Deirdre Breakenridge

JUNE 11, 2018

A Guest Post by Corina Manea, Founder of NutsPR. It’s well known that public relations professionals are very good at building relationships. But is it enough? We all know someone in our circle of friends who is the most connected person, always knows someone in whatever industry and is always happy to help. Do you know someone like that? Have you ever wondered how they do it?

Communications 227

Communications Social Media Meeting Course 227

Ronn Torossian

JUNE 11, 2018

For many recording artists, controversy is a razor’s edge. Provocative lyrics and stage shows can capture headlines and dominate news cycles, which is almost always great for album sales. Then there’s the other side of the edge… the kind of controversy that creates headlines that can doom album sales. Kanye West is no stranger to either kind of controversy.

Blogging 150

Blogging Strategy Media Relations Marketing 150

ImPRessions - Crenshaw Communications

JUNE 11, 2018

Public relations and SEO were once worlds apart, with almost no overlap between them. A PR team or agency would work to build brand credibility through news announcements and feature stories. SEO focused on backlink schemes and website-stuffed keywords to drive search rankings. What changed? Now there’s a sizeable area of commonality as traditional public relations has gone digital and SEO has changed.

SEO 147

SEO B2B Google Guidelines 147

PRSay

JUNE 11, 2018

With all the talk lately about changes in how our clients communicate with audiences — disruptive technologies, innovation, shifting consumer habits — certain key aspects of the PR profession have remained constant. We still use many of the same skills and tools today that we always have. It’s my great honor to be professional adviser to the Belmont University PRSSA Chapter, which affords me the opportunity to talk with aspiring PR professionals on a regular basis.

Technology 121

Technology Retail Storytelling Crisis 121

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

PR News

JUNE 11, 2018

You could feel the tension rising in the air, knocking out the aroma of coffee beans and herbal tea. Nancy had ordered a decaf-calf skim latte and the barista seemingly got it wrong. She stormed back to the counter and told the staff in no uncertain terms that her coffee order was wrong. The customer… Continued. The post The Big Rethink for Communicators Ready for Real Change appeared first on PR News Blog.

Communications 92

Communications Blogging Crisis Management Employee 92

Muck Rack

JUNE 11, 2018

Why letters of assignment don’t matter anymore

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98

HMA Public Relations

JUNE 11, 2018

It's #MediaMonday! Read today's blog post featuring Stephanie Innes, a health reporter for the Arizona Daily Star and the Arizona Press Club's Virg Hill Journalist of the Year. The post #MediaMonday – Stephanie Innes appeared first on HMA Public Relations.

Report 45

Report Blogging Publicity Media 45

Karen Freberg

JUNE 11, 2018

Social media operates in a way that allows brands and individuals share information and create buzz in a very powerful and immediate way. This can be done for both positive campaigns, but can also be used in crisis communications. With that being said, I am going to be talking about a campaign that focuses on a very important food group: pancakes. That is, the International House of Pancakes, or IHOP.

Social Media 42

Social Media Case Study Media Creativity 42