Thu.May 06, 2021

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PR Measurement: Measuring PR Success Through KPI Evaluations

Prowly

Let’s get one thing clear: your brand’s reputation matters. For better or worse, the public’s perception of you will have a big impact on your sales, revenue, and growth. This is one reason why PR is so vitally important. Without a PR evaluation plan in place to manage your brand’s image, or get the word […]. The post PR Measurement: Measuring PR Success Through KPI Evaluations appeared first on Prowly Magazine.

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UK Media Moves including Place North West, the Evening Standard, CIO UK and more

Cision

Place North West appoints Julia Hatmaker as Deputy Editor; new roles for Sarah Harvey and Dan Kilpatrick at the Evening Standard; Doug Drinkwater now Editor of CIO UK.

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5 failproof strategies to help today’s PR pros generate real results

Agility PR Solutions

Public relations is all about appealing to your audience. It’s no longer just about writing press releases and making phone calls to important people; it extends into the digital sphere and includes things like content marketing, social media management, and website copy. These days, as a PR professional, you have to understand how the industry […].

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7 Virtual Events for Journalists and Bloggers in May 2021

Cision

The coming weeks offer several unique events for journalists and bloggers, covering solutions journalism, food writing, and more.

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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Press Release Example: What to Include in Your Next Press Release

PR Fuel

An effective press release will give you the attention of the general public through its media coverage. It isn’t, however, as simple as writing the first thing that comes to mind. Writing a press release is all about grabbing the reader’s attention and keeping it long enough to get your point across to them. It takes practice to get the perfect press release prepared for distribution to the 1.7 million journalists and social media influencers in E-Releases’ distribution databa

Examples 101

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Why is crisis communications training so vital to success?

Axia PR

Find out the top traits and tips for successful crisis communications leaders. Every team is going through some level of crisis or disruption right now considering we’re in month 13 of living through a global pandemic. If you have the honor to lead your company, you must improve your emotional intelligence and increase your transparency. This is especially true during a crisis.

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ICYMI: Bulldog’s Top 10 most popular posts in April

Agility PR Solutions

Happy Spring! As the world starts to approach some semblance of normal (but with still a ways to go), our Bulldog coverage is keeping pace and beginning to turn focus back to the everyday issues and concerns of doing PR, and this is reflected in our Top 10 posts from April. We’re not giving COVID […]. The post ICYMI: Bulldog’s Top 10 most popular posts in April appeared first on Agility PR Solutions.

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6 questions with Alyssa Pinsker

Muck Rack

6 questions with Alyssa Pinsker

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How to Wow Your Audience with LinkedIn Video

HMA Public Relations

LinkedIn Live videos get, on average, 7x more reactions and 24x more comments than native video produced by the same broadcasters. Learn from Autumn more about this new feature on LinkedIn.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Five New Social Media Trends all Marketers should know about

Prohibition

The world of social media is constantly changing and evolving – keeping social media managers and marketers on their toes! Last month, we saw some really exciting updates to the world of social media across all platforms. Here’s five of them that all marketers should know about. New Twitter reactions are coming. Following in the footsteps of Facebook and LinkedIn, Twitter is now considering introducing emoji-style reactions and up and down votes!

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What Is The StoryBrand BrandScript One-Liner?

Axia PR

Are you aware that business owners and companies are sometimes unaware of how to properly introduce their brands? When presented with a question of what your company does, it is tempting to blurt out a direct, non-persuasive response. The challenge with this is it doesn’t strike a note with customers because you might end up looking incompetent. Thankfully, there is an art and a science to introducing one’s brand.

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