Fri.Mar 24, 2023

article thumbnail

PR – a Great Value in a Recession?

Flack's Revenge

Some emails hit my inbox this week that lifted my mood, with news about the value of PR in a recession. One was from an old friend and Fusion PR partner, Drew Neiser , CEO and founder of Renegade Marketing. He hosts CMO Huddles , a forum for B2B CMOs. The title of their recent newsletter – The Need to be Newsworthy -caught my attention. It began: The unpredictability of PR especially for demand generation has pushed it down the B2B marketer’s priority list.

B2B 240
article thumbnail

Creative Brand Events for Spring


As spring approaches, brands look for ways to engage with their audiences and stand out from the competition. Hosting unique and memorable brand events is one such way – these capture the essence of the season. Here are some creative event branding ideas for spring that can help brands make a lasting impression. Outdoor Fitness Classes Spring is an ideal season for outdoor activities.


Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How To Market A Cannabis Business

The Hoyt Organization

The global legal cannabis market will reach $57 billion by 2026. So, to stand out from the growing competition, you need a strong marketing strategy for your cannabis business. Marketing or improving your cannabis business can be challenging due to the complex legal environment and stigma surrounding the industry. However, you can effectively promote your […] The post How To Market A Cannabis Business appeared first on The Hoyt Organization.

Marketing 100
article thumbnail

Observations From the Corner Booth

HMA Public Relations

After recently meeting a client for breakfast and sticking around after, Abbie Fink is sharing observations from her cozy spot in the corner booth. Read more in this blog post!

article thumbnail

Can Businesses Meet Increasing Consumer Expectations?

According to 3BL and TriplePundit’s Consumer Insights & Sustainability Benchmark two-thirds of U.S. adults actively seek and follow sustainability issues. This leaves room for businesses to fill in the gaps currently seen between consumer expectations and corporate ESG communication. This research reveals what issues consumers care about and how businesses can tailor their communications to different segments of consumers.