Business Wire

MARCH 31, 2021

As more people continue to consume their news via social media, journalists continue to rely on it for research, sources, ideas, story promotion, and audience outreach, feedback and growth. As part of our recent global media survey, we asked journalists to share their social media platform preferences. While Facebook, Instagram, LinkedIn, Reddit, Snapchat, TikTok, Twitter, and WeChat, among others, made the list, the top three platforms being used are Twitter (76%), LinkedIn (66%), and Facebook

Survey 267

Survey Social Media Reddit Media 267

Onclusive

MARCH 31, 2021

A communications crisis can be one of the most difficult situations in your career. Crisis preparedness, internal education and having the right tools can aid you before a crisis hits. Crisis situations require research so that you can address the circumstance thoughtfully, and multi-channel rapid response. With careful planning, you can put together an effective PR crisis plan that allows you to move quickly and avoid pitfalls.

Crisis Communications 195

Crisis Communications Crisis Communications Insurance 195

Agility PR Solutions

MARCH 31, 2021

The COVID-19 pandemic has placed both content marketers and PR professionals in an awkward position. Creating marketing or PR content that ignores the coronavirus is virtually impossible; the impact it’s had on humanity is simply too significant. At this point, it’s almost impossible to be hyperbolic about how it will affect almost every aspect of […].

Content Marketing 157

Content Marketing Marketing Analysis Publicity 157

NewsWhip

MARCH 31, 2021

MARCH 26, 2021. What happens when influence outshines advertising? Watch webinar. Read transcript. GUESTS. Bryan Pedersen, Chief Information Officer, MSL USA. Paul Quigley, CEO & Co-founder, NewsWhip. Topics. Paul Quigley, NewsWhip CEO, is joined by fellow PR Week Dashboard 25 honoree Bryan Pedersen, Chief Innovation Officer of MSL. They explore MSL’s approach to linking up earned, owned, and paid media in a world where consumers are in the driving seat.

Advertising 131

Advertising Advertising Data Reputation 131

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Agility PR Solutions

MARCH 31, 2021

The strategies that a company uses to relate to the public are vital to its success. They also say a lot about the company itself. With so many people in the information age feeling disconnected, understanding the importance of public relations is more important than ever. With this in mind, here are four foundational tactics […]. The post 4 fundamental ways to improve PR in your company appeared first on Agility PR Solutions.

Company 100

Company Strategy Publicity 100

Agility PR Solutions

MARCH 31, 2021

The Hispanic population is one of the fastest-growing demographic groups in the United States and holds significant influence on the economy and cultural landscape. In the past decade, Hispanics have accounted for 52 percent of all U.S. population growth and continue to outpace other non-Hispanic groups. To compare, the white population’s average growth rate fell […].

Consumer 86

Consumer Groups Trends Publicity 86

Axia PR

MARCH 31, 2021

What to look for and why it matters. In 2021, the use of social listening tools is increasing because more brands are turning to social media for customer insights. Because of this, it’s important to use the best social listening tools.

Tools 77

Tools Social Media Brand Branding 77

Agility PR Solutions

MARCH 31, 2021

Today, marketing leaders are increasingly assuming a more substantial role in corporate leadership, specifically with regards to revenue generation. Yet CMOs continue to be challenged by the difficulty of reporting on revenue impact and company growth, with only 49 percent having an attribution strategy in place, reveals new research from marketing consultancy and marketing-led customer […].

Leadership 78

Leadership Corporate Report Marketing 78

HMA Public Relations

MARCH 31, 2021

When you receive hundreds of emails a day, how do you choose which ones to read? Learn from Marissa the value of email marketing.

Marketing 90

Marketing 90

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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

Communications

PR in High Definition

MARCH 31, 2021

The Deliveroo IPO boycott could be far reaching, and have implications far beyond the tech industry as fund managers slate their ethical stances. As experts in reputation shaping for tech-driven business, Firefly and I are watching closely. A growing number of institutional investors* have boycotted the IPO on April 7 th citing the Deliveroo employment practices as a ticking timebomb which makes the company uninvestible.

Ethics 62

Ethics Reputation Financial Industry 62

Reputation Us

MARCH 31, 2021

SACRAMENTO, CA, March 30, 2021 – The Western Bankers Association ( WBA) has updated and elevated its Incident Response Program (IRP) to address the steady increase in cyberattacks since the COVID19 pandemic. The IRP is designed to help member banks prepare for and mitigate against recent cyber incidents. The IRP team consists of multiple cybersecurity disciplines to mitigate risk associated with data security (cyber insurance; information security; legal and regulatory; and reputational manageme

Insurance 78

Insurance Insurance Banking Crisis Communications 78

Muck Rack

MARCH 31, 2021

6 questions with Faith Cummings

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