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How To Write Press Releases That Attracts Media Attention: A Guide

PR Fuel

Learning how to write press releases can help you reach and appeal to your target audience. Here are the nine tips you need when learning how to write a press release. Before you learn how to write press releases, it’s important to consider what you want to write about. Not sure where to start?

Writing 76
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Get in the News! How to Write a News Release

PR Fuel

Learning how to write a news release is an essential part of your marketing plan. Writing a press release is easier than you might think. Instead of creating a lengthy blog post, you’ll want to write content that’s concise, clear, and attention-grabbing. Instead, have a plan before you start writing.

Writing 60
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What to Do When Your Internal Communications Goes External

PRSay

Today, the danger is not just that employees can forward materials to external audiences with a simple keystroke. Hackers can also find and release damaging internal correspondence and documents. There is an understandable temptation to tell employees more than you would want the public to know about a situation.

Internal 154
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How To Work Remotely And Successfully From Anywhere As A PR Pro

ImPRessions - Crenshaw Communications

Suddenly you’re writing a press release from a foreign country, having a real French press instead of a k-cup at your house, and taking meetings with new cityscapes in the background. Often the main reason employees choose to work abroad is to experience a new culture. Some even set alerts to remind them to move on to the next task.

How To 309
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Corporate Reputation And The Whistleblower Culture

ImPRessions - Crenshaw Communications

Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal slack messages that unpacked a punitive workplace culture. ” In many companies, especially high-growth technology businesses, there have been different standards of behavior for certain employees. It’s a red flag.

Corporate 272
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The 22 Responsibilities of PR and What They Entail

Onclusive

PR pros will need to either write content themselves or help to drive strategy with a team of writers, editors and guest blog contributors. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. How do you know what’s working?

Training 195
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Using the PESO Model to Drive an Effective PR Content Strategy

Cision

Sometimes, despite our very best efforts to write down our goals, we tend to skip over creating a documented PR content strategy. Without a documented content strategy in hand, you’re left creating random pieces of one-off content that may or may not support your business objectives and the goals you’ve set for your PR efforts.

Strategy 298