Sun.Oct 14, 2018

Consumers remain loyal to brands that speak out—even if they don’t agree

Agility PR Solutions

Corporate values are on trial every day, with calls for brands to take a stand on everything from racism to immigrant rights to the MeToo movement—and determining when to stay silent and when to act has become key to a brand’s reputation.

5 PR Agencies You Should Follow on Twitter

Critical Mention

Since the birth of public relations nearly a century ago, the industry has experienced an astounding transformation. With 120,000 agencies just in the United States, the competition is steep.

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Millennials will spend big with inclusion-conscious retailers this holiday

Agility PR Solutions

consumers expect to spend more money on holiday shopping this year than last year, with millennials likely to be the biggest spenders—and retailers’ inclusion and diversity practices, with regards to age, gender, ethnicity and disability etc.,

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6 Steps to Becoming a Thought Leader

Critical Mention

In a world inundated with B2B and B2C content, striking that sweet spot between staying relevant and standing out can be a challenge. Fear not! Distill thought leadership into these easy steps, and your track to the podium will be clearer than ever: Step 1: Research, research, research.

B2C 111

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

PR rebranding—here’s your guide to a successful brand reboot

Agility PR Solutions

A company’s brand is the image it shows to the public. With things moving so quickly, sometimes we need to take a step back and revisit the message we are sharing with the world. In order to not fall behind, there are some things you are going to want to take into account when considering […].

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Office workers say a negative corporate welcome is brand damaging

Agility PR Solutions