Tue.Feb 26, 2019

Take the “FEEL” Test First, Before You Communicate

PR Expanded

Here’s a simple test for you to take, and it all comes down to a series of questions about how you FEEL before you communicate. When you FEEL this means you’re able to Face Fears , communicate with Empathy , use Ethics and good judgment and discover how much you Love your mission.

How To Get A Fast Start On Your PR Program

ImPRessions - Crenshaw Communications

For PR agencies, winning new business is an imperative for growth, but it’s o nly half the battle. For those of us who work with entrepreneurial businesses, or really any result-oriented company, the next pressure point is a strong start.

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Infographic: 21 writing tips to add juice to your content

PR Daily

Brand managers keep churning out content seeking better SEO and more sales leads, but lackluster efforts will produce meager results. Here’s how to get back in the game. Your blog serves a crucial purpose for your organization.

Dispelling 6 Myths PR Sometimes has about Content Marketing

Sword and the Script

Some time ago I pitched a reporter, who was looking for sources, on social media for a client. The pitch was about a study they had done. The reporter responded she hadn’t seen the study yet and would review it. She did review it and ended up writing about it too.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

5 essential traits of every content strategy

PR Daily

Do you have the right team in place and an accurate assessment of your current strategy? Here are some tips to help you find your content marketing sweet spot. Are you having trouble producing enough content? Do you want to do more with a smaller staff?

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5 ways your online newsroom alienates reporters

PR Daily

If journalists don’t love your online newsroom, your news isn’t getting picked up. Here are five ways your media shop runs afoul of media mavens. Is your online newsroom a warm and welcoming haven for journalists who are essential for the success of your company?

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How to build a PR crisis-management team—before crisis strikes

Agility PR Solutions

When a PR crisis hits, that is not the time to start building a response team. You need to have some of those key people in place when the crisis hits, so you can respond quickly and effectively before the situation escalates.

Phobias that stymie writers

PR Daily

Do you have particular hang-ups that keep you from your keyboard? The first step to defeating your fears is to name them. What fears are keeping you from doing your best work? William Shakespeare was reportedly afraid of dogs. Ray Bradbury had a fear of flying.

As the future of content becomes autonomous, brands must rethink content strategies

Agility PR Solutions

Companies are struggling to handle the growing volume and velocity of content required to engage with global audiences—and it’s expected to get worse: 93 percent say the amount of content they produce will increase in the next two years.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

What marketers can learn from Alfred Hitchcock

PR Daily

It can be hard to take a risk after years of success, but the legendary filmmaker epitomized why it’s important to keep changing. Here’s why you should never stand still.

Overcoming the Terror of Impromptu Public Speaking

PRSay

If your boss asks you to deliver spontaneous remarks at a work event, will you be ready? As The Wall Street Journal reported, impromptu pitches, toasts and talks far outnumber planned presentations in the workplace.

5 tips for video storytelling after natural disasters

PR Daily

These days, if a hurricane sweeps through or tornado descends, you might be called on to post a video. Here’s what Con Edison did when its volunteer crews helped restore power in Puerto Rico. Editor’s note: This story is taken from Ragan Communications’ distance-learning portal Ragan Training.

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What to do when your CEO is arrested for prostitution

Axia PR

Prepare your company for every type of crisis. What were they thinking? Men (and women) behaving badly is a situation that causes more than incredulousness when it involves people in positions of power crossing moral and ethical lines. Crisis Communications CEO

Share the work that engaged your community—online or IRL

PR Daily

Enter PR Daily’s 2019 Digital Marketing & Social Media Awards. Don’t miss the final deadline on March 1. The post Share the work that engaged your community—online or IRL appeared first on PR Daily.

Is The Press Release Still Relevant Today?

Prowly

When you ask whether the press release still matters in 2019, let me ask you instead—does your narration matter? The post Is The Press Release Still Relevant Today? appeared first on Prowly Magazine. Magazine Public Relations press release

Can your communication solution quell chaos during a crisis?

PR Daily

Find business prospects at our conference, then tour Nebraska Medicine—the country’s top Ebola containment center. Communicators need help navigating stormy situations.

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What is a media list?

HMA Public Relations

In an effort to help folks understand the “secret sauce” of how we PR people do our jobs effectively, we’ve been writing posts on some of […]. The post What is a media list? appeared first on HMA Public Relations. Media Relations Public Relations

GDPR in PR: A European Law That Impacts Everyone

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. By Mark Pinsent, Managing Director, Hoffman Europe One of my favourite quotes comes from the late Douglas Adams, author of ‘The Hitchhiker’s Guide to the Galaxy’ (though I should stress that I don’t necessarily subscribe to the view, I just like the quote!): ‘I love deadlines. I like the whooshing sound they make as.more.

Is it OK to not always find a deeper meaning in your work?

Communications Conversations

Had coffee with a relatively new friend last week. This friend had recently accepted a senior position with a health care company in town. Not surprisingly, we talked about her new role and the process she went through to find it.

How Does GDPR Impact PR Agencies? Media Relations Under The New European Data Protection Law

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. By Mark Pinsent, Managing Director, Hoffman Europe One of my favourite quotes comes from the late Douglas Adams, author of ‘The Hitchhiker’s Guide to the Galaxy’ (though I should stress that I don’t necessarily subscribe to the view, I just like the quote!): ‘I love deadlines. I like the whooshing sound they make as.more. The post How Does GDPR Impact PR Agencies?

The top 10 healthcare journalists in 2018

Muck Rack

The top 10 healthcare journalists in 2018

Buckingham Palace announces Queen’s new communications secretary

Mark My Words

Express & Star. Buckingham Palace’s handling of the aftermath of Philip’s accident in January was dubbed “DIY” public relations by Mark Borkowski, a PR consultant. Read full article here: [link]. Mark Comments

Search Engine Optimization is a PR Pro’s Friend

Solo PR Pro

Do thoughts of how to use search engine optimization (SEO) make your head spin? It’s OK. And, guess what? You are probably in better shape than you realize because SEO has come a long way from its white vs. black hat, keyword-gaming origins.

Zignal Summit 2019 Sneak Peek: Superstar Speakers Pt. 2

Zignal Labs

The post Zignal Summit 2019 Sneak Peek: Superstar Speakers Pt. 2 appeared first on Zignal Labs

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