Mon.Oct 22, 2018

Get a Job in PR: Visit an Art Gallery, Network & Create Content

Prowly

There is no one path to securing your dream job in PR. Everyone has their own way. I’ve had my first break in the industry two months before I officially worn a graduation gown. Here are some pointers that helped me get a job in PR. The post Get a Job in PR: Visit an Art Gallery, Network & Create Content appeared first on Prowly Magazine. Public Relations public relations

RyanAir faces backlash over handling of racial incident

PR Daily

On social media, every crisis poses a threat to your organization. RyanAir, the discount European airline, is facing calls for a boycott after video surfaced on Facebook of a flight crew failing to intervene in a racially charged incident before a flight from Barcelona, Spain.

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New research spotlights influencer impact on social purchasing

Agility PR Solutions

With an interlocking combination of PR, marketing and advertising components, social media influencers have become a cornerstone of communicators’ digital strategy.

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7 daily habits to make you a better speaker

PR Daily

Success in life is largely a matter of habits. So said a wise relative of mine. He explained that doing something useful each day eventually adds up to a lot of goodness.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

6 tips for revamping your business’ online strategy

Agility PR Solutions

To make your business competitive in the online marketplace, it means making use of all the tools available to you. It’s now easier than ever to create an aesthetically pleasing website and online presence—but it’s also more necessary than ever before.

More Trending

How to ask a busy person for help

Stephen Waddington

Getting the attention of a busy person isn’t as hard as you’d think. The hard bit is persuading them to part with their time. You need to be well prepared, have a very clear request, and respect the individual’s time. Ask for ten minutes. You’ll always certainly get more but it shows that you mean business and have respect for the individual’s time. How to pitch Do your research. Read articles, books, blogs and social media feeds. Your pitch should be succinct and to the point.

Consumer shifts require organizations to make better connections

PR Daily

As consumer tastes and habits shift, so, too, must product marketing, if companies wish to keep moving products. What does that mean for brands that have enjoyed shelf supremacy for decades? Consider Smucker’s jellies and jams.

Four ideal locations to kick-start your PR career

Agility PR Solutions

Working within public relations opens up a wide variety of career opportunities. You could work as a crisis manager, or in marketing, and in many different industries around the world. Whatever your career path, the best way to start is to choose a city that has plenty of opportunities.

3 lessons from Kleenex UK’s move to rebrand its ‘Mansize’ tissues

PR Daily

A line of Kleenex tissues in the United Kingdom will soon have a new name. The company recently announced that it was changing its “Mansize” tissues to “Extra Large” after many consumers complained the moniker was sexist.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Customer loyalty is critical—but only 40% of retailers currently measure customer retention

Agility PR Solutions

Consumer research has shown that a returning customer is less expensive to convert and has a higher average order value than a new shopper—so it’s no secret that returning customers are better for your business than new customers.

Four Easy Ways to Increase the Effectiveness of Your Facebook Ads

MaccaPR

With more than 2 billion monthly active users, Facebook has grown into one of the largest online advertising platforms in the world.

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Fast food sector cooks up improved brand intimacy in 2018 rankings

Agility PR Solutions

The fast food industry improved its emotional connection with consumers this year, moving up from eighth to sixth place in the 2018 Brand Intimacy Report, which is the largest study of brands based on emotions, from intimacy marketing agency MBLM.

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#MediaMonday – Chandler Peterson

HMA Public Relations

While it’s #MediaMonday, this post makes us feel like it’s #WineWednesday or #FoodFriday (is that a thing? It should be!). That’s because it comes to us from […]. The post #MediaMonday – Chandler Peterson appeared first on HMA Public Relations. PR and HMA PR

How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

Don’t miss the final deadline

PR Daily

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Breaking down the spooky side of tech

PR in High Definition

It’s Halloween, that time of year when we get spooked by witches, zombies, ghosts, vampires… Mark Zuckerberg? Amazon? No seriously, many people fear technology and have concerns about what technology companies are doing with our information.

Journalists on the move – Week of October 22

Agility PR Solutions

Here you have it! The most notable journalist and media industry moves of the past week. USA AND CANADA Follow us on Twitter @Press_Moves News and Media Boston Globe: launches Talking Points AM, a morning newsletter covering business news. Deputy Managing Editor Larry Edelman (@GlobeNewsEd) oversees coverage. New York Times: hires Azi Paybarah (@Azi) as […]. The post Journalists on the move – Week of October 22 appeared first on Agility PR Solutions. Media Moves

Tool of the Month: Gweek – Improve your public speaking

PR in High Definition

Talking. Some might say it’s what marketers do best, but all too often it can be a source of stress and anxiety.

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This month in bad PR pitches

Muck Rack

This month in bad PR pitches

Level up your PR measurement: Just P-R-E-P

PR in High Definition

“So, what’s the impact of PR on my bottom line?” . Sound familiar? It’s a question PR professionals are asked on a frequent – frankly, too frequent – basis. Despite the growing commitment to PR by the wise, experienced chiefs that make up the C-suite, this single question continues to frighten many within our industry. They know they need PR, they understand its important role and believe in it today more than ever before, and yet the question persists.

Friend or Foe: Spotify celebrates 10 years

Ronn Torossian

“We don’t have it all figured out at Spotify. In many respects, we’re just getting started.”

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And finally… know your music? It’s time to Rave DJ

PR in High Definition

Confession: back in the early 2000s, I had an obsession with music mash-ups. There was nothing better than hearing two top 40 songs I adored blended into one musical masterpiece, and rinsing that track on repeat for hours, days, or even months if it was a particularly good one. I still kind of love them, so I was pretty stoked to recently discover Rave DJ.

7 Can't-Miss Marketing Podcasts

Flack Me

Category: Flack Me Summary: Marketing is among the most volatile industries, making it hard to stay current. Podcasts to the rescue

5 Great Girl-power PR campaigns you may have forgotten

5W PR

The past two decades have seen a world of change in the public relations industry, not least due to the pivotal role social media has come to play in the way firm’s connect with their customer base.