PRSay

MARCH 7, 2025

Netflix’s recent price increase announcement sent ripples through the business world, sparking discussions about the delicate balance between business needs and customer relationships. The streaming giant’s decision to raise subscription costs presents a masterclass in strategic communication during challenging moments. Their approach offers valuable lessons for companies facing the complex task of maintaining customer trust while implementing necessary price adjustments.

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Corporate Leadership Communications Strategy 78

5W PR

MARCH 7, 2025

Artificial intelligence has become a defining force in wellness and fitness marketing, fundamentally changing how brands connect with health-conscious consumers. Marketing teams now use AI to process vast amounts of customer data, creating highly targeted campaigns that speak directly to individual fitness goals and wellness aspirations. The fitness industry’s adoption of AI-driven marketing has produced measurable results – with companies reporting up to 20% higher customer retentio

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Ronn Torossian

MARCH 7, 2025

Learn how small alcohol brands DogHouse Brewery and Empathy Wines use creative PR tactics, community building and transparency to compete with industry giants and win loyal customers The post The Unsung Heroes of Alcohol PR: How Two Small Brands Are Making Big Waves appeared first on.

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Steve Barrett on PR

MARCH 7, 2025

Tapping into the passion of sports is proving lucrative for brands who want to engage with stakeholders including consumers, employees, customers and shareholders in a relatively uncontroversial space.

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Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader

Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.

Pitching

PR Fuel

MARCH 7, 2025

Did you know that, according to a Muck Rack survey, 53% of U.S.-based journalists don’t rely on press releases to find new story ideas? This statistic highlights a significant challenge for businesses aiming to capture media attention. Crafting an effective press release requires understandi… Read more The post How to Compose a Press Release to Entice Your Target Audience appeared first on eReleases.

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How To Survey Media Writing 59