Muck Rack

AUGUST 16, 2018

The 2 major differences that separate PR and marketing: Skills and tools

Tools 304

Tools Marketing 304

Prowly

AUGUST 16, 2018

Being a media company means publishing interesting content, and a media company needs not only content marketers, but also journalists. The post To communicate your company you (also) need a journalist appeared first on Prowly Magazine.

Company 159

Company Communications Content Marketing Marketing 159

5W PR

AUGUST 16, 2018

Brands in the online world are constantly looking for ways to strengthen their presence and reach new markets. Usually, this means experimenting with new types of content , new marketing formats, and unique communication strategies. One of the most recent solutions to emerge in the digital world, is “interactive native content” Native content and interactive content both give marketers a unique way to connect with their target audience.

Brand 74

Brand Branding Survey Analysis 74

Agility PR Solutions

AUGUST 16, 2018

Companies that have great PR are likely to have more job applicants from more qualified candidates. Think about Apple, Amazon, Deloitte, the CIA, Salesforce, Adidas, and myriad other large companies who employ thousands of workers. They have hundreds to thousands of intern applicants every year, simply because students know that the company name carries weight […].

Employee 74

Employee Strategy Internal International 74

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Critical Mention

AUGUST 16, 2018

Late nights, a huge workload and tight deadlines. Who has the time to sift through countless news sources to find their company’s mentions? This is where media monitoring can help. We’ve outlined how this PR software can enable PR pros to stay ahead of the curve! What do PR pros expect from getting media? They want news from all media types as quickly as possible.

Media 60

Media Software Crisis Analytics 60

HMA Public Relations

AUGUST 16, 2018

This morning, the world lost a piece of musical history – Aretha Franklin. She passed away at her home in Detroit at 76-years-old after a brave […]. The post The Powerful Voice of Aretha Franklin appeared first on HMA Public Relations.

Publicity 40

Publicity Writing Communications 40

Agility PR Solutions

AUGUST 16, 2018

The times they are a’changin’ as millennials and younger employees look ahead to taking charge at their organizations. New research from Harvard Business Publishing reveals that only 40 percent described their organization’s learning and development (L&D) programs as “excellent,” compared to 67 percent of baby boomers. This disparity between age cohorts is troubling for L&D […].

Leadership 60

Leadership Employee Trends Publicity 60

PR 20/20

AUGUST 16, 2018

Marcus Sheridan kicked off this year’s IMPACT Live conference by asking one mission-critical question: How do we define inbound today? Since its inception in 2005 (thanks, HubSpot ), inbound has become a loaded term. It means a lot of different things to different people. But at its core, and in Sheridan’s words, “ To be inbound is to be helpful.”. It’s no wonder then that Bob Ruffolo’s motivation to host IMPACT Live once again was to “ make you and your organization successful. ”.

Conference 40

Conference Leadership Agency Community 40