Tue.Aug 11, 2020

article thumbnail

The Three Essential Communications Messages Shoppers Need to Hear to Get Them Back Into Physical Stores | Business Wire Blog

Business Wire

Over the weekend, I saw a commercial for the rural lifestyle retailer Tractor Supply Company called “ Stronger Together." Like many current ads, it thoroughly communicates that Tractor Supply Company cares about the health and safety of the customers and employees in its stores. More than anything, it increased my respect for a retailer I haven’t thought of in years because it shows they understand how to address these concerns.

Retail 231
article thumbnail

Does anyone really search by hash tags on LinkedIn?

Communications Conversations

What’s our hash tag strategy? It’s a question I think every company has asked itself or its agency partner over the last 10 years. And, it’s a question I’ve written about before. But a recent Social Media Examiner article got me thinking about hash tags again. Specifically if and how people are using them. This particular author seems to think a lot of people are using them–on LinkedIn.

LinkedIn 200
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How to create unique experiences with interactive content

Agility PR Solutions

Most businesses and individuals already know the basics when it comes to creating good content. In fact, most people these days are already creating more content than they were just a couple of years ago. That’s precisely the challenge that everyone seems to be facing: in the current age, everyone is a content creator trying […]. The post How to create unique experiences with interactive content appeared first on Agility PR Solutions.

How To 144
article thumbnail

UK Media Moves including The Sunday Times, UNILAD, The Fintech Times and more

Cision

Louise Eccles appointed Consumer Affairs Editor at The Sunday Times; Jeremy Abbott is the new Editor of UNILAD; Gina Clarke has been made Editor-in-Chief of The Fintech Times.

Media 120
article thumbnail

Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

article thumbnail

The remarkable role of public relations in customer experience

Agility PR Solutions

Staying on the cutting edge in business is a full-time job. One needs to be constantly innovating the product, reaching new prospective customers, and building relationships with existing customers. It’s no small wonder that customer experience has been made to be one of the major focal points in successful businesses. A happy customer is the […].

More Trending

article thumbnail

As businesses reopen, trust tensions emerge among 3 differentiated consumer groups

Agility PR Solutions

As new business challenges emerge in the COVID battle, Americans say they value “caring for others” and “control” more in a pandemic-challenged world—but are showing a distinct lack of trust, particularly of companies, businesses and employers, new research from Deloitte reveals. As tensions continue to rise, the firm’s new report uncovers three behavior clusters of […].

Groups 78
article thumbnail

LinkedIn Best Practices To Grow Your Network

Konnect Agency

We all likely agree that the way in which we connect and socialize with people has dramatically changed since the beginning of the pandemic. Though we as a society already heavily relied on the internet before the entire world started to quarantine, having a good internet connection, email and social media platforms (personal and professional) became ESSENTIAL once we started to interact with people mainly through technology at the beginning of March.

article thumbnail

The Adventures of the Quarantined Hoffmanites

The Hoffman Agency

Summer looks different this year. However, the team at Hoffman is finding new ways to enjoy summer amid the COVID-19 pandemic. Whether it be staying home and learning a new hobby or taking a road trip to the great outdoors — our Hoffmanites are doing it right (and safe). Chauncey Rasmussen. I have been spending my afternoons, late nights and weekends playing with the two project cars I currently own (I just sold a 1968 Mustang as well.

article thumbnail

Quantum Entanglement? A PR View of Media Bias [Survey Data]

Sword and the Script

Twenty-some years ago, I was a communications student in a college class on media criticism. One of the debates in that classroom centered on whether or not the media was bias in its reporting. As I recall, while those debates did get heated, they remained civil; at least by today’s standards. Still, the topic is a healthy one to engage as a free press is a vital institution in a thriving democracy.

Survey 155
article thumbnail

Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.