Wed.Feb 19, 2020

5 Problems Brands Come to you to Solve: Should my brand take a stand?

Cision

Consumers increasingly want to buy from brands they feel reflect their personal values, and that can be tricky for brands who have to decide what they should take a public stand on and when. Best Practices

Brand 197

5 best practices for brands and individuals on LinkedIn

PR Daily

New features are just part of the way communicators can make the most of the professional network. Much of it depends on how users approach the platform. Consider these ideas.

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Why calculating ROI too quickly is bad for digital marketers

Agility PR Solutions

The contribution that marketing and public relations make to a business is often overlooked. It might not feel like that, though.

When and how to break important company news

PR Daily

Don’t wait until Friday, and don’t count on a one-and-done approach. Follow up big announcements with complementary, concise messaging to hammer home the crux of it. It’s long been common corporate communication practice to send out bad news around 4 p.m. on a Friday.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

Consumers want to embrace brand sustainability, but PR messaging isn’t getting through

Agility PR Solutions

Sustainable retail is more than a Gen Z trend: consumers worldwide are embracing the practice—and demanding that the brands and businesses they use embrace it.

More Trending

Media Moves at The Boston Globe & Axios, AP Names Deputy Managing Editor

Cision

Gregory T. Huang joins The Boston Globe, Amanda Barrett promotes at AP, and more. Media Blog

Media 120

Announcing PR Daily’s Video & Visual Awards winners

PR Daily

Check out this year’s winners. The post Announcing PR Daily’s Video & Visual Awards winners appeared first on PR Daily. PR Daily Awards

Video 85

4 ways to make a good first impression with the right PR

Agility PR Solutions

Marketing is an essential part of business. How you choose to present your business—and a client’s first impression of it—is crucial to that first step towards success. You may not get a second chance to make that good first impression.

Diversity training for brands is no longer a “nice to have,” it’s crucial

NewsWhip

New York Fashion Week was Feb. 7th – 12th, and as an update to our crisis blog covering the incidents from Gucci, Prada, and more , we took a look at actions taken between then and now to see what’s changing with regard to diversity training and inclusion initiatives among huge designer brands.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

PR pulse: 9 in 10 say Houston Astros players in cheating scandal should pay the price

Agility PR Solutions

As Major League Baseball spring training gets underway, new research from Eagle Hill Consulting finds that the overwhelming majority of Americans believe that the players involved in the Houston Astros cheating scandal should be punished for their actions.

Lessons Learned While Networking

HMA Public Relations

How do you create meaningful connections? Marissa shares her thoughts from a recent networking experience. Click the link to read! The post Lessons Learned While Networking appeared first on HMA Public Relations.

Pitching for pants

Stephen Waddington

I’ve been asked to help a startup recruit a PR agency partner. Here’s the brief. Let me know if you can help. UK PR Agency Brief Skidz: Uber for men’s underwear About the company Skidz is the Uber of men’s underwear.

A PR professional's cheat sheet for writing the perfect follow-up

Muck Rack

A PR professional's cheat sheet for writing the perfect follow-up

How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

5 Problems Brands Come to you to Solve: Should my brand take a stand?

TrendKite

Consumers increasingly want to buy from brands they feel reflect their personal values, and that can be tricky for brands who have to decide what they should take a public stand on and when

Prince Harry about to join Goldman Sachs?

Mark My Words

Capital “They will win fortunes, whether by speeches or by the work of ambassador. They are handshakes at a billion pounds,” commented in the columns of Mirror Mark Borkowski, expert consultant in public relations. link]. Mark Comments

Media Moves at The Boston Globe & Axios, AP Names Deputy Managing Editor

TrendKite

Gregory T. Huang joins The Boston Globe, Amanda Barrett promotes at AP, and more

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Prince Harry & Duchess Meghan Talking to a bank: Your future is becoming clearer

Mark My Words

Bunte.de PR expert Mark Borkowski remarked: “You will earn a fortune, whether through speech or as a brand ambassador – these handshakes are worth millions” It remains to be seen how exactly the financial future of the Sussexes will develop. link]. Mark Comments

The indiscretion: “Harry in negotiation with banking empires months before the Megxit”

Mark My Words

Il Giornale As public relations guru Mark Borkowski told the Mirror ” the financial independence of the Sussex could prove more profitable than initially expected. They will earn a fortune through speeches or appointments from ambassadors and testimonials from institutions and foundations. We are talking – he specified expert to give an idea of ??the the Sussex’s turnover – of agreements that can potentially be estimated at 1 billion pounds, or 1.3 billion dollars.

Prince Harry, Meghan Markle Should Avoid ‘Tacky’ Gigs Like JP Morgan Event, Expert Claims

Mark My Words

Brinkwire. PR guru Mark Borkowski warned the royal couple from accepting tacky gigs just because they need to make money and become financially independent from the royal family. This is how difficult it is going to be. They’ve got to make a lot of money and they are going to slip up on the way. The worry is how many of these types of gigs are there going to be?” he told Daily Mail.

Goldman Sachs, in conversations with Prince Harry

Mark My Words

Noticias Bancarias Consultant Mark Borkowski has told the Daily Mirror newspaper that if the alleged collaboration agreement were carried out, Herry and Meghan could earn millions as speakers or brand ambassadors. In this sense, Borkowski has added that “they will win fortunes, either through speeches or ambassadors’ work; these are handshakes of a billion pounds. Goldman Sachs, en conversaciones con el príncipe Harry. Mark Comments

The billion pound jackpot Meghan Markle and Prince Harry will receive from just ONE outing

Mark My Words

The Express. PR guru Mark Borkowski told the Mirror that he was not surprised by the move, while a banking source said: “Harry and Meghan have set a clear path to work with big banks and corporate giants as well as doing altruistic work with charities. The mix works well with the target audience and the celebrity set. However, it is sure to raise eyebrows in royal circles. “It It has echoes of other royals criticised for touting themselves to the highest bidder and all becomes rather tawdry.”.

Billionaire business leaders are in a ‘gold rush’ to work with Meghan Markle and Prince Harry – and the couple are set to be invited to speak at Davos in 2021, source claims

Mark My Words

Mail Online PR expert Mark Borkowski told the Mirror: ‘This does not surprise me at all.’ ’ [link] . Mark Comments Uncategorized

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Queen bans ‘Sussex Royal’: what now for Harry and Meghan?

Mark My Words

The Week A leading PR agent said last month that the pair should fight to keep the brand: “They have to fight for it. What else are they going to be? Harry and Meghan Windsor?” said Mark Borkowski. Changing it would be “expensive and incredibly complicated”, he said. There will be a lot of entrepreneurs out there who have been looking at variations of that name and who have been creating land grabs for it.” link]. Mark Comments

Brand 60

Meghan Markle next steps: What will Meghan and Prince Harry do next? Source reveals all

Mark My Words

The Express The WEF’s mission is cited as being “committed to improving the state of the world by engaging business, political, academic, and other leaders of society to shape global, regional, and industry agendas”. Experts are suggesting that fraternising with WEF attendees could land the Sussexes £1billion with the right mix of corporate deals and brand ambassador roles. PR expert Mark Borkowski said of the move: “This does not surprise me at all.” link]. Mark Comments

Billionaire business leaders in a ‘gold rush’ to work with Meghan Markle and Prince Harry

Mark My Words

Long Room PR expert Mark Borkowski told the Mirror: ‘This does not surprise me at all.’ ’ Meanwhile a banking insider told the publication: ‘Harry and Meghan have set a clear path to work with big banks and corporate giants as well as doing altruistic work with charities. link]. Mark Comments