Cision

MAY 6, 2020

Welcome to Take 5 with Cision— it's five quick questions on PR, the state of the industry, and how it interconnects with everything else, all with the brightest minds around.

Industry 399

Industry 399

Ronn Torossian

MAY 6, 2020

As each state, and the businesses within it, slowly emerge from COVID-19, it will be even more important that landing pages are utilized for the best possible success. Hitting these three goals are key The first is to ensure that the company makes it clear to clients about the challenge and/or problem it will solve. […]. The post How to Create a Successful B2B Landing Pages appeared first on.

B2B 195

B2B How To Company Brand 195

Agility PR Solutions

MAY 6, 2020

When it comes to connecting your followers to your brand, there’s way more to it than just a double tap on Instagram or a like on Facebook. Likes without engagement can be compared to buying a product and never actually using it. Often, businesses focus on garnering “likes” rather than fostering strong engagement with their […]. The post 3 tips for connecting your followers to your brand with content appeared first on Agility PR Solutions.

Brand 91

Brand Branding Instagram Facebook 91

Cision

MAY 6, 2020

Allie Jones joins Domino, Amanda Becker leaves Reuters for The 19th, and more.

Report 120

Report Media Blogging 120

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

5W PR

MAY 6, 2020

Often forgotten on websites, the About Us page is one of the most important pages. For many marketers, the product, pricing and order pages are critical and indeed they are. But the About Us page is also important because that’s where more than half the respondents to a recent survey by KoMarketing, a social/content marketing firm, said they visit. More than half (52%) of those surveyed, rated the About Us page higher than blogs, testimonials and collateral marketing information.

Survey 88

Survey Storytelling Consumer Analysis 88

Culpwrit

MAY 6, 2020

By Jeff Leshay “It’s the next best thing to being there!” Perhaps you or your parents recall that popular slogan from “Ma Bell,” or Bell Telephone, promoting its long-distance phone service back in the 1970s. Well, that motto may be even more apropos of today’s video-call technology, especially given the travel and meeting restrictions brought […].

Video 79

Video Brand Branding Travel 79

Agility PR Solutions

MAY 6, 2020

Celebrating Mother’s Day might be a little different this year—a nice meal at home, takeout from a favorite local haunt, or a scheduled video call for unwrapping gifts—but celebrating moms is more on people’s minds than ever. In fact, one in three people are more aware of the upcoming holiday, according to a study conducted […]. The post Consumers are more aware of Mother’s Day—what are we buying?

Consumer 78

Consumer Local Study Video 78

Muck Rack

MAY 6, 2020

Future travel forecasts from Skift’s Travel PR Summit

Travel 113

Travel 113

Agility PR Solutions

MAY 6, 2020

Artificial intelligence continues to present opportunities for company growth, but brands and businesses still have work to do to address customers’ concerns about AI bias—a fear that AI will make decisions that affect them without their knowledge. More than three-quarters (78 percent) of consumers worldwide say companies must address this bias—and they will reward businesses […].

Consumer 78

Consumer Company Brand Branding 78

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Communications

Inbound PR

MAY 6, 2020

The most important document when you're at the very start of a new project is the project charter. This is what we will look at today as part of my series on project management fundamentals - if you missed previous posts, we've so far covered the differences between projects and operations as well as those between projects, programmes and portfolios , the DARCI model for stakeholder engagement and how to run an effective project kick-off meeting.

How To 62

How To Meeting 62

Prohibition

MAY 6, 2020

Selling online can be challenging at the best of time. Selling online during a global crisis is a whole new ball game. Despite this, marketers must rise to the challenge like never before. The secret to online marketing during such times? Redefine what a successful lead looks like. The new objective. Redefining successful leads doesn’t mean moving the goal posts closer.

Content Marketing 62

Content Marketing Marketing Real Estate Strategy 62

Practical Law Construction

MAY 6, 2020

Last year Build UK (BUK) published its non-binding recommendations on the contract terms its members should (as a minimum) refrain from using. The recommendation had the commendable aim of forming “a new common ground between clients and the supply chain on contractual practice in the construction sector” with the key objectives being “to promote collaboration, encourage a fairer allocation of risk through the supply chain, and deliver better project outcomes” In my May 2

Insurance 52

Insurance Insurance Construction Blogging 52

wiredPRworks

MAY 6, 2020

It’s a challenging time in so many ways, yet crisis communications is a place where PR people can shine a light. For businesses, organizations, and people, now is not the time to sit out in a PR quarantine. People are listening, especially for good news. So let’s get more out there! Thanks to my friend, Amy Hesser, for taking the time to talk PR peer to peer about how COVID-19 is changing the PR business.

Pitching 52

Pitching Training Radio Media Training 52

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

Consumer

HMA Public Relations

MAY 6, 2020

For today's #whatisWednesday, we're asking what is a new normal? As businesses begin to reopen how should they be communicating with their customers? Click the link to read more. The post #WhatisWednesday – What is a new normal? appeared first on HMA Public Relations.

Communications 45

Communications Publicity 45