Mon.Jul 06, 2020

How To Craft A Winning Award Submission

ImPRessions - Crenshaw Communications

Whether it’s a 40 Under 40 list for top executives or a trade case history honor, industry awards generate great PR for organizations and their employees. Earning an industry award can position a company as a leading employer, an innovative partner, or the maker of an outstanding product.

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Mis- or Dis-Information?

Ronn Torossian

Aside from the stress, anxiety and isolation brought on by the pandemic, the public has also had to deal with determining if what they’re hearing and seeing in the media and/or online is true or false, or various shades of both.

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What future PR pros want brands to know about DE&I

PR Daily

Young consumers and employees are leading a revolution around equity and inclusion in the workplace. Here’s what they have to teach their future employers and clients.

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KFC vs. Popeyes: Which brand wins on social media?

Awario

KFC and Popeyes have long been the stars of the fast-food scene. While the two brands are fighting for customers in the U.S. and overseas, we took a look at what social media has to say about them

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

The COVID crisis pushed shoppers to switch retailers and brands—why many won’t go back

Agility PR Solutions

Nothing has been the same since March, and “the same” may never be the same ever again—and not surprisingly, brand loyalty has proven to be a COVID casualty.

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More Trending

The digital future we’ve been predicting is here—and brands better take notice

Agility PR Solutions

Over the last few months we’ve undergone a pandemic-induced acceleration toward digital transformation that has propelled our society forward into a new reality, guided by emerging technologies and a near-total digital workforce.

How Nationwide Children’s Hospital is addressing racism and advocating for health equity

PR Daily

By prioritizing listening, storytelling and backing up words with actions, the organization is working to create positive change and promote health equity. For Nationwide Children’s Hospital , an integral part of its mission to keep all children healthy is standing against systemic racism.

Three digital marketing strategies for attracting customers

Agility PR Solutions

The world is changing, and fast. Most businesses are now turning to digital marketing and digital PR as their primary form of outreach, and those that haven’t yet made the shift are sure to do so soon.

Ofcom report: lockdown Internet usage up but only by 30 minutes

Stephen Waddington

The latest Ofcom data records increased lockdown internet usage but not by as much as you think. The bigger question is whether media habits will change long term. I’m preoccupied at the moment by the question of whether the behaviours that we’ve adopted during lockdown will stick long term.

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Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

How diversity officers are tackling the current cultural moment

PR Daily

Leaders from Google, Porter Novelli and Edelman shared insights and strategies during ColorCommCON. Here’s the counsel they’re offering right now. The diversity officer role is more necessary and relevant than ever.

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Business thriving during COVID? Promote with caution

The Stalwart Blog

Well, COVID is shutting down businesses again as we talked about last week. Yet some businesses continue to do well, even thrive! If you own such a company, congrats! But how do you position it without sounding opportunistic or boastful? Doing so can create your own Crisis PR situation.

Washington Redskins and Cleveland Indians consider rebrands, Vogue Portugal pulls psych ward cover, and Uber acquires Postmates for $2.65B

PR Daily

Also: Netflix hires Bozoma Saint John as new chief marketer, Stouffer’s pleases a fan with birthday drawing, employees want more diverse workforces, and more. Hello, communicators: Netflix recently hired Endeavor’s Bozoma Saint John as its new chief marketing officer.

Bringing Employees Back to Work Safely

PRSay

As parts of the country continue to emerge from the coronavirus shutdown, business owners are rethinking their workspaces to help their employees feel safe and productive. Many companies are opting to carry on with the work-from-home policies they started during this past March and April.

How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

Media pulse: Public wants Congress to save local and diverse media

Agility PR Solutions

The Multicultural Media & Correspondents Association (MMCA) recently released national opinion survey results showing overwhelming public support for Congressional relief efforts to save diverse and local media impacted by COVID-19.

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A Conversation with Jason Michael, VP Consumer Tech

Barokas

Like our client Techstars, Barokas Communications abides by the motto of “Give First.” This rule of thumb manifests itself perhaps most visibly in the time we provide helping seed and early stage startups understand the why, the when and the how to engage with a PR partner.

Media Moves at CNN International & NBC News, the Financial Times Names U.S. Markets Editor

Cision

Kim Brunhuber joins CNN International, Eric Platt promoted at FT, and more. Media Blog

Professional services branding: What are they saying about your firm when you’re not in the room?

Muck Rack

Professional services branding: What are they saying about your firm when you’re not in the room

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#MediaMonday – Jessica Parsons

HMA Public Relations

Happy #MediaMonday! Today we're featuring Jessica Parsons of AZ Family. Learn more about how she landed her dream position of reporting and publishing by following the link. The post #MediaMonday – Jessica Parsons appeared first on HMA Public Relations.

HubSpot Training: How to Uplevel Your Team’s HubSpot Platform Savvy

PR 20/20

PR 20/20 continually invests in the growth and professional development of our team. From certifications, to professional association memberships, to events, and to using our strengths to give back to the community — pouring time and resources into our team comes back to the agency tenfold.

Media Moves at CNN International & NBC News, the Financial Times Names U.S. Markets Editor

TrendKite

Kim Brunhuber joins CNN International, Eric Platt promoted at FT, and more

“Grabbing coffee” is going to look a little different in the COVID-19 era

Communications Conversations

Each year, I make a “coffee list.” ” Essentially, it’s 12-15 people I really want to have coffee with this year. It’s not an expansive list. Most years, I have coffee with upwards of 75+ people. But, as we all know, 2020 is not a typical year.