Wed.Jan 20, 2021

Media relations in the post-COVID world: 8 best practices

Agility PR Solutions

The COVID-19 pandemic brought big changes to the way people live and conduct business. Amidst this huge global change, the traditional ways of communication play a lesser role than in the past.

Can data help brands and business leaders stay relevant?

PR Daily

Here’s how one agency leader is trying to make sense of the numbers. Brand reputation is all about relevance, and these days, relevance is fleeting. The world is volatile and unforgiving, which makes brand stewardship not for the faint of heart.

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7 media and marketing trends to watch in 2021

Agility PR Solutions

After the most unique year in our lifetime, forecasting the year ahead in communications calls for equally unique insights and expertise.

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What it takes to make your corporate podcast shine

PR Daily

If you’ve been indifferent about the audio content trend—or perhaps daunted by the tech or time involved in a launch—don’t fret. Follow this expert guidance to get started. How will you reach weary employees and cynical audiences in 2021?

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

Opening the C-suite to women—4 key barriers to overcome for greater top-level gender equity

Agility PR Solutions

What traits make a good leader? It depends on who you ask, according to a new report from management consulting firm Oliver Wyman. Men and women across all industries have different views on what a “good” leader is—agreeing on only one key trait in their top three.

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5 tips for managing PR in the aftermath of a cyberattack

Agility PR Solutions

Every 39 seconds, a cyberattack takes place on the web. With that statistic, it’s easy to see how many companies fall victim to a security breach. Your business needs to prepare for when, not if, a breach happens.

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Today We Welcome a New President – It is Inauguration Day

HMA Public Relations

At around 10 a.m. local time, Joe R. Biden, Jr. will be sworn in as President by the Chief Justice of the United States Supreme Court by citing the 35-word oath of office.

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How the future of politics will impact both the media and communications industries

Muck Rack

How the future of politics will impact both the media and communications industries

16 Reasons You Should Hire a PR Company

Prohibition

With the fast-paced digital world that we all live in – staying relevant and front of mind has never been more important for brands. PR can help brands reach a wider audience, promote products, offerings and services and also ensure that they stand out amongst competitors.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Agency start-ups and scaling in 2021

Stephen Waddington

This is the summary of a presentation that I gave at a PRCA 2021 trend event today. Now is a great time to start or scale-up an agency. Thanks to the PRCA for organising today’s event and my colleagues for their contributions. I look forward to hearing your views during the discussion.

9 Things to Know When Using Press Releases for SEO

PR Fuel

Why should you try writing press releases and do press releases work for SEO? A press release is a great way to communicate and promote your company’s events and news. As of now, more than half of the population search for news reports online.

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How to Write a PR Brief?

PReview: A Blog by NewsVoir

4 things to remember before writing a PR brief to your PR partner A nicely written PR brief is key to find a good match PR partner. Identifying a right PR partner for your business is one of the hard tasks, but writing a PR brief may probably be harder than this. As reflected […].

How Jan. 6 became a day of reckoning for reputation management

PR Daily

Here are the main takeaways for brand managers in the wake of the U.S. Capitol riot and ongoing civil unrest in the U.S.

How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

Trump supporter pleads pardon case on TV, causing bigger Crisis PR mess

The Stalwart Blog

A realtor in Texas by the name of Jenna Ryan was speaking out after being caught, because of her own social media posts, to have invaded the U.S. Capitol. She’s facing federal charges on those misdemeanor offenses. Ryan went on camera asking President Trump for a pardon.

Biden’s Inauguration Day social media engagement, ViacomCBS rebrands streaming service as Paramount+, and AP style tips for ‘Inauguration Day’

PR Daily

Also: Verizon creates interactive mobile experience for Metropolitan Museum of Art, 2021’s top video content trends, TV host Al Roker receives COVID-19 vaccine on air, and more.