Remove Document Remove Ethics Remove Internal Remove International

New international ethical principles for PR welcomed, education and enforcement required

Stephen Waddington

A cross industry group of international PR associations has developed a common set of principles for ethical practice. The group revisited a project undertaken by Valin on behalf of the GA in 2003, and benchmarked a dozen codes of conduct and ethics for PR associations worldwide.

Ethics 112

CBI sets out urgent requirement for internal and external communication on AI

Stephen Waddington

Ethics, employee engagement and wider stakeholder management are the three pillars of the CBI’s report AI: Ethics into practice. UK businesses have an opportunity to lead by example and take an ethical approach to the adoption of artificial intelligence (AI) according to the CBI.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Will your culture scale as you grow? Ask these 9 key questions

PR Daily

It has been viewed over 18 million times and was once praised by Facebook COO Sheryl Sandberg as “the most important document ever to come out of the Valley.” RELATED: Join us at Facebook for our Internal Communications and Employee Engagement Summit. ].

Retail 106

Corporate Reputation And The Whistleblower Culture

ImPRessions - Crenshaw Communications

Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal slack messages that unpacked a punitive workplace culture. The key, of course, is for senior managers to model ethical behavior, and to cultivate an environment of full transparency.

Who talks to (and about) colleagues like that?

PR Conversations

One would hope that a similar consciousness of respect is at the heart of most corporate communications functions , particularly when companies are large enough to commit resources not just to HR but also staff (or a team) dedicated to internal communications.

Corporate Reputation And The Whistleblower Culture

ImPRessions - Crenshaw Communications

Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal messages that unpacked a punitive workplace culture. The key, of course, is for senior managers to model ethical behavior, and to cultivate an environment of full transparency.

The journey from lockdown

Stephen Waddington

The challenge with the COVID-19 crisis is that it requires an international governmental response and there are countless unknowns. Two useful documents that help with scenario planning have been published this week: The Roadmap to Pandemic Resilience published by the Edmond J.

How To Protect Reputation In The Age Of Leaks

ImPRessions - Crenshaw Communications

” Today a far bigger and more damaging Uber story broke; according to documents provided to The New York Times , Uber has been using a secret app to deny rides to regulators in areas where its service is banned. Most companies hire PR agencies to help them get out positive news.

The Death Of A PR Firm, By Bad PR

ImPRessions - Crenshaw Communications

When it was called out for crossing ethical lines by using false propaganda and fake grassroots in 2011, Bell Pottinger blasted critics but apparently never saw fit to police its methods.

Ethics 189

Why authenticity is crucial for diversity and inclusion initiatives

PR Daily

Embracing employees and other constituencies of all colors, creeds and gender orientations affects internal culture and the bottom line—and it requires full commitment at all levels. Also share internal success stories with executives.

#AIinPR panel calls for contributions to literature review ahead of report launch at Turing Institute  

Stephen Waddington

Other professions have already done major work on the shape of their future workforce, reviewing education and training, looking at their future role in organisations and society and at the ethics of AI.

Report 109

9 PR blunders of 2018

PR Daily

International House of Pancakes) for announcing it was changing its name and expanding its burger offerings on the menu, flipping the P upside down to make it IHOb. Just this month Bloomberg reported that “Internal Facebook documents released by a U.K.

March of the machines in PR

Stephen Waddington

You can explore the Google document , and contribute to the project. Law, ethics, professional standards, leadership and personal skills appear to be protected areas. Anne’s work raises important questions about the impact on entrants to the professions, governance and ethics. AIinPR community The work of this small group of practitioners is slowly gathering national and international attention. Thanks to everyone involved in the CIPR’s #AIinPR panel this year.

Apple and Google mum amid outrage over Saudi wife-tracking app

PR Daily

Your company might be known for great customer service and high-end technology, but if you are peddling software that crosses a moral or ethical line for your consumers, expect backlash. HuffPost reported : Both Human Rights Watch and Amnesty International are calling for the app’s removal.

Google 141

Amid red-hot immigration debate, U.S. tech leaders speak out

PR Daily

Internal pressure at Microsoft. continued: Microsoft CEO Satya Nadella has now responded to this growing criticism of ICE contracts in an internal memo to all employees : I want to be clear: Microsoft is not working with the U.S. America’s moral and ethical leadership is at stake.

Future of PR: 2020 edition

Stephen Waddington

Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. The report provides an international perspective on the challenges facing the PR business. An AI Council and Centre for Data Ethics and Innovation have also been established.

Ethics 122

We risk learning the wrong lessons from Bell Pottinger’s demise

Mark My Words

Or to use a different metaphor, we have all dashed to the moral high-ground of condemnation -for reasons as strategic as they are ethical- when perhaps we should have spent a bit longer wading through the muck of detail and ambiguity. All that remains of Bell Pottinger is a burnt-out shell.

Why and how video poses new PR risks

PR Daily

In a new era when internal secrets can be exposed in viral undercover videos, every organization should assess the risks, says Nicholas F. We have researchers in the field, and they are increasingly using video to document abuses.

