Sun.Jun 06, 2021

How data is changing PR: 7 ways to use data today

Agility PR Solutions

The success of your company relies on your customers hearing about you and your products. Your public relations department is responsible for getting your name out to the community and letting consumers know about your products or services.

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How to Write a Great Press Release Headline (w/ Examples & Tips)

Prowly

It’s strange but true—the shortest part of your press release is the most important and, quite often, the hardest to write. Even after you’ve obsessed over every component of an effective press release, the headline is still there, staring back at you and asking, “Are you sure you’re done with me?”

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Most B2B buyers now make procurement decisions quicker than pre-pandemic

Agility PR Solutions

New research from tech PR firm ARPR reveals how COVID-19 impacted the way corporations buy and sell software—and offers glimpses of how these behavioral and organizational shifts might persist long after the pandemic is over.

B2B 98

I was blogging before, during, and long after it was cool

Doctor Spin

Blogging is so passé, don’t you think? In many ways, I agree. Blogging is a bit faux pas.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

8 tips for a more effective media interview

Agility PR Solutions

Except for formats such as newsmagazines, long-form journalism, and some podcasts, most media interviews—and the articles or news segments that follow—are quick hits. Your TV interview might be boiled down to a seven-second quote.