Mon.Jul 15, 2019

How starting a conversation boosts social media engagement

PR Daily

As algorithms begin to favor user interaction and community sharing, how can brand managers adapt their campaigns to get better organic reach? Here are some tips. How can PR pros break the ice and start a conversation?

As influencer marketing matures, are influencers’ own motivations changing?

Agility PR Solutions

As influencer marketing moves past the “passing fad” phase and onto the long-term strategy agenda for communicators, it has clearly become a cornerstone PR practice.

Survey 121

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10 ways to craft compelling Snapchat and Instagram Stories

PR Daily

See how leading publishers are winning fans and gaining traction on these rising digital platforms. Snapchat and Instagram Stories have quickly changed social media publishing and digital storytelling.

PR and SEO—how to make them work with one another

Agility PR Solutions

Both PR and SEO are essential departments for modern businesses. Your PR department will ensure that your business is appearing to consumers in the right light and in the right places.

SEO 95

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

Starbucks reveals why brands should lead with values

PR Daily

Research suggests consumers want organizations to take a stand, but a high-profile position can turn your brand into a lightning rod. Is the risk worth it?

Brand 163

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6 potent tips for nailing media interviews

PR Daily

Securing the sit-down with that news channel or high-profile (or niche-specific) publication is just the start. Here’s a dandy half-dozen tactics to land your message and ensure a return visit. So you’ve landed an interview with a respected reporter. Congrats!

B2B vs. B2C—defining the difference and adjusting marketing accordingly

Agility PR Solutions

Generally speaking, there are two types of marketing commonly executed in a business marketing strategy. This is entirely dependent on the market the business serves—and sometimes these markets overlap, prompting a need for slightly modified marketing approaches.

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Can a name change save Boeing’s 737 MAX?

PR Daily

After months of crisis following the tragic crashes of two airplanes—potentially due to manufacturer malfeasance—some in the airline industry hope to revive its reputation. The aircraft is still grounded worldwide as the manufacturer tries to solve a software issue.

Four key trends are shaping modern consumer behavior—how to evolve your culture

Agility PR Solutions

Even in this data-rich age and with terrific tools at their disposal, brands and businesses continue to struggle with understanding today’s consumer.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Want to join this list of elite Nonprofit PR Awards winners?

PR Daily

Don’t miss this week’s deadline: Enter by Friday, July 19 at 11:59 p.m. Central time to join the ranks of World Wildlife Fund, Habitat for Humanity, Spectrum Health and more. The post Want to join this list of elite Nonprofit PR Awards winners? appeared first on PR Daily. PR Daily Awards

4 tips for enhancing your career as a PR professional

Agility PR Solutions

Public relations is something that is needed across every industry. Every company or individual wants to be seen in a positive light, especially by their target audience. Also, most at some point in their journey make mistakes that need damage control.

Free webinar: The 2019 State of the Intranet

PR Daily

Join us virtually as we dissect results from Simpplr’s latest survey on the state of today’s intranet. The results are in—and we have the scoop.

Survey 115

Please leave the point scoring out of sport

Mark My Words

One of the minor, but depressing, changes to our society is that since Brexit, and the cultural and media zeitgeist got sucked into a political chaos-loop there is no part of national celebration that the zealots and partisans can’t ram their agenda through.

How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

#MediaMonday – Adrian Cheii Dotson

HMA Public Relations

HMA has worked with tribal governments for nearly 30 years, interacting with many media outlets covering Native American affairs in that time. Now, we'd like to introduce you to Adrian Cheii Dotson, editor of NATIVE A+E.

4 Slick Design Tools to Manage Your Small Business’s Social Media


Content creation doesn’t have to be tricky or expensive. Here are four excellent design tools to kickstart your social media without breaking the bank. The post 4 Slick Design Tools to Manage Your Small Business’s Social Media appeared first on Prowly Magazine. Magazine Social Media publicrelations social media tools

Journalists on the move – Week of July 15

Agility PR Solutions

Here you have it! The most notable journalist and media industry moves of the past week. USA AND CANADA Follow us on Twitter @Press_Moves News and Media San Antonio Express-News: Joshua Fechter (@JFreports) has been moved to the City Hall beat. Seattle Times: Mike Rosenberg (@seattletimes) has left. Wall Street Journal: Andrew Restuccia (@AndrewRestuccia) has […]. The post Journalists on the move – Week of July 15 appeared first on Agility PR Solutions. Media Moves

Day in the life: Get to know Sarah Tatone, head of communications & PR, Vacasa

Muck Rack

Day in the life: Get to know Sarah Tatone, head of communications & PR, Vacasa

Amazon Prime Day

Konnect Agency

Today marks the official start of the biggest shopping extravaganza of the year. At its 5th year in a row, Amazon is offering multiple deals, exclusively to Amazon Prime subscribers, today and tomorrow in honor of Prime Day.

Designing a Multi-Channel Marketing Strategy


Marketing is only as effective as the effort put into it. Dave owns a small digital marketing agency, and while he generally has a robust customer portfolio, he is always looking for ways to expand and grow his revenue. But the mistake Dave has made with his marketing strategy is that he has focused all of his budgets on Google Ads. In his mind, Google Ads have a high potential reach, are easy to manage, and he’s seen good results from utilizing this service.

Yes, After 11 Years There’s a New Look for Culpwrit


After 11 years of essentially the same blog design, I decided to give Culpwrit a cleaner, easier-to-read-and-navigate look. Thanks to Kevin Scarbrough for his expert help in cleaning up the site and coming up with this simple design. Via Comments or DM, let me know if you have any suggestions on how we can make […

Juul chief apologizes, Amazon workers strike on Prime Day, and P&G support equal pay

PR Daily

Also: Phrases to banish from the workplace, Starbucks ditches newspapers and how e-commerce is shaking up the retail industry. Good morning, PR pros: If you’re looking to read the morning headlines at Starbucks, you’ll have to bring your own newspaper.