Tue.May 04, 2021

Considerations for Effective Post-IPO Investor Communications | Business Wire Blog

Business Wire

In 2020, the number of IPOs reached 480 , up from 233 in 2019, and this uptick in public offerings continues to rise in 2021. In fact, as of March 2021, U.S. markets recorded nearly 400 IPOs, a significant increase from the 37 IPOs recorded in the same period in 2020.

Podcasting with Kate Warnock | On Top of PR podcast

Axia PR

Learn the best practices when starting a company podcast with our guest Kate Warnock of Forcura. Guest: Our episode guest is Kate Warnock, Director of Communications and Brand Strategy at Forcura.

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Should your brand reward vaccinated consumers with giveaways?

PR Daily

The data from Morning Consult suggests that efforts to offer incentives have a minimal impact on vaccine adoption—but could offer upside for perception of your organization.

UK Media Moves including 1919, Future plc, Newsnight and more

Cision

Gemma Fraser made Head of Content at upcoming title 1919; new role for Charlotte Richards at Future; Ben Chu to rejoin Newsnight. Media Blog

Media 156

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

The ESG opportunity for public relations 

Stephen Waddington

A paper by Jon White and I, published by Vuelio, examines ESG risk and opportunity for public relations practice. The role of public relation in supporting management decision-making has been at the forefront of the response to COVID-19 for many organisations.

More Trending

Another Acquisition and More Podcast Monitoring Tools [PR Tech Sum]

Sword and the Script

Meltwater acquires Klear; Muck Rack enhances reporting; Talkwalker adds podcast monitoring; TVEyes partners for podcast audience data. About this time last year , I was slowly coming to grips with the fact we were just at the very beginning of this Coronavirus thing.

Tools 93

4 ways COVID-19 changed B2B marketing—and how to capitalize

Agility PR Solutions

COVID-19 had a major impact on the global business landscape. Almost overnight, thousands of businesses had to adapt and adjust the way that they operate. This article will explore four ways that COVID-19 has changed B2B marketing.

B2B 95

Well-being tied to business outcomes in Aon survey, EPA requires orgs share emission reduction strategies, Gates’ divorce underscores change comms messaging

PR Daily

Also: Twitter launches Spaces, Expedia partners with influencer to ease travel fears, World Press Freedom Day celebrated, and more.

To Serve the Public Good, PR Pros Can Help Stop Spread of Vaccine Disinformation

PRSay

Amid an epidemic of dangerous disinformation, it’s time for communications professionals to shift from defense to offense so we can beat down the falsehoods that often leave lasting mental imprints on people.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

ReputationU Now Available to Prepare Leaders for Crisis Response & Reputation Protection

Reputation Us

New eLearning courses designed to safeguard reputations, mitigate brand damage and protect an organization’s bottom line.

Unconventional holidays for SMM: how to benefit

Awario

Many marketers run big campaigns on social media only during the major holidays. However, they could extend marketing calendar through unconventional holidays. In this article, we are going to analyze such examples and give actionable tips

3 Ways You Can (and Should) Invest in Your Business

Solo PR Pro

It’s completely understandable if you’re hesitant to spend money on your business. After all, it’s unlikely you have the hefty cash reserves of a bigger company. Of course, managing spend is critical, as you always want to have a cushion for down times and unexpected expenses.

PulpPR tried it all, but Muck Rack was the only platform to help client and journalist relations

Muck Rack

PulpPR tried it all, but Muck Rack was the only platform to help client and journalist relations

90

How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

Why You Should Join Professional Associations

Axia PR

Professional associations can be a huge help to your personal development and your company. Things are going well for your company; you’re getting clients and making money. But have you started networking? Are you connecting with others in your industry?

#TipForTuesday- Working with Micro-Influencers

HMA Public Relations

Influencer marketing has been on the rise as more consumers trust their favorite “gurus” for product advice.

The John Lewis Photo-flop

Mark My Words

I found myself staying up late watching a profoundly depressing Question Time last night. What emerged, amid discussion of Boris’s cash-for-curtains deal with an anonymous private benefactor, was that the audience expects such behaviour from politicians and are much less scandalised by graft than one would think.

PeakMetrics and Podchaser Partner to bring Podcast Monitoring to PeakMetrics’ Data Platform

CivicFeed Insights

PeakMetrics today announced the availability of podcast monitoring through its partnership with Podchaser, the world’s most comprehensive podcast database, whose mission is collecting, enriching, and distributing podcast insights to power discovery for listeners, podcasters, and brands.

Radio 40

Generating Leads with Facebook: A Guide for Businesses

In this Facebook guide for businesses, we’ll help you strategize with tips and techniques straight from our playbooks. We also let you in on the best practices for improving your lead gen campaigns, starting with a review of your performance metrics.

How Geotargeting Can Help Franchise Businesses

Konnect Agency

There is tremendous value in local digital marketing! Not only are you reaching consumers directly, but targeting their niche. Consumers rely on local searches, reviews, social media, and other third-party sites to decide where to shop or dine, including what business to own.

Local 52

These were the top publishers on Facebook in April 2021

NewsWhip

We looked back at the top publishers on Facebook for the month of April 2021, ranked by their total engagement. The month saw a slight decline in engagement for most publishers and in the levels hit by the top articles, but the level of interactions did increase for some individual publishers.

PR infographics: How visual content can boost your comms efforts

Agility PR Solutions

A few years ago, One Click, an online eyewear retailer ran into a problem. One of their brands, Sunglass Warehouse went into a slump—its website traffic and revenue were hit. They needed to do things differently.