ImPRessions - Crenshaw Communications

FEBRUARY 12, 2019

In PR , we often create client events to generate brand visibility. It’s normally not very difficult. But, in January, we were asked to pull together a media event – in this case, a reception and panel discussion – for one client in less than two weeks. One reason for the rush was that the discussion was related to a television show featuring our client, so we wanted to make it happen when the series was still airing.

How To 211

How To Television Groups Leadership 211

Agility PR Solutions

FEBRUARY 12, 2019

Career paths are marked by milestones, not birthdays. Promotions, aside from complete career changes, are probably the most prominent pivot points along the way. And while tenure is a valuable hallmark of leadership, years on a resume do not tell the entire story. I am proud to be regularly called a “young” leader, though it […]. The post The Millennial PR leader—proving yourself without losing yourself appeared first on Agility PR Solutions.

Leadership 107

Leadership Analysis Publicity 107

Sword and the Script

FEBRUARY 12, 2019

Writers that report success with blogging share the following characteristics: They are more likely to write longer or more in-depth content; They tend to spend six or more hours writing a post; They are 2.5 times more likely to publish new posts weekly or even more often; They are twice as likely to go back an update older post; and. They always use analytics to measure performance.

Blogging 104

Blogging Survey B2B Analysis 104

Agility PR Solutions

FEBRUARY 12, 2019

Fake news isn’t a new problem, but it’s becoming a greater concern because of social media, where it is easily created and rapidly distributed. A new academic study reveals a possible solution: crowdsourcing. The research from Prof. David Rand of the MIT Sloan School of Management and Prof. Gordon Pennycook of the University of Regina shows that laypeople trust […].

Study 100

Study Social Media Media Media Relations 100

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

PRSay

FEBRUARY 12, 2019

Terry Gross hosts NPR’s “Fresh Air” radio program and has interviewed thousands of people during her four-decade career. Her advice for being a good conversationalist begins with the icebreaker, “Tell me about yourself,” according to a recent profile in The Dallas Morning News. The broad question lets you start a conversation without making assumptions about the other person, so he or she can feel comfortable and control how much they reveal about themselves.

Interviews 66

Interviews Radio Storytelling Writing 66

PR Insiders

FEBRUARY 12, 2019

Practically all of us are on social media these days, but some of us have found ways to make a bigger splash than others. These are the people who have become known as social media influencers. They have established credibility in a specific industry, drawn a ton of followers, and each day manage to use […].

Publicity 60

Publicity Social Media Industry Media 60

PR in High Definition

FEBRUARY 12, 2019

Unicorns, next-generation CRM platforms and household names all joined the Firefly roster last quarter. Firefly Communications Group is poised for an excellent 2019, following a series of client wins which helped increased its revenue by 18% in the last quarter of 2018. The pan-European technology PR agency, which also celebrated its 30 th year in operation last year, secured significant success in 2018, helping to shape the reputations of technology firms across the world.

Groups 59

Groups Communications Retail Travel 59

Inbound PR

FEBRUARY 12, 2019

Last week, I spoke in front of 300 people about Inbound PR at the London HUG organised by one of our HubSpot partners Whitehat SEO. It was a terrific event with a terrific audience. A lot of people were tweeting and as I was looking at the #InboundPR hashtag on Twitter to create a moment of the event , I noticed a bunch of other posts about Inbound PR so I decided to create a collection of the top blog posts I saw covering the topic.

Blogging 53

Blogging SEO Twitter Agency 53

PR 20/20

FEBRUARY 12, 2019

Exercising your mind, especially in the workplace, is a great way to improve key traits and characteristics needed to fuel a successful career. One way the PR 20/20 team exercises the mind is by conducting monthly morning meetings to focus on a variety of professional development activities. Not only does this provide the opportunity to support knowledge-share and brush up on our skills, it also provides the chance to learn more about our marketing team and creates a sense of team bonding.

Exercises 47

Exercises Marketing Writing Examples 47

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Communications

HMA Public Relations

FEBRUARY 12, 2019

Guess who is getting herself out of the rental game and into her first, real home? Yep, this martian millennial. As any home buyer will tell […]. The post Lessons I am Learning While Buying My First House appeared first on HMA Public Relations.

Publicity 41

Publicity 41

Critical Mention

FEBRUARY 12, 2019

Music is a notoriously tough business. There are so many talented musicians out that it’s difficult to stand out. Davis Mallory , a former cast member of Real World Denver and an artist on the rise, is making his mark. Today, we’re speaking to Davis about his new single “Sun & Moon”, how he uses PR and media strategy to promote his work, his insight into what it means to be a full-time artist and his thoughts on the entertainment business.

Interviews 91

Interviews Film Instagram Writing 91

Stephen Waddington

FEBRUARY 12, 2019

A n essay about the impact of the internet on corporate communication, marketing and public relations over the past 20 years. The global population of the world is 7.7 billion people. 5.1 billion are connected by mobile phone. 4.4 billion have access to the internet and 3.4 billion use social media. This is data from We Are Social’s Digital 2019 Global Digital report.

Publicity 79

Publicity Community Pinterest Reputation 79

Barokas

FEBRUARY 12, 2019

Social media has undoubtedly transformed the way brands serve and interact with customers. According to a recent infographic by GO-Glove, 90% of businesses will use social media for customer service by 2020. While it’s become the norm for consumers to reach out to brands for help via Twitter, Facebook, Instagram, etc., it’s not often you can say a brand really takes it to the next level.

Customer Service 60

Customer Service Social Media Media Infographics 60

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

Consumer