Thu.Oct 29, 2020

The 7 Deadly Sins of Blogging and How to Avoid Them

Cision

Being a serial writer is a demanding and mysterious craft. Have you committed one of these 7 blog killers? Media Blog

Scary Similarities Between Halloween And PR

ImPRessions - Crenshaw Communications

What do PR and Halloween have in common? They can both be scary as well as fun. Here’s what I mean. Planning is the key to both. Ever wait for the last minute to plan your costume and feel like a loser at the party? It’s the same way in public relations. For fans of Halloween the planning starts weeks or even months in advance. There’s thought and research put into the ideal costume, candy, décor and celebration.

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Pandemic party planning: How I pulled off my daughter’s wedding during COVID

Agility PR Solutions

Planning an event during a pandemic takes creativity, flexibility, and a can-do attitude. And I should know; I planned and *safely* hosted my daughter’s wedding this fall!

Understanding public feeling part 2: Crisis Communications

The Resolution Blog

The second episode in our ‘public feeling’ mini-series, Stella Bayles interviews author and crisis communications expert, Amanda Coleman, on why understanding ‘how the public is feeling during a time of crisis’ is paramount to PR strategy. With 20 years’ experience working in emergency services communication, Amanda Coleman is the former Head of Corporate Communications for […].

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

Staffan Bruzaeus, Narva: Så påverkar ESEF svenska noterade bolag

Cision

Vi tog kontakt med Staffan Bruzaeus, partner på Narva och chef för byråns erbjudande inom finansiell kommunikation, kring hur byrån ser på vilken inverkan ESEF kommer att få på svenska noterade bolag. Sverige Blogg

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The 2020 State of the Election Part IX

Cision

With less than a week to the U.S. presidential election, we wanted to see how the media narratives have evolved since our last analysis of top voter issues with a focus on the last 90 days. US Blog

Report: 2020 leaves its mark on the PR industry

PR Daily

For USC’s Annenberg School 2021 Relevance Report, respondents share new priorities and attitudes when looking to a post-COVID future. What will be the lasting effects of what has been a very challenging year for so many? The way we work has changed. The way we gather has changed. Major life milestones like graduations and weddings were postponed or marked privately. The way we shop has changed as more and more transactions move online.

Leveraging new research tools to accelerate mobile e-commerce sales

Agility PR Solutions

Market dynamics are shifting fast to mobile shopping,increasingly challenging brands to get ahead of evolving consumers. Unfortunately, traditional market research tools—surveys and focus groups—fail to adequately engage consumers in the mobile commerce environment.

How the PR Office’s Shimon Cohen takes the pandemic one month at a time

PR Daily

This PR leader agrees that the amount of time spent on Zoom has been the biggest change to adapt to during COVID-19. As for the future? He advises taking things slow. Predicting the future is hard at the best of times. When asked to look into his crystal ball for 2021, Shimon Cohen, founder & chairman of The PR Office, can’t help but point to how predictions made in January of 2020 went up in flames.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Cision UK In Conversation With. Ella Paradis

Cision

Editor Ella Paradis just launched brand new magazine The Black Explorer, and Cision spoke to her about her mission of amplifying the Black narrative in travel. Media Blog

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How to reach and persuade voters in 2020 and beyond

Agility PR Solutions

One of the oldest forms of advertisement and self-promotion comes in the form of politics, with politicians looking to advance their careers with the use of marketing firms that promise to expand their visibility in their local community.

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UK Media Moves including the Evening Standard, Saga Magazine, Reach and more

Cision

Robbie Smith is now Editor of The Londoner’s Diary at Evening Standard; Rosalind Lowe joins Saga Magazine as Deputy Editor; Michelle Garnett appointed Deputy Features and Lifestyle Director at Reach. Media Blog

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New research reveals the troubling impact of COVID-19 on the employee experience

Agility PR Solutions

Employees have been through the wringer this year, shifting for the first time to a virtually 100 percent work from home lifestyle.

How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

The Surprising Truth about Online Reviews: 5 Stars Aren’t Always Best

Glean.info Blog

Image by mohamed Hassan from Pixabay. Businesses understand that favorable online ratings and reviews are critical for driving sales and maintaining their reputations. But how consumers use online reviews may surprise them.

