Cision

JANUARY 8, 2021

The events of 2020 gave PR and communications professionals an opportunity to "grab a seat at the table.” Here's how to make sure you keep it.

Communications 296

Communications How To Blogging 296

Prowly

JANUARY 8, 2021

Having well-organized media lists with quality contacts is the first step in developing relationships with the press and, ultimately, getting coverage. But how can you start building these relationships if you don’t have any relevant media contacts yet? Buying media lists for your PR efforts might suddenly seem like a good option. The truth is: […].

How To 209

How To Media 209

Stuart Bruce

JANUARY 8, 2021

Planning and Managing Public Relations Campaigns has been one of my ‘go-to’ books ever since the first edition was published in 1996. It is now … © Stuart Bruce - Planning and Managing Public Relations Campaigns – review of an excellent book was first published on Stuart Bruce's PR Futurist by Stuart Bruce - Modernising public relations and communications for the digital age.

Publicity 148

Publicity Communications 148

Agility PR Solutions

JANUARY 8, 2021

Sports is one of the most popular career paths to embark upon, and there are plenty of reasons why people want to get involved in this field. However, it can also present plenty of barriers to entry that make it more difficult to build a careerin this sector. Still, with the value of sports continuing […]. The post 4 tips to help you build a sports PR career appeared first on Agility PR Solutions.

Sports 96

Sports Publicity 96

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Cision

JANUARY 8, 2021

Nour Malas joins the LA Times, Melkorka Licea’s new beat at Business Insider, and more.

Media 120

Media Blogging 120

Cision

JANUARY 8, 2021

Register for tickets now!

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MaccaPR

JANUARY 8, 2021

From TikTok, LinkedIn and Twitter to Pinterest, Instagram and Facebook – if you’re in marketing, you’re eager to predict how your brand can more effectively use social media in 2021. What about Twitch? LinkedIn video? Never fear! Minneapolis-based social media consultant Arik Hanson spoke with our PR agency’s vice president Christine Scherping during a lively event, “Social Media Trends to Watch in 2021.

Social Media 62

Social Media Trends Marketing Viral 62

HMA Public Relations

JANUARY 8, 2021

With 2021 now in full swing, you may want to revamp your marketing strategies to fit the trends or start fresh all together. Whether you are updating or developing a new marketing plan, do not forget to include Generation Z. Gen Z is the newest generation, born in the late 1990s through the early 2010s […].

Trends 60

Trends Strategy Marketing YouTube 60

Communications Conversations

JANUARY 8, 2021

I have a theory I want to test with you today: I think there’s a segment of our industry that completely detests–and doesn’t trust–the current influencer culture. Note I said “segment of our industry”–I think this is a generational issue. More clearly stated: I think most people under, say, the age of 40 get that influencers can and in many cases, should, be an important part of a company’s PR and marketing strategy.

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Newspapers Local Consumer YouTube 179

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Communications