Video 150

Public relations in 2018

Stephen Waddington

12 months is an arbitrary period to measure change in a sector that is rapidly innovating in some areas such as artificial intelligence and digital media; but woefully slow in others such as diversity and ethics. I shared a first draft of this article as a Google Document via Twitter; with MA PR students at Newcastle University; and with colleagues at Ketchum on an international webinar. The conversation around ethics will inevitably get louder in 2018.

9 dreadful opening line errors that will doom your pitch

PR Daily

The Chicago Cubs are competing to win the World Series to finally put an end to the Curse of the Bill Goat and Heifer International is stepping in to help.” (No Help them do their job accurately and ethically, and you’re more likely to get your product mentioned, which is your job.

AT&T and Novartis doing damage control in light of Michael Cohen deals

PR Daily

AT&T’s current CEO wrote a note to employees admitting that the deal with Cohen was a mistake—an internal memo that quickly found its way into public circulation. million, not the $400 accounted for in the Avenatti documents. Use internal memos to promote authenticity.

PR history – prospecting for archival gold

PR Conversations

Bureaucratic archives – minutes of meetings, memorandums, policy documents – are often rewarding as they can challenge the organizational narrative. Starting with the catalogue, you scan the contents and request documents to read. The former Code of Ethics group chairman M.

Starting a global conversation on global public relations standards

PR Conversations

This according to the International Standards Organisation (ISO), is the first step needed to put together a recognised Global Standard which can be used by professional bodies to design credentials and by academics to guide curriculum design. ethics and law.

Leading Healthy Teams: Lessons from Leadercast 2019 for Solo PR Pros

Solo PR Pro

This is a person with a strong work ethic but not to the point of workaholism. The Yellow List is a document you keep on your phone or computer (or even paper) to help cut down on email clutter.

Spotting a Problem Client Before It’s Too Late

Solo PR Pro

Do they show a propensity towards repeatedly revising documents and continually reworking something unnecessarily? This can provide fertile ground for ethical – and legal – issues to possibly arise.

PR history – prospecting for archival gold

PR Conversations

Bureaucratic archives – minutes of meetings, memorandums, policy documents – are often rewarding as they can challenge the organizational narrative. Starting with the catalogue, you scan the contents and request documents to read. The former Code of Ethics group chairman M.

PR history – prospecting for archival gold

PR Conversations

Bureaucratic archives – minutes of meetings, memorandums, policy documents – are often rewarding as they can challenge the organizational narrative. Starting with the catalogue, you scan the contents and request documents to read. The former Code of Ethics group chairman M.

Targeting Teens for E-Cigarettes

Mindful Marketing

Despite this circumstantial evidence, there doesn’t appear to be any ‘smoking gun,’ i.e., a Juul executive’s on-the-record admission or a leaked internal document outlining intentional targeting of teenagers.

Media relations is thriving

Stephen Waddington

Indeed, many of the hottest public relations agencies such as Manifest and the Romans, and large international networks such as Golin, Ketchum, and Weber Shandwick, proudly lead with earned media. Practitioners have a responsibility to work to ethical standards.

Maximising resilience of health and well-being assets in crisis situations

PR Conversations

Again, I don’t know if research has been done, but as a profession we should be aware of, and document, incidences of PTSD that have arisen post crisis along with other aspects of individual health and well being.

Conducting historical interviews in a transparent age

PR Conversations

In my paper at this year’s International History of Public Relations Conference (IHPRC) I stepped outside my PhD topic (examining career strategies in PR) and offered a methodological focus. International journal of lifelong education, 20(5), 405-416.

Event Marketing Is Back, Baby: Two Experiential Experts Examine The ‘Fearless Girl’ Campaign

MaccaPR

The sheer timing was remarkable, with the 4-foot-high statue arriving the night before International Women’s Day – not to mention the exquisite symbolic co-opting of the "Charging Bull," which Fortune called “a testosterone-charged symbol of Wall Street bravado.”. We invite people to use their own cameras to document what they’re doing and how it connects with our client’s brand, which they then post and share with thousands of friends.”.

Viral 57

7 Lessons That Ryan Lochte’s Olympic Crisis Can Teach PR Pros

MaccaPR

The same goes for any incriminating digital files – e-mails, documents and presentations – that might reveal your company’s most embarrassing actions. Your brand and company may never employ a 12-time Olympic gold medal-winning swimmer such as Ryan Lochte as its celebrity spokesperson.

Preview of my PRSA Talk, "Hacking Public Relations"

Where the Fishermen Ain't

This Sunday, I will be delivering my talk " Hacking Public Relations " at the PRSA International Conference in Philadelphia. This Sunday, I have the great privilege of delivering a talk at the PRSA International Conference that reflects both a personal and professional passion of mine.

Conducting historical interviews in a transparent age

PR Conversations

In my paper at this year’s International History of Public Relations Conference (IHPRC) I stepped outside my PhD topic (examining career strategies in PR) and offered a methodological focus. International journal of lifelong education, 20(5), 405-416.

Conducting historical interviews in a transparent age

PR Conversations

In my paper at this year’s International History of Public Relations Conference (IHPRC) I stepped outside my PhD topic (examining career strategies in PR) and offered a methodological focus. International journal of lifelong education, 20(5), 405-416.