Onclusive
JUNE 17, 2020
Consumers are growing tired of paid media. In fact, research shows that paid media channels have been declining in trustworthiness and credibility for years. Additionally, traditional media outlets are getting more complicated and cumbersome to navigate. Classic earned media – while powerful – can be difficult to manage. Your brand’s story might get told, but you won’t have control over how.
Prowly
JUNE 17, 2020
Let me tell you a story. Some time ago I used to work for a quite well-known digital marketing tool. My colleague and I were on a mission of building relationships with influencers. To give you some context, at that time asking for a product review in exchange for access to a product was a […]. The post How to Build Relationships with Influencers from Scratch appeared first on Prowly Magazine.
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The Proactive Report
JUNE 17, 2020
The latest Reuters Digital News Report has some interesting findings that every PR practitioner should heed. The global study polled 80,000 online news consumers in 40 markets, including Kenya and the Philippines for the first time. Key findings: Journalism matters again – there has been a sharp uptick in the use of TV and digital news due to the pandemic.
Agility PR Solutions
JUNE 17, 2020
As the world emerges from COVID-19 and begins reopening, marketers and PR practitioners will see one of the more significant shifts in recent memory. People have lost their jobs, companies have closed their doors and how the world interacts is forever altered. Simultaneously, the pandemic has changed how brands approach their customers as the world […].
Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.
Axia PR
JUNE 17, 2020
People want to share their ideas and be heard, and social media is how they fulfill that desire. Having access to various platforms is a valuable opportunity to listen to your audience and gain insight into their values and feedback. However, it’s not enough to simply have an account; you must know both the platform and your community to become a valuable and trusted resource to your audience.
Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
Agility PR Solutions
JUNE 17, 2020
Occasionally, your business will have to deal with a public misconception or misunderstanding. This could be about an incident or problem that negatively affects your reputation, or it could be something broader, like a point of confusion about your industry. As an example of the former scenario, an angry online review could have your local […].
Cision
JUNE 17, 2020
Samira Nasr to helm Harper’s Bazaar, Mark di Stefano joins The Information, and more.
Muck Rack
JUNE 17, 2020
Introducing Muck Rack’s Fundamentals of Social Media certification course
Agility PR Solutions
JUNE 17, 2020
As pharmaceutical manufacturers work to develop a coronavirus vaccine, the demand for clinical research associates and trial managers has risen by 46 percent—making it one of the few industries to increase hiring since the start of the pandemic, according to a COVID-19 impact analysis report from global talent mobility firm Randstad Sourceright. The new report, How is key […].
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HMA Public Relations
JUNE 17, 2020
Do you believe your work is award-winning? Putting in the extra effort to submit an award entry may be worth it. Read more from Abbie on why it's a good idea to make time for awards programs. The post Are those awards really worth the effort? appeared first on HMA Public Relations.
Agility PR Solutions
JUNE 17, 2020
As most people around the world have spent the last several weeks sheltering at home, they’ve become increasingly reliant on technology and media to keep up with what’s going on in the world. But of course not everyone has the luxury of easy access to these essentials—indeed, new research from digital agency JIN into behaviors […]. The post Media and tech have been crucial during COVID—but may be exacerbating inequality in U.S. appeared first on Agility PR Solutions.
Practical Law Construction
JUNE 17, 2020
2020 is anything but normal. It is rare for there to be any judicial treatment of the ICC Uniform Rules on Demand Guarantees No. 758 (URDG 758) but 2020 has already brought us not one but two cases on its interpretation and applicability. URDG 758 applies to all demand guarantees (commonly performance bonds or advance payment guarantees in the construction industry) that incorporate the rules.
Practical Law Construction
JUNE 17, 2020
The Supreme Court has handed down a judgment that will fundamentally affect construction insolvencies by allowing insolvent companies the unfettered right to start adjudications. Today’s decision in Bresco Electrical Services Ltd (in Liquidation) v Michael J Lonsdale (Electrical) Ltd allows Bresco’s appeal from last year’s Court of Appeal decision.
5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.
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