Onclusive
OCTOBER 5, 2021
Building a business case for PR resources may seem like a daunting task. From defining the challenges, to requesting the solutions, and finally proposing and justifying the budget your team deserves, there is a lot of ground to cover to prove the value of PR. In this webinar, our panelists will discuss best practices for building a business case to secure PR’s most necessary resources.
ImPRessions - Crenshaw Communications
OCTOBER 5, 2021
How can PR agencies keep their clients top-of-mind in a 24-hour media environment? The most effective public relations teams develop strategies to “newsjack” for opportunities to keep pace with the news cycle. This is particularly useful when an organization doesn’t have hard news to share, or when the product roadmap doesn’t contain any new launches or innovations to generate media coverage.
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Cision
OCTOBER 5, 2021
Harriet Walker, Fashion Editor at The Times, has returned from leave; Louis Wise joins the FT’s How To Spend It as Acting Commissioning Editor; Laura Withers is now Features Editor at MyLondon.
Awario
OCTOBER 5, 2021
Social listening is a buzzword these days, and it's being adopted by more and more businesses. Strangely enough, the focus on the actual use and benefits of the process remains narrow: in most cases, when people talk about social listening, they actually mean brand monitoring.
Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.
Agility PR Solutions
OCTOBER 5, 2021
A professional brand is essential in business, especially with online marketing, but it takes time and money. When done right, creating a personal brand will pay dividends for your business by attracting more potential customers. The following branding tactics are possible on a budget. Part 1: Build Your Brand Before PRing your brand, you have […].
Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
Agility PR Solutions
OCTOBER 5, 2021
There are so many aspects of business that help it run smoothly, and many of them function independently from one another. But there are also many departments that work best when they work together. Two such departments are the PR and sales teams. When these two teams function as a unit to complete a specific […]. The post 5 reasons why PR and sales teams should work together appeared first on Agility PR Solutions.
Axia PR
OCTOBER 5, 2021
Learn how to get and keep a seat at the table by being brave and proactive with management with FanDuel’s Chris Jones. Guest: Our episode guest is Chris Jones, Vice President of Corporate Communications at FanDuel. With more than 25 years of diverse experience in the communications field, Chris has a unique view on what it takes to be successful.
Agility PR Solutions
OCTOBER 5, 2021
We’ve all learned some valuable lessons over the last 18 months, and it’s time to start applying those learnings to getting ready for 2022 in the comms industry. What’s working in the new normal for marketing and communications leaders—and what are they planning to do more of in the year ahead? New research from award-winning […]. The post Marketing and comms decision-makers showing signs of optimism heading into 2022 appeared first on Agility PR Solutions.
Solo PR Pro
OCTOBER 5, 2021
You could say Doug Levy was born to work in the media and communications industry. He grew up in a family of avid news consumers — rifling through the New York Times and watching the evening news on TV were daily pastimes. “I was that first grader who wanted to start up a class newspaper,” he jokes when describing himself. Doug started freelancing for NPR in 1979 when he entered college at the University of California, Berkeley.
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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
HMA Public Relations
OCTOBER 5, 2021
What is the best solution when you feel like a business is in the wrong? Communicating first with the manager can go a long way. Hear from Abbie why this strategy might be the most effective.
Muck Rack
OCTOBER 5, 2021
Get to know Rachel Leingang, co-founder of the Arizona Agenda
PRSay
OCTOBER 5, 2021
When Drew Herdener joined Amazon in 2003, the company was evolving from its early successes as an online bookseller. In his role as a consumer PR manager, he was helping spread the word on new product groupings such as sporting goods and baby essentials. “In those days, we focused on making sure people knew about the latest categories that Amazon was in,” said Herdener during a virtual fireside chat with PRSA’s CEO Linda Thomas Brooks on Oct. 4 — the first day of ICON 2021.
Reputation Specialist Michael Toebe
OCTOBER 5, 2021
Stephanie Grisham, former press secretary and as White House communications director for the Trump administration and author of the new book, “I’ll Take Your Questions Now: What I Saw at the Trump White House.”. Somebody’s lying and that means someone else is having to deal with being lied against and getting hurt by lies. Who is lying and who is being abused in the following story is a point you can debate.
5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.
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