Onclusive

JUNE 17, 2021

Our recommendations are based on the frameworks developed by AMEC, the International Association for the Measurement and Evaluation of Communication. The purpose of this whitepaper is to help communications pros understand how to plan powerful PR campaigns using data and analytics.

Analytics 195

Analytics Measurement Reputation Internal 195

Onclusive

DECEMBER 7, 2023

The International Association of Measurement and Evaluation of Communication (AMEC), has a framework that encompasses all forms of integrated media e.g., Paid, Earned, Shared, and Owned. Content Downloads This is vital for any PR teams that also publish their press releases on their website.

Measurement 195

Measurement Analysis Reputation SEO 195

Onclusive

DECEMBER 7, 2023

The International Association of Measurement and Evaluation of Communication (AMEC), has a framework that encompasses all forms of integrated media e.g., Paid, Earned, Shared, and Owned. Content Downloads This is vital for any PR teams that also publish their press releases on their website.

Measurement 195

Measurement Analysis Reputation Data 195

ImPRessions - Crenshaw Communications

OCTOBER 4, 2023

According to a study of 6000 consumers by Global-e online , a majority of both Millennial (54%) and Gen-Z (55%) shoppers say social media is their number one channel for discovering international brands, with Instagram leading as the preferred platform for purchase (62%), followed closely by TikTok.

Mobile 334

Mobile Advertising Advertising Trends 334

Bianchi Biz Blog

FEBRUARY 1, 2024

We are pleased to share the first in a series of in-depth profiles of a key international market written by one of our PRGN partners. The tourism sector significantly boosts the economy, with millions of international visitors supporting hospitality, retail, and entertainment sectors. million users LinkedIn : Very few users, only 2.5%

Marketing 106

Marketing Newspapers Print Local 106

Waxing UnLyrical

MARCH 26, 2012

One of the most fun projects I’ve worked on recently was Oxfam America’s (OA) International Women’s Day (IWD) 2012 campaign. The downloadable award was also completely new (that we created for OA, based on a printable version OA had already created) – same problem. The project. What’s measurable?

Case Study 102

Case Study Internal International Study 102

Karen Freberg

FEBRUARY 25, 2019

I have been to New Zealand, but it’s been nearly 26 years since I was here the last time (was here as part of my first family international trip!). Now, fast forward to 2019, and it has been the most downloaded article for Public Relations Review. Wellington is GORGEOUS!

Social Media 50

Social Media Internal International Media 50

Wadds Inc.

FEBRUARY 8, 2023

The guide includes a study of 100 business leaders that found that almost a fifth of organisations don’t have internal or external public relations support. Those that do are likely to have a person with responsibility at board level.

Report 105

Report Publicity Public Affairs Crisis 105

Onclusive

JANUARY 27, 2020

For a more in-depth look at the robust findings of the report, download your own copy and share with your team. In our next two blog posts, we’ll share specific numbers and tips on those topics, so be sure to subscribe so you receive this valuable information.

Data 273

Data Report Study Analysis 273

Stephen Waddington

JULY 1, 2021

Developing a Corporate Digital Responsibility governance framework The Corporate Digital Responsibility: What You Need To Know Right Now report proposes a six-stage framework that communications professionals can use to help organisations stay on top of CDR: Landscape analysis and audit – this will ensure the communications function has an overview (..)

Corporate 141

Corporate Report Privacy Government 141

Waxing UnLyrical

JUNE 17, 2016

I’ve been in London the last few days, attending my very first AMEC International Summit. And it’s not just a tool, but a significant resource center as well, that helps you understand the taxonomy, gives you a ton of supporting materials, downloads… you name it, it’s there. It’s unbelievable.

Internal 40

Internal International Measurement Banking 40

Waxing UnLyrical

FEBRUARY 29, 2012

It’s really neat, because you can download it, type in her name, and then yours in the signature field along with the date. Then save it as a JPG and send it to her, via email, post to her Facebook Wall, whatever; Send an International Women’s Day eCard to a woman who’s making a difference. The campaign.

Internal 73

Internal International Education Writing 73

Stephen Waddington

MAY 4, 2021

Practitioners have supported business leaders in listening, planning and engaging with internal and external stakeholders in managing responses to the pandemic. You can download a copy from the Vuelio website. Open dialogue with internal and external stakeholders is critical to building advocacy to support long term goals.

