Sun.Oct 07, 2018

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J.K. Rowling’s smart PR response proves wise Twitter use can be brand positive

Agility PR Solutions

With the resources available today in the way of professional social media PR help, there’s really no reason to damage your brand on Twitter. But people seem to do it every day. That said, a smart, well-played response on Twitter can go a long way toward reinforcing or elevating your brand, even if the initial comments directed […]. The post J.K.

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Conference Recap: Jonathan Mildenhall on Discovering Your Purpose

PRSay

Every Friday, Jonathan Mildenhall has a conversation with himself about whether he’s treated his coworkers and employees with kindness and decency over the past week. “It’s really hard to be a decent human-being in the workplace all the time,” said Mildenhall, during the opening General Session at the PRSA 2018 International Conference in Austin, Texas before more than 2,000 professional communicators and students.

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3 reasons why companies of all sizes need expert publicity

Agility PR Solutions

When Amazon ran a 90-second ad for Alexa during the 2018 Super Bowl for an estimated 81.2 million viewers, it cost approximately $14.9 million. Other advertisers such as Disney, Pepsi, and Tide paid an average of $5 million per 30 seconds of air time. Altogether, advertisers have spent a total of $5.4 billion on Super Bowl […]. The post 3 reasons why companies of all sizes need expert publicity appeared first on Agility PR Solutions.

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App developers and marketers say their app is a hit—but is it true? 

Agility PR Solutions

Just about all app developers (90 percent) and marketers (88 percent) say their app has made money and is a financial success, according to a new survey from business news and how-to website The Manifest. Meanwhile, only 10 percent of businesses say their app has not been a financial success, and 2 percent do not know […]. The post App developers and marketers say their app is a hit—but is it true?

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.