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12 Months of Content Marketing For 2018

Cision

” as an offer, use this month to brainstorm the kinds of content — like an ebook, whitepaper, special report or discount — that people will gladly trade their email to get. June: Plan Around Product Launches. How do you entice subscribers to your email newsletter? August: Tell Your Brand’s Story.

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7 Things You Need to Do After Publishing New Content

Contently - Strategy

And this process might look very different for multiple pieces of content surrounding a significant product launch versus a one-off blog post. If the asset is part of a major product launch or marketing campaign, consider sharing it with employees across the entire organization using a larger internal communications plan.

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The Media Kit: What To Include

Doctor Spin

Corporational Determinism—The New Paradigm for Product Launching. link] There are typically two types of media kits: the main standardised version that is always available and others that are specifically prepared for a specific event, product launch, news release, etc. 1 Silfwer, J. 2019, October 19). 2019, October 19).

Media 52
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Email Newsletter Subscribers or Blog Subscribers: Which is Better?

Polaris

You can’t blast out a link to your latest ebook. You can send company news to keep them in the loop and information on upcoming product launches and promotions to drive sales. You can’t forward a clip of a recent television interview. You can’t email an invitation to a local speaking gig.

Blogging 183
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15 Steps to Build Your Performance-Driven Marketing Plan

PR 20/20

Content (ebooks, white papers). Or, you can use assets such as an ebook to add value to emails as part of a lead nurturing campaign. List all company and industry events that may be relevant to the planning process, such as company announcements, conferences, industry report releases, product launches, and speaking appearances.

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Media release template: Download your FREE media release template

Public Relations Sydney

The launch of a new product Launching a new product, such as an eBook is current and exciting news that your target industry and publications will appreciate. For more great tips visit our website www.cpcommunications.com.au or download our free PR eBook [link]. Contact us today.

Media 89
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3 Simple Steps to Creating Your Content Editorial Calendar

ISEBOX

Product Launches. Content Types: These are the post formats you’ll be using, such as blogs, press releases, whitepapers and ebooks, etc. Themes: Go pretty general here to create a handful of categories like: Conferences & Special Events. Holiday Related. How-To Guides, Best Practices, etc. Team Member Profiles.

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