Mon.Jun 18, 2018

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Craigslist Fights Back Against Allegations of ?Hurting? the Media

Ronn Torossian

As social media , especially Facebook, has become nearly universal for web users, sites like Craigslist, which used to be the place to go for just about anything, have somewhat faded from prominence. But that hasn’t stopped people from pointing fingers at Craigslist when they’re looking for someone to blame for the slow decline of certain print media outlets.

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New eBook: Audience Insight in the age of Google

The Resolution Blog

Selling an idea, building out a search campaign, planning content or just getting to know your customers, audience research is essential in marketing. Insight tools such as our own ‘ Answer The Public ’ have helped hugely in this area. With 138,000 monthly users across 200 countries the tool is helping marketers all over the world with business. AnswerThePublic presents questions being asked on Google around specific topics.

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#MediaMonday ? Lindsey Reiser

HMA Public Relations

Today’s #MediaMonday comes to us from Valley native Lindsey Reiser, an award-winning multimedia journalist who reports and anchors for the AZ Family duet of Channels 3 and 5. . The post #MediaMonday – Lindsey Reiser appeared first on HMA Public Relations.

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Do you still use HARO? This PR pro says it has gone downhill

Muck Rack

Do you still use HARO?

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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Why you should call reporters before sending a news release

Axia PR

How many emails do you delete without opening on a regular basis? Take that number and quadruple it, and you might be near the number of unopened emails a reporter deletes each day. Journalists are inundated with pitch emails. Your company needs to stand out among the multitude of pitches in order to gain a reporter’s attention. If your PR firm is only pitching via email, it probably isn’t earning all the media coverage it can on your company’s behalf.

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More Trending

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Why PR effectiveness must be determined by business impact

Wildfire

Today, the Wildfire office is festooned with orange balloons to celebrate our latest award win: the most effective B2B PR campaign , as presented at the AMEC Awards 2018 in Barcelona last week. The title of this award is particularly pertinent to our approach at Wildfire, because it’s all about the impact of what we do. Yes, PR campaigns can be creative and inspiring, but ticking those boxes alone doesn’t mean they will be effective — PR activity must be intrinsically linked to the wider busines

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Why the WWE is a Multigenerational PR Success Story

5W PR

As World Wrestling Entertainment comes off yet another successful pay per view event, Money in the Bank, there are rumblings in the media that this successful entertainment company is considering a brand consolidation. Industry watchers believe the brand can no longer support two different weekly shows, Raw and Smackdown, as well as a host of programs for subscribers to its streaming service.