Take 5 Live with Joseph Cephas
Cision
JULY 17, 2020
Diversity and inclusion initiatives have been brought to the forefront for brands in recent weeks. Here are key takeaways from an expert perspective on how to craft, implement and sustain them.
Fri.Jul 17, 2020
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How to Call Out to the Reader in the Headline
PRSay
JULY 17, 2020
Readers look at only the first two or three words of the headline when scanning lists. That makes front-loading your headlines with your topic word so important that usability expert Jakob Nielsen ranks it the No. 1 thing you can do to improve the ROI of your communications. But what’s the topic? Too many communicators (and, let’s be honest, their reviewers) believe that the company or its product or service is the topic.
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Steve Barrett on PR: We need more women leaders
Steve Barrett on PR
JULY 17, 2020
COVID-19 will last much longer than we thought. Our response can't drift like it has been. Business must step up to fill the leadership void. And we can learn from the likes of Jacinda Ardern and Angela Merkel.
How to tell a story through Instagram
Axia PR
JULY 17, 2020
Per-follower engagement on Instagram is 58 times higher than Facebook and 20 times higher than Twitter. If your company isn’t on Instagram, there’s no time like the present. Instagram is bursting with the opportunity to boost brand awareness and connect with your audience, altering company storytelling. Don't let fear or inexperience hold you back from what Instagram could do for you.
Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024
Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.
Media Moves at The Wall Street Journal & Gizmodo, TechCrunch Names Managing Editor
Cision
JULY 17, 2020
John Gibbs returns to Gizmodo, Chastity Pratt joins The Journal, and more.
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Media Moves at The Wall Street Journal & Gizmodo, Crunchbase News Names Managing Editor
Cision
JULY 17, 2020
John Gibbs returns to Gizmodo, Chastity Pratt joins The Journal, and more.
What are the Barcelona Principles 3.0?
HMA Public Relations
JULY 17, 2020
Every five years the Barcelona Principles have been updated to cater to the ever-changing industry. Click the link to learn about the updated guidelines to measure the efficacy of PR campaigns. The post What are the Barcelona Principles 3.0? appeared first on HMA Public Relations.
How the Black Lives Matter protests were covered in the UK
NewsWhip
JULY 17, 2020
Last month, we published a piece examining the coverage of the Black Lives Matter protests that rose up in the U.S. in the wake of the killing of George Floyd in police custody in Minneapolis. . This was not just a U.S. protest, however. Protests emerged worldwide in solidarity with the movement, with the UK also reckoning with its own uncomfortable history as the protests hit cities across the countries in June.
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