Sun.Oct 28, 2018

Infographic: How to allocate your 2019 marketing budget

PR Daily

How much will you spend on digital marketing in 2019? As online advertising gobbles up increasingly larger shares of marketing budgets, PR and marketing pros have to reevaluate their spending allocations. Where should today’s pros invest their precious marketing dollars?

Does your PR agency practice team building? Here’s why it’s important

Agility PR Solutions

Whether you run a PR agency yourself or are a team manager in a large PR company, chances are you feel a weight of responsibility to make sure all of the people on your team have high morale and enjoy working together. After all, PR is a dynamic industry where mood and motivation play a […].

Agency 119

How to write a winning marketing plan in six easy steps

Agility PR Solutions

In the spotlight: Lonny Kocina, CEO, Media Relations Agency A well-executed marketing plan is like a GPS. It guides your customers into your sales process. Done right, your marketing should result in more leads, higher sales and a stronger brand.

Are marketers stuck in an influencer marketing ‘tactical trap?’

Agility PR Solutions

A majority of brand marketers are stuck in a “tactical trap” with influencer marketing (IM), according to a new report from influencer relationship management platform Traackr, and Altimeter principal analyst Brian Solis. The latest State of Influence 2.0

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.