Fri.May 29, 2020

Email Marketers Offer Deals, Discounts, And Empathy

ImPRessions - Crenshaw Communications

COVID-19 instantly upended the way brands communicate with customers. Suddenly, most marketing was irrelevant, or worse. Some channels were simply wiped out – pity the luxury brand that had signed multimillion-dollar agreements for airport screens, for example.

B2C 156

Ragan?s PR Daily Awards will tell your story

PR Daily

Enter the industry’s top benchmarking program to showcase your outstanding comms campaigns, events and publications. The entry deadline is Friday, June 19. The post Ragan’s PR Daily Awards will tell your story appeared first on PR Daily. Ragan Awards

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Interviewing for a PR job? Be ready to answer these 10 questions

Muck Rack

Interviewing for a PR job? Be ready to answer these 10 questions

New Methods Emerge to Link Earned Media with Business Outcomes


A new approach to fact-based earned media optimization reveals how a combination of advanced technology and expert talent can supplement existing methods. Executive Insights

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

Keys to a successful global crisis communications response

PR Daily

Communicators should bear in mind key cultural differences and adapt their crisis messages accordingly to engage a worldwide workforce. And speakers, watch your speed and diction. The need for speed is ever present in the midst of a crisis.

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How a college?s spirit?and spirituality?came forth amid the pandemic

PR Daily

At Wheaton College in suburban Chicago, the brand journalism team pivoted its storytelling to connect alumni and administrators, students and faculty, and the community at large.

#FunFactFriday ? Fighting June Gloom

HMA Public Relations

Its #FunFactFriday! Whether you need to beef up next months marketing calendar or just need something to look forward to this summer, Marissa has comprised a list of fun facts about the month of June. Click the link to read!

How Texas Roadhouse envisions purpose during COVID-19

PR Daily

The steakhouse chain had to adapt during the pandemic, and prioritized employees to avoid layoffs and launched an employee assistance fund. What does it look like to put employees first?

Where are the brands standing up for George Floyd?

Communications Conversations

Earlier this week George Floyd was killed by the Minneapolis Police Department. By now, you’ve seen the video. You’ve probably also seen the aftermath–here in Minneapolis and in spots across the country. Enough is enough. We need real change.

Local 78

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

#FrebergPR x Chipotle Class Collaboration Announcement

Karen Freberg

I think it is more important than ever to be able to have strong relationships with the profession and industry. I have always been a big believer and advocate to bridging the gap between academia and industry.

Dominic Cummings ? good manners cost nothing

Mark My Words

The key for modern unscrupulous politicians is to get between their critics and the electorate. Trump, Corbyn and Cummings have all spent hours talking about how the media is fake, bias and sitting in ivory towers laughing at the little people. It’s a potent siren song for any voter and Cummings clearly counted on it when he marched out of his front door saying to the waiting journalists ‘remember Brexit? You got that wrong too.’

Skype 60

IAB chief slams Trump?s social media EO, Google to use ?page experience? in search rankings, and Twitter rolls out scheduled tweets

PR Daily

Also: George Strait and other celebrities extend the reach of Texas’ COVID-19 messages, how social media affects language, Burger King and Google focus on social distancing, and more. Hello, communicators: Texas Gov.