Thu.Jul 09, 2020

The world has changed. It’s time to update how we measure effective communications

The Resolution Blog

Recent events, social movements, politics, oh and a global pandemic have changed a few things in 2020. So it’s no surprise that the PR industry is assessing how the public have adjusted and are reviewing what matters when measuring communications. Yesterday, the Association of Measurement and Evaluation of Communications (AMEC) hosted a virtual global summit. […]. The post The world has changed.

7 PR lessons from ‘Hamilton’

PR Daily

The award-winning musical about America’s founding fathers made a splash on Disney+ over the holiday weekend. Here are some takeaways for the communications set. As many stayed indoors over the Fourth of July weekend, Disney+ took center stage with its debut of “Hamilton.”.

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Tracking Ad Spend Throughout COVID-19

ImPRessions - Crenshaw Communications

The advertising industry has been hit hard during by the pandemic, especially on TV commercials. Our client MediaRadar , an ad sales intelligence platform, has been tracking ad spend across industries like sports, travel, pet brands, video games, and toys and games. .

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We are Proud to be Gold Winners at 2020 AMEC Awards

Cision

Cision brings home 10 AMEC Awards for work with Macmillan Cancer Support, JLR, and more. Comms Best Practices

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Take our survey: The State of Communication Summer 2020

PR Daily

Tell us how your job as a communicator has changed, including what’s working for you in this short survey. Use the results to benchmark your efforts. We all know our lives have been disrupted for myriad reasons—and continue to be—which affects your job as a communicator. But, how exactly?

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PR terminology in focus: These 10 digital PR terms seem to leave pros most baffled

Agility PR Solutions

It’s never a bad time to come to terms with the terms driving the PR industry now. Working in PR is stressful enough, especially for junior staffers, without being tripped up by the many terms and phrases batted around the office.

More Trending

Are we overly optimistic about employee engagement during COVID-19?

Agility PR Solutions

Since March 2020, the Institute for Public Relations, with partners such as Peppercomm, Harris Insights, and Leger, has published four studies (the fifth, an e-book, is to be published in July 2020) focused on how communication departments and agencies are handling the COVID-19 pandemic internally.

Cut Through the Clutter: 7 Steps to Receive Targeted News Releases

Cision

How to cut through the clutter and customize a newsfeed that’s tailored to your needs with PR Newswire for Journalists. Media Blog

How To 156

How G&S Business Communications is embracing a moment of change

PR Daily

In the face of profound disruption from COVID-19, the agency saw an opportunity to reinvent its mission and strategy—and reinvest in diversity and inclusion. This is a moment of intense disruption for the business community and communications pros serve as strategic advisors for the new moment.

Tapping the power of social media groups for PR

Agility PR Solutions

COVID-19 not only reinforced the popularity and power of social media, it also stressed the tremendous potential of social media groups. Cultivating and leveraging these groups can accomplish many things.

Report: Workers staying resilient amid COVID-19 fallout

PR Daily

New research reveals two-thirds of employees are managing to stay productive and upbeat amid ongoing turmoil. Aside from the pandemic’s devastating economic and physical toll, the ongoing threat of the virus is placing an immense psychological strain on workers.

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What’s inefficient PR really costing you?

Muck Rack

What’s inefficient PR really costing you

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Hasbro and Scrabble association ban slurs, United Airlines might lay off up to 36,000 employees, and 51% of PR pros are burned out

PR Daily

Also: Microsoft reveals new Teams features to complement virtual meetings, Potbelly’s drops wellness reminders, get $1,000 to play Animal Crossing, and more.

UK Media Moves including BBC Radio 4, InTheSnow, the FT and more

Cision

Owenna Griffiths appointed Editor of BBC Radio 4’s Today programme; InTheSnow magazine has a new Managing Editor; Financial Times relaunches Energy Source newsletter. Media Blog

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Now is the time to diversify your social ad strategy

Communications Conversations

In case you missed it, the list is now pretty long of companies boycotting Facebook to support the #StopHateforProfit campaign. Unilever, Coca-Cola, Patagonia and Ben & Jerrys are just a few of the companies on the list. Some of these companies are boycotting for July.

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We are Proud to be Gold Winners at 2020 AMEC Awards

TrendKite

Cision brings home 10 AMEC Awards for work with Macmillan Cancer Support, JLR, and more

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Communicators Discuss Challenges for the Asian American & Pacific Islander Community

PRSay

On May 19, PRSA hosted the first webinar in its Diverse Dialogues series to celebrate Asian American & Pacific Islander Heritage Month.

Cut Through the Clutter: 7 Steps to Receive Targeted News Releases

TrendKite

How to cut through the clutter and customize a newsfeed that’s tailored to your needs with PR Newswire for Journalists

What are some successful marketing tactics amid COVID-19?

HMA Public Relations

A recent study from CMO surveys reports how consumer behavior has evolved amid the pandemic. Follow the link to learn about the most successful marketing tactics during these times. The post What are some successful marketing tactics amid COVID-19? appeared first on HMA Public Relations.

UK Media Moves including BBC Radio 4, InTheSnow, the FT and more

TrendKite

Owenna Griffiths appointed Editor of BBC Radio 4’s Today programme; InTheSnow magazine has a new Managing Editor; Financial Times relaunches Energy Source newsletter

Best Practices for Understanding Media Trends

Onclusive

Join Onclusive’s 30-minute workshop led by Deidre Breakenridge & Rachel Beauvais who will demonstrate various uses cases and best practices for leveraging technology to understand trends in the media.

Start Your Own Show

PR for Anyone

Do you have a ton of content already online and/or in your brain? Ever wonder what to do with it all? You might want to consider starting your own show. You can create a podcast, either audio, video, or many people are doing both.

9 Techs to Take Your Content to the Next Level

PR 20/20

How often do you create content? Whether publishing daily, weekly, or monthly, odds are you’re looking for ways to improve content efforts if you’re reading this. Unsure how?

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