Wed.Feb 13, 2019

9 expert tips for writing press release headlines

PR Daily

Grabbing a reporter’s attention can all come down to your subject line. Here’s what PR veterans suggest should guide your efforts to be pithy and exhaustive at the same time. This article originally ran on PR Daily in February of 2018.

What recent media layoffs mean for the future of public relations

Agility PR Solutions

More than 1,000 journalists lost their jobs recently as Verizon Media, BuzzFeed and Gannett announced deep cuts to their newsrooms. HuffPost’s entire Opinion section. The national desk at BuzzFeed. Dozens of local journalists at Gannett newspapers across the country.

Apple and Google mum amid outrage over Saudi wife-tracking app

PR Daily

The application is available through the tech giants’ marketplaces, and social media users are lambasting the companies for their involvement—and tacit condoning of women’s oppression. Your reputation is tied to your product line.

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What is Story Mining?

HMA Public Relations

If you’re a regular to our blog or website, you know that our team likes to take the time to define some of the most oft-used […]. The post What is Story Mining? appeared first on HMA Public Relations. What is.Wednesday

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

6 tips for brand managers shutting down a product or business

PR Daily

When winding down operations and saying goodbye to customers, PR can help smooth the transition and communicate important messages. Consider these insights. It’s happened. The company or client you work for is shutting down, shuttering one of its services, or discontinuing a product.

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More Trending

30 jobs in the PR and marketing world

PR Daily

Need a reminder why you have ‘heart eyes’ for your communications career? These might help refresh your memory. Plus, check out our list of current job openings. Observing the warm feelings of Valentine’s Day in the dead of winter seems incongruous.

Consumers expect all industries to demonstrate CSR—but especially these three

Agility PR Solutions

In today’s hyper-conscious reputation landscape, every brand and business is best served by taking the high road when it comes to corporate social responsibility—but some industries have to be extra sensitive to consumers’ CSR expectations in order to stay in good graces with their audiences.

3 reasons you should enter PR Daily’s 2019 Media Relations Awards

PR Daily

Show off your expertise by March 8 and save $50 per entry. If you’re not entering awards programs already, you should be. A healthy competitive ego requires that you brag a little bit. Why wait to show off your impressive work?

Best New Agency: Vicarious brings all-business approach to video game PR

Agility PR Solutions

Founded by former video game journalists and content creators in March of 2017, Oceanside, Calif.-based

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Virginia governor’s scandal offers lessons in crisis comms and planning

PR Daily

A yearbook photo dating back 35 years has the state’s top official on the hot seat. As old deeds and behaviors come under new scrutiny, executives and communicators should prepare. The ongoing scandal involving Virginia Gov. Ralph Northam’s yearbook opens a new page in crisis communications.

Why Starbucks isn’t “taking a stand” behind Howard Schulze’s run to the White House

Communications Conversations

In case you missed it, former Starbucks CEO, Howard Schulze is mulling over a bid to become the 46th president of the United States. And, currently, that’s causing some problems for the company he ran for many years. Baristas are boycotting and threatening to walk out.

How to pitch for speaking opportunities at a conference: 3 tips for success

Muck Rack

How to pitch for speaking opportunities at a conference: 3 tips for success

Key Takeaways from “An Evening with Women in Media and Communications”

Shift Communications

What’s it like to be a female tech reporter in Silicon Valley, particularly in the era of the #MeToo Movement? This question drew me towards signing up for the recent PRSA event An Evening with Women in Media and Communications in San Francisco.