ImPRessions - Crenshaw Communications

FEBRUARY 20, 2019

Sure, it’s only February, but if a technology company is serious about a consistent thought leadership drumbeat at industry conferences, its PR team needs to be nailing down third and fourth-quarter events now. Tech conference programming teams begin developing their themes, tracks, and agendas many months in advance, of course. Events open their speaking proposal submissions six to twelve months ahead of time, and sometimes they close submissions more than six months out.

Conference 173

Conference Leadership Sports Policies 173

Ishmael's Corner

FEBRUARY 20, 2019

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. By Mandy Heiser, Account Executive Let’s take a look at the top Google results for the recommended search “china and us”: What about “us and china”? Let’s pull out a few phrases: “high-stakes trade”, “far apart”, “fail to reach agreement” “fighting for global power” … The story these search results.more.

Communications 155

Communications Storytelling Google Publicity 155

Shift Communications

FEBRUARY 20, 2019

While most of us communication pros are ringing in the new year with hefty planning, how seriously are we taking our research? What time and resources are we committing to understanding overall cultural trends and our industry’s current relevant news? Why is this important and how does it impact the bottom line? For starters, we’ll explore not only why we should be dedicating time and resources to research industry trends but also how to do it completely hassle-free.

Trends 142

Trends Industry Wikipedia How To 142

Prowly

FEBRUARY 20, 2019

The marketing world is one of the most rapidly changing industries, with content marketing leading the pack. To stay more competitive in the market, it is imperative to keep updated on the latest trends and techniques in the digital marketing industry. The post Top 5 Content Marketing Trends to Check Out in 2019 appeared first on Prowly Magazine.

Content Marketing 131

Content Marketing Trends Marketing Industry 131

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Agility PR Solutions

FEBRUARY 20, 2019

Brand Intimacy is defined by marketing intimacy agency MBLM as the emotional science that measures the bonds we form with the brands we use and love—and the top intimate brands in the U.S. continue to significantly outperform the top brands in the Fortune 500 and S&P indices in both revenue and profit. Apple is the […]. The post New brand intimacy rankings see Apple lose top slot for first time—who’s the leader now?

Brand 104

Brand Branding Measurement Agency 104

Agility PR Solutions

FEBRUARY 20, 2019

The branding of your business is renowned by many to be one of the most important aspects of doing business. After all, this is how your customers and clients are going to see and judge your business, and first impressions count. Hand in hand with this, it’s important to make sure your branding is ideal […]. The post Important branding steps you need to know to generate leads appeared first on Agility PR Solutions.

Brand 81

Brand Branding Analysis Publicity 81

5W PR

FEBRUARY 20, 2019

Online communities have formed the core of the internet since the technology’s inception. In today’s society, maintaining a social media presence is paramount to the success of your business, and remaining indifferent to the use of social media in setting marketing objectives is sure to curb growth. Here are six social media weapons to add to your arsenal: Know your network.

Social Media 60

Social Media Brand Branding Media 60

Agility PR Solutions

FEBRUARY 20, 2019

Industry analysts and market experts alike have predicted data would play a central role in mobile marketing during 2019. In an effort to better understand its impact, mobile growth marketing platform YouAppi reached out to more than 540 of the world’s top in-house and agency marketers to find out how critical data has become for the […].

Mobile 60

Mobile Data Marketing Agency 60

Barokas

FEBRUARY 20, 2019

Let’s face it, work can be challenging at times. Whether you are in the office late to prep for a client launch, leveling up on account work or finalizing a comprehensive crisis communication plan, finding the time to celebrate your wins can often get lost amongst the workplace chaos. As working professionals, we spend a lot of time obsessing about the future.

Transportation 60

Transportation Hotels Crisis Communications Local 60

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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

Communications

Agility PR Solutions

FEBRUARY 20, 2019

The retail outlook for the year ahead is bright, with the National Retail Federation predicting growth of up to 4.4 percent for a total of more than $3.3 trillion in sales. For apparel brands, all eyes are on Amazon. With its two-day shipping, easy checkout and returns, and enormous catalog of brands, the e-commerce giant […]. The post Amazon is the first stop for apparel—how can brand retailers capitalize?

Apparel 60

Apparel Retail Brand Branding 60

Muck Rack

FEBRUARY 20, 2019

This month in bad PR pitches

Pitching 87

Pitching 87