ICON Recap: Lata Nott on First Amendment Rights

PRSay

“More freedom of expression is better than less freedom of expression,” said Lata Nott, who was a keynote speaker on Oct. 28 during PRSA’s ICON 2020 virtual conference. Nott is director of the First Amendment Center at the Freedom Forum Institute in Washington, D.C.,

Links Can be Better than a Mention; Off Script No. 46: Eugene Levin, Chief Strategy Officer at SEMrush

Sword and the Script

SEMrush executive explains the deal with Prowly; describes the union between PR and SEO and when and why a link can be better than a mention Recently an SEO vendor made a move into the PR space when SEMrush acquired the PR technology vendor, Prowly. It struck me as a surprise, but as I noted when I first wrote about it, I like the idea and wonder why we haven’t seen more deals like this.

How 2020 taught PR pros to raise the bar of authenticity

Muck Rack

How 2020 taught PR pros to raise the bar of authenticity

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How one PR pro works from the road in an RV during a worldwide pandemic

Communications Conversations

Seven-plus months into this pandemic, we’re all tired of working from home. But, as we stare down the barrel of quite possibly the roughest winter of our lives, there’s little chance too many people in our industry are going back to the office before spring or summer 2021. Given that backdrop, people are looking for different and creative ways to “work remotely.”

How to present via Zoom

Stephen Waddington

Presenting via a video camera over the internet is an entirely different skill to presenting at a physical event. We’re all learning as we go. Image by TyneSight Photographic. Events have all gone virtual in the past six months as a result of COVID-19 and social distancing restrictions. We’re learning to present online. It’s not easy. There’s webcams, microphones, lighting, internet connections and a wardrobe to consider. And that’s before you even join an event.

ICON Recap: Laurie Garrett on Disinformation Around COVID-19

PRSay

Pulitzer Prize-winning science writer Laurie Garrett said that misinformation and disinformation have helped fuel the rise in COVID-19 cases in the United States and around the world during 2020.

The New York Times encourages votes in a unique way

HMA Public Relations

Many companies are encouraging consumers to go out and vote. The New York Times does this in a unique way through social media. Read more. The post The New York Times encourages votes in a unique way appeared first on HMA Public Relations.

The 2020 State of the Election Part IX

TrendKite

With less than a week to the U.S. presidential election, we wanted to see how the media narratives have evolved since our last analysis of top voter issues with a focus on the last 90 days

Girl Scouts tweet support for Amy Coney Barrett; 78% of marketers report more higher engagement, and Orbit offers PR stunt for young singles stuck at home

PR Daily

Also: Re/Max partners with Children’s Miracle Network Hospital on face mask offering, how PR pros are rethinking e-commerce strategies, meal prep solutions for homebound pros, and more. Hello, communicators: The New York Times says that our refrigerator says a lot about us—and our political leanings. The paper teamed up with online survey platform to create a quiz where readers can try to guess the politics of person from a picture of the inside of their fridge.

The 7 Deadly Sins of Blogging and How to Avoid Them

TrendKite

Being a serial writer is a demanding and mysterious craft. Have you committed one of these 7 blog killers

How NOT to Launch an October Surprise: PR Takeaways from Trump’s Failed Attempt

Flack's Revenge

An “ October surprise ” is news that magically “happens” before a November election, just in time to throw a wrench in the works. Pixabay. Politico says they can be “happenstance or deliberately orchestrated;” the article lists examples going back to 1840. More recently, the 2016 presidential election featured such surprises on both sides: the infamous Access Hollywood tape that showed Trump being Trump; and emails from Wikileaks that cast the Democratic party and its nominee in a negative light.

Cision UK In Conversation With. Ella Paradis

TrendKite

Editor Ella Paradis just launched brand new magazine The Black Explorer, and Cision spoke to her about her mission of amplifying the Black narrative in travel

UK Media Moves including the Evening Standard, Saga Magazine, Reach and more

TrendKite

Robbie Smith is now Editor of The Londoner’s Diary at Evening Standard; Rosalind Lowe joins Saga Magazine as Deputy Editor; Michelle Garnett appointed Deputy Features and Lifestyle Director at Reach

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Staffan Bruzaeus, Narva: Så påverkar ESEF svenska noterade bolag

TrendKite

Vi tog kontakt med Staffan Bruzaeus, partner på Narva och chef för byråns erbjudande inom finansiell kommunikation, kring hur byrån ser på vilken inverkan ESEF kommer att få på svenska noterade bolag

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