Wed.Dec 16, 2020

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Benchmark your online coverage metrics.

The Resolution Blog

CoverageBook Benchmarks from CoverageBook.com Are 5 social shares good? How about 100? I just got a link in my coverage. Is that hard to get? What about a DA score of 88? Should I be happy with that? We hope this data will help. Of course, it’s never going to tell you whether the coverage […]. The post Benchmark your online coverage metrics. appeared first on PR Resolution — by CoverageBook.

Course 296
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2021 PRedictions: A look at what’s to come for the PR industry

Onclusive

In 2020, we have all experienced a year like no other. The COVID-19 pandemic, as well as multiple climate, social and political disruptions, resulted in a tremendous acceleration of many existing trends and the emergence of some new ones. So, what does next year look like from this vantage point? Let’s look at some macro trends first: With the imminent COVID-19 vaccine distribution to the general public, it is likely that the lockdowns will stop, stability will return, and the economy will start

Industry 221
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Trending Sources

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Marketing lessons that can be learned from online casinos

Agility PR Solutions

While in the pursuit of good PR and marketing tactics, businesses need to look everywhere to find inspiration and techniques that they can latch onto and implement themselves. One great industry that marketers of various business can look to for guidance is the online casino industry. This is because, despite some negative connotations to gambling, […].

Marketing 148
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Investor Relations Leadership in the Age of Disruption

Cision

Staring Down Disruption: Bold Investor Relations Leadership Drives Results Amidst Chaos.

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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2021 vision: 5 predictions for B2B tech marketing

Agility PR Solutions

2020 was a year that none of us saw coming, but what will 2021 bring for businesses and marketing leaders while we’re still in the midst of a global pandemic? Earlier this year, 10Fold conducted a survey of 150 B2B tech CMOs which revealed that although marketing budgets were reduced during COVID-19, most performance goals remain the […].

B2B 131

More Trending

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Media Moves at Quartz, PR News & TSNN, PAPER Magazine Promotes One

Cision

Nicole Schuman promoted at PR News, Matt Swenson joins TSNN, and more.

Media 120
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Top 11 Meet the Media Profiles of 2020

Bianchi Biz Blog

To help automotive and mobility PR professionals get a better handle on specific reporters’ needs, interests and beats … and to bridge the gap between these PR pros and the media who cover the most fascinating industry in the world – automotive/mobility – we launched our Meet the Media blog series in early 2016. To date, we have profiled more than 100 top journalists and reporters that cover the automotive, mobility, Detroit and Silicon Valley business beats.

Meeting 98
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Media & entertainment ranks first in brand intimacy during COVID

Agility PR Solutions

The media & entertainment industry ranks first out of the 10 industries featured in the recently released Brand Intimacy COVID Study, a study of brands based on emotional connections during the pandemic, from marketing intimacy agency MBLM (pronounced emblem). YouTube is the #1 category brand, followed by Amazon Prime and Disney, respectively. “While media & entertainment […].

Brand 78
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Crisis PR Outlook for 2021

The Stalwart Blog

With three weeks left to go before the end of 2020, I can’t wait to see this year in the rearview mirror. But as I look toward 2021 and all the possibilities, particularly as a vaccine for COVID is distributed, I’m led to conclude that next year is going to be as confusing, as dicey, and as much of a field of disinformation for organizations and individuals as 2020 was — maybe even more.

Crisis 78
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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“Super Listeners”: Heavy podcast listeners say the medium is the best way to reach them

Agility PR Solutions

Podcasts have taken off recently, and new research shows that for many listeners, podcasts are the best way for brands to engage them. According to a new study, podcast “Super Listeners”—Americans 18+ who listen to five or more hours of podcasts weekly—see podcasts as the best way to reach them, despite a perceived increase in ads. […]. The post “Super Listeners”: Heavy podcast listeners say the medium is the best way to reach them appeared first on Agility PR Solutions.

Study 78
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Discover influential publishers with Top Websites Leaderboard

NewsWhip

Knowing the publishers that drive public interest in a topic, beat, or niche is vital if you want your media plans and mentions to make an impact. But finding out which websites actually drive the most public interest hasn’t been easy until today. Today we’re announcing Top Websites Leaderboard to help you identify, measure, and compare web publishers by the level of public interest they generate across their entire website, and per article in a given time range.

Web 78
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NEC4: 2020 amendments

Practical Law Construction

NEC4 was published in 2017. The first set of amendments were published in January 2019 and now, in the space of three years, we have the second set , published in October. Most standard forms do not publish updates so prolifically and (certainly for this year with all its changes) you could argue more’s the pity. Standard form updates to reflect legal developments are almost always welcome – it saves the parties from having to wield the red pen, helps standardise market approach to certain

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How do we find a PR agency?

Axia PR

Conducting research and analyzing your needs. Finding a PR agency for your company can be difficult. Knowing exactly what kind of PR work you’ll need is the first step in researching companies that would be a great fit for you.

Agency 62
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5WPR Consumer Culture Report 2024

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

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Maxim Behar was a guest lecturer at the online seminar Leadership During a Pandemic at UE-Varna

Maxim Behar

16.12.2020 The leading PR expert Maxim Behar was a guest lecturer at an online seminar organized by the Student Council at the University of Economics - Varna. He presented his views on Leadership During a Pandemic, focusing on what positives we can achieve as an outcome of the negative situation the whole world is facing. "It’s essential for us to be very focused, pragmatic and make quick decisions.

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#MediaMonday – Bruce Jacobs

HMA Public Relations

Today’s Media Monday comes to us from Bruce Jacobs, who’s on the air in Phoenix at 1580 AM, 95.9 FM or 99.3 FM “The Fanatic” from 6 a.m. to 10 a.m. each weekday, cohosting with former Dallas Cowboys lineman Dale Hellestrae, whose #MediaMonday post can be seen here. Bruce, time to share: Growing up, all I cared about was being a baseball player. But if you can’t hit a curve, you can’t play baseball.

Radio 52
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The Intersection of Culture — One Size Doesn’t Fit All When It Comes to Communications in Different Cultures

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Vince Lombardi, the famous football coach for the Green Bay Packers, had a saying, “When the going gets tough, the tough get going.” So it’s been for international companies this year as the pandemic and a volatile political climate force executives to navigate a communications environment unlike any in history.

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#MediaMonday – Ellen O’Brien

HMA Public Relations

Today’s #MediaMonday comes to us from Ellen O’Brien, reporter and photographer at the Jewish News. The Jewish News covers news of interest to and about the Jewish community throughout the Valley. So, Ellen, time to share! Tell us how you got your start in writing? Tell us your story! I’ve always loved writing. Growing up, I was usually working on one fantasy novels or another, and when I applied for college, I looked for a major where writing would still be a big part of my life.

Local 52
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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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NoRTH ITALIA Corporate Chef Chris Curtiss Hosts Virtual Cooking Event to Benefit One Step Beyond HUG Campaign

HMA Public Relations

WHAT: A Virtual Cooking Event with NoRTH ITALIA Corporate Chef Chris Curtiss. The virtual cooking demonstration is part of the One Step Beyond (OSBI) annual Help Us Glow (HUG) fundraising campaign focused on shining a light on abilities, inclusion and opportunity for individuals who have intellectual disabilities. Virtual attendees will receive a shopping list ahead of the event so they can cook alongside the Chef.