Thu.Nov 17, 2016

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Behind the Headlines with ProPublica’s Dan Golden

Cision

The story must guide the journalist– never the other way around. Dan Golden, senior editor at ProPublica, explains how he developed a passion and curiosity for investigative journalism. A successful veteran in the field, Dan has earned numerous accolades including a 2014 Pulitzer Prize for Explanatory Reporting and a 2004 Pulitzer for Beat Reporting.

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The evolving media consumption habits of Gen Z–and what they mean for communicators

Communications Conversations

For many companies, targeting and talking about Millennials has become a full-blown obsession. I mean, how many articles have you read this year with “Millennial” in the title? 20? 30? 1,000? And sure, Millennials represent a sizable audience for almost any company to consider. And for good reason–they’re starting to accumulate wealth, and they’ll be moving into their prime earning years soon.

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The APR Is a Mountain You Can Climb

PRSay

When I first learned about Accreditation in Public Relations (APR), the requirements involved seemed like a mountain of work that I did not have the energy to attempt. Not only that, I didn’t see a connection between the APR and my military career. After a few years of working with military public affairs, I was selected to spend a year as a fellow with the Army public affairs Training with Industry program (TWI).

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5 Mistakes You’re Making In Your Content

Beyond PR

Content marketing is no longer optional for your brand. As a massively effective strategy, with conversion rates that are six times higher than and driving three times as many leads as traditional marketing, it’s no secret that your brand should be using content marketing. But not all content is created equal. As we explore in our new guide Finding Your Blog’s Voice and Keeping the Conversation Fresh , brands that constantly push out lackluster content aren’t reaping the benefits that content ma

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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Post-Election Social Media Posts Could Haunt Your Online Reputation

David PR Group

A week removed from the craziest presidential election in modern times, and we continue to feel the aftermath, particularly on social media sites where the avalanche of memes, gifs and rants continues to raise hackles on both sides of the political aisle. Two days ago, I resisted the urge to perform my first “un-friending” on Facebook after receiving an inane reply to one of my posts.