Tue.Apr 07, 2020

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COVID-19 Media Trends and More from the Cision Insights Team

Cision

The Cision Insights Team breaks down COVID-19 media trends and more in week three of our webinar series Best Practices for Brand Communications in Times of Uncertainty.

Trends 329
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Effective PR and Marketing When Working from Home

PR for Anyone

“I'm an expert when it comes to creating stories and getting a message out there.” Christina Daves (01:47- 01:52) How are you taking advantage of video and marketing that can serve as the voice of your brand? In this week's episode, I talk about effective public relations and marketing while working from home. Part One of ‘Effective PR & Marketing’ It's extremely shocking how the whole world changed in days ever since the outbreak of COVID-19.

Marketing 279
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Common pitfalls to avoid when looking for new clients

Agility PR Solutions

Finding new business isn’t easy—it takes time, patience and a strategic approach. While nobody sets out to turn off a new business prospect, below are some common pitfalls when it comes to prospecting and scoping a job. Those inadvertent missteps are followed by tips for making a good first impression and winning the business. Make […]. The post Common pitfalls to avoid when looking for new clients appeared first on Agility PR Solutions.

Analysis 157
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How to make the most of video content on social media to help your business

Prohibition

In this era of creating meaningful and engaging content many brands are experimenting with video across their social media channels in order to engage their audiences, communicate a certain product or service and expand their brand presence. There are several different ways to utilise video across each of the channels, with some features that are unique to each platform.

Video 149
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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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UK Media Moves including The Bureau of Investigative Journalism, Newsweek, The Telegraph and more!

Cision

The Bureau of Investigative Journalism establishes a new Global Health Team; Alex Hudson joins Newsweek International as Editor; The Telegraph appoints Catherine Neilan as Politics Live Blog Editor.

More Trending

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8 tips for looking good on video conference calls

Agility PR Solutions

The coronavirus pandemic has made video conferencing essential. If you’re not careful, though, your colleagues and clients will focus more on how you look than what you say. We’ve got 8 tips from Ken Barber, a former cameraman with ABC affiliates who has been part of Mower’s media training team for almost 30 years. He’s […]. The post 8 tips for looking good on video conference calls appeared first on Agility PR Solutions.

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What are the PR Tech Vendors Doing During the Pandemic? [PR Tech Sum]

Sword and the Script

Some PR technology vendors have made pandemic-related announcements, but there’s a bit of “business as usual” too On the first Tuesday of the month, I publish a summary of news from the vendors building PR technology tool ( PR tech sum ). Typically, this includes product or business announcements, but as we all know, these are not typical times. In pursuing the vendor news and blogs, I noted a lot of them have made Coronavirus or COVID-19 related announcements (the keyword choice is interesting

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5 reasons why every business needs PR

Agility PR Solutions

Why consider PR? This might be a question that you have been pondering for some time but are still unsure as to whether it’s worth the investment. If you haven’t already, now would be the perfect time to consider planning a PR strategy. Many businesses that haven’t considered how it could fit into their business […]. The post 5 reasons why every business needs PR appeared first on Agility PR Solutions.

Strategy 119
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Media Moves at The Associated Press & The New York Times, Quartz Hires a Global Finance & Economics Reporter

Cision

Fernando Gonzalez has been promoted at The New York Times, Karen Ho joins Quartz, and more.

Report 120
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Consumer culture—Millennial spending increases with charitably conscious companies

Agility PR Solutions

We’ve seen that today’s young consumers expect a lot from the brands they patronize, such as wanting them to take a stand on the cultural issues they support, and expecting them to be more inclusive and sustainable. New research from 5W Public Relations reveals that a full two-thirds (67 percent) of Millennials also believe it’s […]. The post Consumer culture—Millennial spending increases with charitably conscious companies appeared first on Agility PR Solutions.

Consumer 112
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Launching the first podcast media database

Muck Rack

Launching the first podcast media database

Media 159
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Another good COVID-19 Crisis PR example

The Stalwart Blog

Let me interject a little bit of good news or at least a silver lining through the whole Coronavirus pandemic crisis PR matter. I read in the San Diego Union-Tribune about how this landlord in a section called Normal Heights actually gave three months of rent-free to all his tenants. This story shows why it’s important to communicate to all audiences before things get completely out of control.

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How Job Seekers Can Improve Odds in Volatile Times

Culpwrit

By Michele Lanza To say it’s a challenging job market right now feels like a total understatement. Just a few weeks ago the job market was promising for graduates. According to the Bureau of Labor Statistics, in February 2020 the economy gained more jobs than economist predicted, unemployment fell, and wages slightly ticked up. Fast […]. The post How Job Seekers Can Improve Odds in Volatile Times appeared first on culpwrit.

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5WPR Consumer Culture Report 2024

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

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How to engage the media during COVID-19

HMA Public Relations

As the news continues to focus on the pandemic, you may need to alter your approach to engage the media. Autumn offers a few tips to do this. Learn more! The post How to engage the media during COVID-19 appeared first on HMA Public Relations.

How To 40
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Keeping Employees Invested and Engaged when Working from Home

5W PR

For many, the opportunity to work from home is new and exciting, but are employees prepared to stay motivated outside of the office environment? While this seems to be the way of working for the foreseeable future due to COVID-19 closing offices and shared spaces, we’ve compiled some recommendations to keep your employees invested while working from home.