agility PR Solutions

Poignant articles from our contributing writers make up the bulk of the Top 10 Bulldog Posts for February 2019, with leading industry personalities like Vanguard Comms’ Sangeetha Sarma, 5WPR’s Ronn Torossian, and PR-it’s Shalon Roth tackling timely topics like the impact of recent media layoffs on PR, the Gucci sweater and Fyre Festival crises, the […]. The post ICYMI: Bulldog’s Top 10 posts for February appeared first on Agility PR Solutions. Public Relations content

Feature Update: PDF Reports

Brand24

The new PDF reports have just arrived. Have a look at the new design, more data and play with its contents. Enjoy! Feature Update Guide to Brand24 Social Media Marketing

A Million Egos

HMA Public Relations

HMA Public Relations has been involved with dozens of successful restaurant openings over the years. Projects like that are often short-term and high-energy and typically involve […]. The post A Million Egos appeared first on HMA Public Relations. PR and HMA PR

How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

Zignal Summit 2019 Sneak Peek: Talking Topics Pt. 2

Zignal Labs

The post Zignal Summit 2019 Sneak Peek: Talking Topics Pt. 2 appeared first on Zignal Labs

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Infographic: The power of print media

PR Daily

Many think the rise of digital platforms have brought about the death of printed publications, but this guide argues you shouldn’t ignore traditional outlets. Consider these insights. Print media plays an important role in Americans’ daily lives.

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