ImPRessions - Crenshaw Communications
MAY 15, 2020
The go-to social media platforms for B2B PR are probably LinkedIn and Twitter. But a too-narrow social focus for B2B leaves out at least one very powerful social channel – Instagram. . Instagram has more than one billion users , making it one of the most popular social media platforms. That’s right, more than a billion people are sharing pictures of their families, pets and names misspelled on coffee cups.
Ronn Torossian
MAY 15, 2020
Whenever consumers or businesses react to anything, their reactions have big ripple effects. During times of economic uncertainty, this ripple effect is exaggerated. Public relations and marketing agencies have all been altering their strategies, while the budgets that brands and corporations set for their yearly advertising strategies have been drastically shortened.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Agility PR Solutions
MAY 15, 2020
To better understand public perception towards marketing efforts during the COVID-19 crisis, PAN Communications recently surveyed 400 buyers (ages 25-44) through market data and analytics provider, Dynata. Buyers are exposed to an overwhelming amount of content and messaging from news outlets around how to stay safe and healthy during the pandemic. But how are they feeling about the marketing they receive from the brands they know and love?
PRSay
MAY 15, 2020
In a topical and wide-ranging discussion among PR executives, PRSA’s new Storytellers series debuted on May 12 with a webinar titled “ Trusted Advisers: PR Agencies in a Global Pandemic.”. “As a profession, I believe that we bring order to chaos,” said Michelle Olson, APR, PRSA’s chair-elect and managing director of the Phoenix office of the Lambert PR firm, who also served as the panel’s moderator.
Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.
Steve Barrett on PR
MAY 15, 2020
Times of crisis are never pleasant to endure, but necessity is the mother of invention and experiences forged during tough times will inform careers moving forward.
Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
Culpwrit
MAY 15, 2020
By Jon Kovach, Jr. Even if it seems like the job world is temporarily closed to you, opportunities exist for those who think outside the box and consider doing things organizations need to get done. Creatively filling those needs with your current skills and interests will very likely lead to a job you love. I […]. The post Finding PR Jobs and Income Opportunities Amidst COVID-19 Requires Thinking Outside the Box appeared first on culpwrit.
HMA Public Relations
MAY 15, 2020
After attending a PRSA Western District webinar, Alison reflects on the qualities of leadership. Do you have what it takes to be a great leader? Click the link to read more! The post Is Leadership Your Superpower? appeared first on HMA Public Relations.
Prohibition
MAY 15, 2020
We’re just about halfway through 2020 and already a selection of PR crises have occurred. Some have taken place due to campaigns by PR and marketing teams not quite hitting the right notes and turning out very differently to how they originally planned. And some have been brought to our attention from the public calling brands out on social media for their mishaps.
Muck Rack
MAY 15, 2020
Top publications and articles for April, according to journalists
Advertisement
Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
Prohibition
MAY 15, 2020
We’re just about halfway through 2020 and already a selection of PR crises have occurred. Some have taken place due to campaigns by PR and marketing teams not quite hitting the right notes and turning out very differently to how they originally planned. And some have been brought to our attention from the public calling brands out on social media for their mishaps.
Konnect Agency
MAY 15, 2020
If you’ve spent any time on social media in the last year or so, you’ve almost certainly heard of TikTok. TikTok is a popular social media app that allows users to combine visual and audio elements in short-form videos. The app (previously Bytedance) has grown steadily after acquiring its U.S.-based rival Musical.ly in November 2017. According to the U.S.- based app analytics firm Sensor Tower , there were over 315 million installs in the first quarter of 2020, generating the highest
Expert insights. Personalized for you.
333 
Let's personalize your content