Agility PR Solutions

NOVEMBER 24, 2019

Generating revenue for your business requires more than a good sales team. Your marketing strategy, especially brand awareness, plays a critical role in convincing people to make a purchase. Negative brand awareness can break customer loyalty Negative brand awareness tends to push people away, even when they love the product. For example, when rumors surfaced […].

Examples 159

Examples Brand Branding Strategy 159

Stephen Waddington

NOVEMBER 24, 2019

The Conservative Party has discovered a way to get both supporters and detractors to share its message with their social media communities. Entertainment, inspiration and education are some of the positive reasons that people share content online. There are many more negative reasons. Status and virtue signalling feature highly. But the primary driver of social media sharing is an emotional reaction such as anger, fear or hate.

Social Media 109

Social Media Education Community Media 109

Agility PR Solutions

NOVEMBER 24, 2019

So you have a business, and you want to get more customers using your services or buying your products. You’ll want to use your marketing budget to promote your brand and get more people seeing it—meaning that these potential customers may actually become your new clients. How do you do that, though? You may be […]. The post How to make SEO a productive part of your PR strategy appeared first on Agility PR Solutions.

SEO 85

SEO Strategy How To Brand 85

Agility PR Solutions

NOVEMBER 24, 2019

Goodway Group was flying under the radar as a leading company in the digital advertising industry, and as they endeavored to be seen as experts on all things programmatic but got little results after previously working with a generalist PR agency, the brand began working with tech and advertising specialist firm Kite Hill PR in […]. The post Best thought leadership campaign: Kite Hill PR showcases source expertise for award-winning work appeared first on Agility PR Solutions.

Leadership 78

Leadership Advertising Advertising Groups 78

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.