Fri.Oct 07, 2022

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The best ways to respond to a PR disaster in the age of social media

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For most of us, social media is something we engage with on a day to day basis, whether it is socially, for entertainment, or work. Many of us don’t think twice about what we like, comment, or share as it’s such a natural thing to do on a daily basis. Due to reactivity of social media, it has become a place where honest opinions come easily and in some cases, a place where users vent their thoughts, feelings and even frustrations.

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“Hangry” Becomes Mainstream

HMA Public Relations

While many may think the word "hangry" is a copywriter’s clever innovation, the word has been around since 1918. Read more on this in the latest post from Scott Hanson.

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Social media updates: Instagram story limit expands, Meta merges platforms & Twitter takes on full-screen video

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The social media world continues to change and update as platforms try to keep up with one another and introduce new features. Take a look at the most important updates here: Instagram expands story time limits. Instagram have recently increased their story limit from 15 seconds to 60 seconds – each story would previously cut off after 15 seconds meaning that users would watch them across a split of various stories.

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The Ultimate Guide to LinkedIn advertising

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Facebook may be the largest social networking site in the world, but LinkedIn is considered the out-right largest professional network in the U.K. and worldwide. With over 830 million members and almost 60 million registered businesses, LinkedIn helps users find the right job or internship, connect and strengthen professional relationships as well as learn additional skills to improve their professional profile or employability.

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.