Do These Mistakes Keep You From A Bigger Social Media Budget?
Cision
DECEMBER 12, 2016
There is one very obvious reason why social media and influencer marketing do not make up the majority of a brand’s communications or advertising budget. I’ll get to that. But first, let’s bust some myths. Stop me if you’ve heard this said in your office, in casual conversation or at a board meeting. “We’re having a hard time selling the higher-ups on social media.
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