Publicity 197

Publicity Government Corporate Financial 197

Onclusive

AUGUST 10, 2021

There might be content that already exists and can be repackaged and promoted through new or additional internal and external channels. How can you be a credible resource for your audience, stakeholders and the media by consistently sharing objective information and advice? Another effective strategy is localizing your content.

Strategy 418

Strategy Survey Automotive Data 418

Onclusive

FEBRUARY 7, 2020

For more in-depth information, grab your copy of the study by downloading here. . However, the innovative study we released at the 2019 PRSA International Conference provides data-backed evidence of best practices that professionals can follow to boost news release performance with multimedia.

Data 273

Data Study Social Media Analysis 273

Business Wire

JUNE 22, 2017

A platform offering important financial news, requiring stringent security measures, might seem like cause for stress, but the good news for IR professionals is that Business Wire just released a new white paper outlining the best practices for internal workflow, technical compatibility, and security awareness and diligence.

Financial 159

Financial Web Banking Internal 159

Sword and the Script

MARCH 26, 2024

Any marketer who’s had a request for a 20-minute phone interview with an internal subject matter expert that goes unanswered knows exactly what this finding is saying. Engagement metrics like downloads (whether gated or ungated ), reads and time-on-page (for html or dynamic formats) are good interim metrics.

Leadership 127

Leadership B2B Study Survey 127

Solo PR Pro

APRIL 27, 2021

In this post Solo PR PRO President, Karen Swim , shares her approach to pre-qualifying clients ( Solo PR PRO Premium members : see below to download a full questionnaire). Sometimes a prospect is on a “fishing expedition,” while other times it's obvious they won't be able to get the needed buy-in internally.

How To 110

How To Internal International Pitching 110

Onclusive

APRIL 15, 2020

For communicators, attribution can be defined as “the measurement of actions, such as visiting a web site, downloading content, signing up for a demo, and purchasing a product or service, taken by people after reading a piece of earned, owned, or newswire content.” First things first: how do you define attribution? .

Data-Driven PR 259

Data-Driven PR Measurement Data Travel 259

ImPRessions - Crenshaw Communications

MAY 28, 2020

There was an excellent example of this last year, when event success technology platform Bizzabo launched EMPOWER NYC , an invite-only event celebrating women in business, marketing and leadership, on International Women’s Day. The well-timed launch of the event helped to secure placement in relevant media outlets, including Adweek. .

Strategy 287

Strategy Media Measurement Product Launch 287

Cision

OCTOBER 20, 2016

Cision found more than 3,000 comments on social in reference to trust and last year’s PRSA International Conference. As the communications industry prepares for this weekend and next week’s PRSA 2016 International Conference , the question is: How has the conversation around trust evolved over the past 12 months? Show, don’t tell.

Conference 120

Conference Internal International Community 120

Melissa Agnes

FEBRUARY 28, 2019

This leads to the Crisis Ready TM Formula for Detecting Negative Virality, which is: Download this formula for your team, here. In order to quickly identity the heightened probability of negative virality, your team needs to understand what makes a negative incident go viral in the first place. Dissecting the formula. Emotion + Relatability.

Viral 179

Viral How To Crisis Management Crisis 179

PRSay

MARCH 7, 2019

” You may think the social feed in your app is useful, and eventually your employees will too, but the compelling reason for them to download your app is because they can now easily access information that’s important to them (personally and in their jobs — i.e. their schedules, paycheck stubs and benefits information).

Employee 126

Employee Communications Mobile Internal 126

Sword and the Script

AUGUST 1, 2022

” In open-ended comments, respondents cite digital, internal comms and a greater focus on comms by leadership as among the underlying reasons. Some of those comments include the following: “Significantly more related to internal comms and recruiting.”. A mix of internal and external resources. It’s hard to predict.”

Survey 129

Survey Communications Measurement Internal 129

Stephen Waddington

NOVEMBER 11, 2020

You can download the complete capability framework and individual frameworks from the University of Huddersfield (opens as a PDF). To facilitate relationships and build trust with internal and external stakeholders and communities 6. Communication Capabilities 1. To build and enhance organisational reputation 7. Let me know.

