Tue.Feb 12, 2019

How To Pull Together A PR Event – Fast

ImPRessions - Crenshaw Communications

In PR , we often create client events to generate brand visibility. It’s normally not very difficult. But, in January, we were asked to pull together a media event – in this case, a reception and panel discussion – for one client in less than two weeks.

How To 235

Infographic: Why mobile is essential for marketers

PR Daily

Smartphones and other devices are where your audiences spend a large chunk of their time. This guide shares why brand managers should be focusing their efforts on these gadgets. If your marketing efforts aren’t tailored for mobile devices, you’re missing out.

Mobile 169

Interview with Davis Mallory

Critical Mention

Music is a notoriously tough business. There are so many talented musicians out that it’s difficult to stand out. Davis Mallory , a former cast member of Real World Denver and an artist on the rise, is making his mark.

Quiz: What are the errors in these sentences?

PR Daily

PR pros must stay sharp on their grammar and AP Style to avoid irking journalist partners. Can you spot all the mistakes? Make your editor proud. Identify the grammar and style errors in the sentences below. Check your answers by scrolling to the bottom. We play all the hits from the 70’s and 80’s.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

The Millennial PR leader—proving yourself without losing yourself 

Agility PR Solutions

Career paths are marked by milestones, not birthdays. Promotions, aside from complete career changes, are probably the most prominent pivot points along the way. And while tenure is a valuable hallmark of leadership, years on a resume do not tell the entire story.

More Trending

How Long Should a Blog Post be in 2019? [And Other Key Blogging Statistics You Should Know]

Sword and the Script

Writers that report success with blogging share the following characteristics: They are more likely to write longer or more in-depth content; They tend to spend six or more hours writing a post; They are 2.5 times more likely to publish new posts weekly or even more often; They are twice as likely to go back an update older post; and. They always use analytics to measure performance. Of course, correlation is not causation, but the circumstances are such it’s clearly more than mere coincidence.

13 steps to stop overworking and start writing

PR Daily

The mental drain of too many tasks will disrupt your creative flow. Get ample sleep, step away from the computer for a refreshing stroll, and, for Pete’s sake, have some fun. Are you feeling overworked? You may have this feeling about writing itself.

Unlocking content value—6 ways to engage with worldwide audiences

Agility PR Solutions

New research from content creation, translation and delivery firm SDL outlines six recommendations for companies looking to unlock the strategic power of an intelligent content supply chain in 2019—giving them the ability to engage with anyone, anywhere, in their own language and device of choice.

Study 107

How to get your PR solution in front of the right people

PR Daily

Leave our PR & Media Relations Conference with a pocket full of new leads. Do your sales goals look something like this? Meet more prospects. Get new leads. Sell more product. Easy, right? Not from behind your desk. You have to get out to events, shake hands and learn what your customers want.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Fighting the spread of fake news—why crowdsourcing is effective

Agility PR Solutions

Fake news isn’t a new problem, but it’s becoming a greater concern because of social media, where it is easily created and rapidly distributed. A new academic study reveals a possible solution: crowdsourcing. The research from Prof.

Study 101

In a messaging muddle, Reddit faces concerns about $150M Chinese bump

PR Daily

As part of $300 million in new funding overall, the Tencent infusion has users and investors worried about censorship. That, along with tepid ad revenue, raises analysts’ concerns.

Reddit 131

Why Publicity is the Next Step for Online Influencers

PR Insiders

Practically all of us are on social media these days, but some of us have found ways to make a bigger splash than others. These are the people who have become known as social media influencers.

Katy Perry apologizes amid blackface criticism over her shoe design

PR Daily

‘Our intention was never to inflict any pain,’ the singer says. The crisis is the latest in a string of high-profile missteps highlighting the need for diversity and sensitivity to racial stereotypes.

Your audience with the public

Stephen Waddington

A n essay about the impact of the internet on corporate communication, marketing and public relations over the past 20 years. The global population of the world is 7.7 billion people. billion are connected by mobile phone. billion have access to the internet and 3.4 billion use social media. This is data from We Are Social’s Digital 2019 Global Digital report. It’s 20 years since the internet went mainstream in Western Europe.

Share your crisis response strategy

PR Daily

How well prepared is your organization to communicate during an emergency? Enter PR Daily’s 2019 Digital Marketing & Social Media Awards. Save $50 when you enter by Friday, Feb. The post Share your crisis response strategy appeared first on PR Daily.

Crisis 124

Firefly Communications Group looks back at five clients wins in one quarter

PR in High Definition

Unicorns, next-generation CRM platforms and household names all joined the Firefly roster last quarter. Firefly Communications Group is poised for an excellent 2019, following a series of client wins which helped increased its revenue by 18% in the last quarter of 2018.

Lessons I am Learning While Buying My First House

HMA Public Relations

Guess who is getting herself out of the rental game and into her first, real home? Yep, this martian millennial. As any home buyer will tell […]. The post Lessons I am Learning While Buying My First House appeared first on HMA Public Relations. PR and HMA PR

5 Professional Development Exercises Your Marketing Team Should Try

PR 20/20

Exercising your mind, especially in the workplace, is a great way to improve key traits and characteristics needed to fuel a successful career. One way the PR 20/20 team exercises the mind is by conducting monthly morning meetings to focus on a variety of professional development activities.

NPR’s Terry Gross on the Art of Conversation

PRSay

Terry Gross hosts NPR’s “Fresh Air” radio program and has interviewed thousands of people during her four-decade career. Her advice for being a good conversationalist begins with the icebreaker, “Tell me about yourself,” according to a recent profile in The Dallas Morning News.

Radio 85

Customer Service in a Social Media World

Barokas

Social media has undoubtedly transformed the way brands serve and interact with customers. According to a recent infographic by GO-Glove, 90% of businesses will use social media for customer service by 2020.

Katy Perry is Latest to Offend With 'Blackface' Fashion

Flack Me

Category: Flack Me Summary: Black History Month has been marred by example after example of blackface. But it’s not just our politicians letting us down