Tools 115

Tools Publicity Ethics Google 115

Onclusive

APRIL 15, 2020

For communicators, attribution can be defined as “the measurement of actions, such as visiting a web site, downloading content, signing up for a demo, and purchasing a product or service, taken by people after reading a piece of earned, owned, or newswire content.” First things first: how do you define attribution?

Data-Driven PR 195

Data-Driven PR Measurement Data Travel 195

PRSay

DECEMBER 3, 2020

The assessment tests internet download and upload speeds. The company also requires users to download an app to their computer. Air Force Reserve with 25-plus years in military public affairs, national security and international settings. “This way I could make sure the room temperature and chair were comfortable.”.

Study 154

Study Public Affairs Course Internal 154

PR for Anyone

SEPTEMBER 15, 2021

It is International Country Music Day, National Apple Dumpling Day, National Concussion Awareness Day. If you like this tip and you’d like to learn more tips like this, download our free blueprint at CaptivateandCashIn.com/Blueprint that will give you lots of ideas about this, about branding, about messaging.

Pitching 130

Pitching Television System Local 130

Bianchi Biz Blog

APRIL 17, 2023

A local newspaper for which I interned, The North Baltimore News (Ohio), assigned me to cover the Dayton Air Show. Also, not providing relevant images or including a link to download them upfront can be frustrating. And before that, I was an English and Journalism student at Bowling Green State University.

Engineering 77

Engineering Automotive Agriculture Media 77

Presspage

JUNE 23, 2021

Internal communication flows It’s important to set up transparent information flows between team members. External communications Just like internal audiences, external ones – clients, partners, shareholders, and media – must receive the same core message, but tailored to their needs.

Communications 210

Communications Measurement Tools Enterprise 210

Sword and the Script

JUNE 7, 2022

Scale to compete with incumbents; Prowly adds media monitoring; Cision releases internal DE&I report; World’s First-Ever NFT Press Release. Cision releases internal DE&I report. The full report is ungated and freely available for download. Internal comms metrics. No more billable hours or retainers.

Software 85

Software Internal International Pitching 85

Melissa Agnes

JUNE 10, 2014

Isaac Griberg, International Committee of the Red Cross. ?In You’ll see an intro to the podcast each week in your Friday newsletter, but feel free to subscribe directly to iTunes or Stitcher to have each episode automatically download straight to your device. Agnes + Day is excited to introduce The Crisis Intelligence Podcast!

Crisis 244

Crisis Crisis Communications Crisis Management Big Data 244

ImPRessions - Crenshaw Communications

JANUARY 12, 2018

A PR program operates best when the client has tasked an internal manager for the work, and all parties agree on what the agency needs to succeed. Take charge of packaging results to share internally with the decision-makers who can approve the next round of PR funding. Constantly merchandise positive PR results.

Publicity 256

Publicity Brand Branding Storytelling 256

Presspage

MARCH 6, 2018

Miami International Airport. On November 7, 2017, the industry awarded Miami International Airport the 2017 Peggy G. The newsroom allows reporters and other audiences to download images and interact with video content from Johnsonville's owned web property. Hereford Award out of over 300 entries.

Airlines 87

Airlines Web SEO Internal 87

NewsWhip

MARCH 14, 2022

In the survey, we asked about internal versus external factors when it comes to reputation, about the importance of speed to manage crises and capitalize on opportunities, and about whether they see misinformation as an existential threat when it comes to managing a brand’s reputation.

Reputation 78

Reputation Study Crisis eBook 78

Stephen Waddington

FEBRUARY 15, 2022

Such discussions also ignore the role of other business functions within the organisation, such as the integration of sales and marketing, or the way that internal communications and human resources collaborate. That doesn’t make sense. Thanks to Vuelio for funding this project and for everyone that contributed.

Trends 157

Trends Publicity Marketing Case Study 157

PR 20/20

NOVEMBER 30, 2022

As Paul Roetzer ( @paulroetzer ) states in Chapter 8 of The Marketing Performance Blueprint : “Every marketing plan should start with an honest internal marketing assessment. For the full 40+ questions, download our Comprehensive Marketing Audit Template. So, how can teams pinpoint what went wrong and redirect marketing energy?

Marketing 52

Marketing Technology Internal International 52